Jo Barnard is founder of the London-based design agency Morrama. She talks to Marek Pawlowski about the journey she's been on since founding the business four years ago. The conversation turns to the development of Morrama's beautifully considered smartphone concepts, part of a hybrid client and internal project which focuses on changing users' relationship with their phones through better industrial design. Along the way, Jo and Marek talk about the challenges of growing an agency, keeping creative inspiration fresh and establishing the values to guide client work.
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