Summit SCALE® Podcast Summit SCALE® Podcast
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- Business
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Boost business performance and growth in our 5-10 minute podcasts.
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Shawn Rhodes on Bulletproof-Selling
Check out these episode highlights: 00:26 – Shawn Rhode’s background 01:22 – The number one issue most salespeople suffer from 02:25 – What is Bulletproof Selling, and where it came from 04:38 – How Bulletproof Selling it works across the sales cycle 05:54 – When getting started in sales, the first thing you should do […]
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Dr. Ed Jackson on Meaning-Centered Leadership
Check out these episode highlights: 00:28 – Dr Ed Jackson’s background 01:05 – Why Meaning-Centered Leadership is an important topic 02:32 – How to implement Meaning-Centered Leadership to start making an immediate difference 05:32 – How leaders manifest expertise in their organisations 06:54 – Where to learn more about Meaning-Centred Leadership 07:03 – Meaning-Centered Leadership […]
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Dan Pfister on Winning Back Customers
Check out these episode highlights: 01:01 – Dan’s back story and the discovery of Strategic WinBack 03:08 – Why customers chose to leave us and the chances that they’ll actually come back 04:34 – How WinBack compares to new customer acquisition in generating revenue 05:23 – Why everyone not doing this is leaving large amounts […]
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Michael Haynes on Driving Your SME B2B Restart and Recovery
Check out these episode highlights: 01:15 – Who Michael works with and why he does what she does 02:10 – How the B2B buyer has changed in this “new” environment 03:29 – What B2B buyers now ultimately seeking 05:15 – Why SMEs operating in B2B need to have a strategy 06:45 – How SMEs should […]
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Melanie McMurrain on Hitting the Inbox: Email Marketing Strategies for 2020 & Beyond
Check out these episode highlights: 01:55 – Who Melanie works with and why she does what she does 03:10 – Melanie’s study of the customer journey 04:15 – Why you need to clean your email house 08:25 – How to maintain the relationship of a large happy customer base 11:15 – Why emails really are […]
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Dolores Hirschmann on The IDEA METHOD: A Framework for CLARITY in Business Growth
Check out these episode highlights: 01:15 – Who Dolores works with and why she does what she does 02:50 – Why Dolores built the IDEA Methodology 04:35 – How you align your outside growth with your inside growth? 07:25 – What are some of the challenges you have faced in creating and growing your business? […]