The Clientside Podcast A Digital

In this episode of the Clientside Podcast, Andrew Armitage talks to podcasting expert and founder of radio.co James Mulvany about the many benefits that podcasting can bring to your business and how you can get started. During lockdown digital platforms have seen an increase in use, despite podcasting being something that has been popular for some time, there is still plenty of room in the market!


We talk about James’ career and how his own experiences with podcasting led him to start matchmaker.fm – which he describes as Tinder for podcasters. We discuss the motives behind starting a podcast, the rise of video in the podcