13 episodes
More Than Ambition Dusty Hegge | Owner of Caffeinated Sites and Online Business Consultant
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- Business
Are you ready to grow a business that glorifies God, serves your people, and blesses your family? Your ideas are not bad, your ambition isn’t a nuisance - it’s a divine gift. But as an ambitious entrepreneur, I know how easy it is to get carried away seeking your own will above God. I’m Dusty Hegge, owner of Caffeinated Sites and Online Business Consultant + Educator. And I’m on a mission to help anchor us to Truth through holistic and biblically-based business education to help you build the life God has called you to with intentionality and surrender. You’ve got important work to do!
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13. Live Strategy Session with Christina Wallace (Part 2)
Get your website template: THE SITE CAFÉ
Book a Strategy Session here: dustyhegge.com
CHRISTINA'S LINKS
Follow Christina on Instagram
Get Christina's Devotional for Writers: Invited By Joy
Follow Christina on Substack
Magic Like This - C.S. Lewis Book Club
DUSTY'S LINKS
Follow Dusty on Instagram
Get a Website - Caffeinated Sites
Book a Consulting Session
>>> WANT A FREE WEBSITE TEMPLATE? Get yours HERE.
TAKEAWAYS:
Start small when implementing a routine, focusing on one task at a time
Creating a checklist can help with motivation and accountability
Community support is crucial in overcoming mental health struggles
Regular content creation and engagement with subscribers is important for building trust Focus on text-based carousels and repurpose content from Substack for Instagram
Create an opt-in for writers to prepare them for the course and build a sense of community
Experiment and find what's fun for you on Instagram
Curate your Instagram feed to align with your aesthetic and values
Start writing the content for the opt-in Make the opt-in visually appealing and easy to read by using white space and left-aligning text.
Create a clear order of tasks and deadlines to stay organized and focused.
Incorporate academic background and teaching experience into content to establish credibility.
Approach marketing with a mindset of hope, positivity, and trust in God's provision.
Recognize and appreciate the resources and support God has provided in the early stages of building a business. -
12. Live Strategy Session with Christina Wallace (Part 1)
Tune in to the first part of a live Strategy session! We're diving deep into creating morning routines that work (even for those dealing with ADHD, depression, or insomnia) and all the mental health yuck that follows depression as a Christian business owner.
The main focus? Advising Christina on how to bring her brilliant business ideas to life! We do this by identifying what her priorities are in her business right now and then creating an actionable plan to help her work toward those goals. We also chat about Instagram and how to build credibility with your audience. Get ready for a fun, value-packed conversation you won't want to miss!
Book a Strategy Session: https://dustyhegge.com/strategy
SHOP THE SITE CAFÉ at CAFFEINATED SITES
Full show notes + transcript: https://dustyhegge.com/podcast/12
CHRISTINA'S LINKS
Follow Christina on Instagram
Get Christina's Devotional for Writers: Invited By Joy
Follow Christina on Substack
Magic Like This - C.S. Lewis Book Club
DUSTY'S LINKS
Follow Dusty on Instagram
Get a Website - Caffeinated Sites
Book a Consulting Session
>>> WANT A FREE WEBSITE TEMPLATE? Get yours HERE. -
11. We Need to Talk About Launching as a Christian Entrepreneur
Book a Strategy Session | Get a Free Website Template | Shop the Site Café
Today I'm getting honest about how difficult launching can be. It can be both incredibly exciting and extremely exhausting all at once. And today I'm sharing the message I needed to hear a few weeks ago as I was launching Caffeinated Sites. I hope it encourages you today!
Takeaways
Success for the Christian entrepreneur is obedience to God, not achieving specific metrics.
Pray for your goals and ask God to align them with His will.
Read the Bible to seek God's wisdom and understand His will for your work.
Pray for your followers and clients, asking God to bless them and reveal Himself to them.
Surrender your ambitions to God and trust Him to direct your steps.
Invite your family and friends to pray for your business and specific prayer requests.
Focus on building a strong foundation in your business and home through strategy and intentionality.
Chapters
00:00 Introduction and Relaunch of Caffeinated Sites
01:57 The Challenges and Exhaustion of Launching a Business
05:16 Success for the Christian Entrepreneur: Obedience to God
10:18 Practical Ways to Worship God Through Work
14:01 Surrendering Ambitions and Seeking God's Will
21:13 Praying for Followers and Clients
23:52 Inviting Others to Pray for Your Business
27:04 Conclusion and Invitation to Strategy Sessions -
10. Understanding Your Ideal Client (Strategic Plan part 3)
Get your free Simple Strategic Plan Template: dustyhegge.com/strategy
Today (despite audio troubles) we are covering the importance of understanding your client avatar or ideal client. There is SO much information available on this topic. That's why today I'm sharing what I believe to be the most important things to understand about your ideal client - so that you don't have to waste your time on things that won't have as big of an impact on your business. Enjoy!
If you enjoyed this episode please take a moment to leave a review and rate the show. Your support means so very much to me!!
Book a strategy call: dustyhegge.com/consulting
Follow on Instagram: instagram.com/dustyhegge -
9. Off the Cup: Juggling multiple projects, pricing, launching, and what we are working on
Today Christina and I chat about projects we are working on in our businesses, some reflections on all that goes into launching, more on finding joy in suffering, and a whole lot more! We hope you enjoy it!
☕️ Get your free strategic plan template: https://dustyhegge.com/strategy
CONNECT WITH CHRISTINA:
INSTAGRAM | SUBSTACK | HER PODCAST (Magic Like This)
CONNECT WITH DUSTY:
INSTAGRAM | BOOK A STRATEGY CALL
Takeaways
It's okay to have multiple projects or ideas, but it's important to prioritize and focus on one at a time.
Money is an important aspect of entrepreneurship
Building a community around shared interests
Accountability and practical strategies in pursuing goals
Ethical pricing and serving entry-level clients
Simplify website design and focus on clarity and functionality.
Chapters
00:00 Introduction and Personal Updates
03:21 Reflecting on Previous Episode
07:33 Edits and Corrections
14:32 Finding Joy in Suffering
29:10 Introduction and Background
29:40 The CS Lewis Podcast
30:25 A Prophetic Word
31:24 The Idea for the CS Lewis Podcast
33:13 Building a Book Club Community
34:08 Building a Course
37:01 Mentoring Others in Writing
38:00 Designing the Course
39:20 Building a Faith-Based Writing Blog
40:46 The Challenge of Writing Course Content
41:45 Launching the Course in Stages
43:19 Accountability and Practical Strategies
45:19 Overcoming Shame and Indulgence
49:30 Ethical Pricing and Serving Entry-Level Clients
55:45 Creating a Small Group Coaching Program
01:01:25 Offering Products and Consulting Services
01:06:37 Mapping Out Strategies for Consulting
01:07:11 Trusting Your Own Approach
01:08:19 Being Different in Your Business
01:09:17 Comparing Yourself to Others
01:10:17 Aligning with God's Calling
01:11:28 Merging Intention and Strategy
01:12:07 Simplified Website Templates
01:13:02 Offering Free Website Templates
01:14:25 Simplicity and Clarity in Website Design
01:15:27 Investing in Copywriting and Brand Photography
01:16:17 The Importance of Words on Your Website
01:18:08 Trusting Your Intuition in Business
01:19:48 The Order of Ideal Client and Product
01:23:14 Trusting Yourself in Alignment with God
01:28:00 Trusting God's Calling and Seeking His Guidance
01:31:10 Trusting Yourself in Union with Christ
01:37:20 Trusting God's Plan and His Glory
01:39:05 The Depth of Union with Christ
01:40:23 The Love and Joy of Children -
8. 7 Simple Ways to Make Your Website More Professional (in less than one hour)
In this episode, Dusty Hegge shares seven simple ways to improve your website in 30 minutes or less. The main focus is on making your website more professional, user-friendly, and effective in serving your audience.
GET THE FREE CHECKLIST: https://dustyhegge.com/7-simple-things
Get Your Free Strategic Plan: https://dustyhegge.com/strategy
FULL SHOW NOTES: https://dustyhegge.com/podcast/8
Dusty on Instagram: https://instagram.com/dustyhegge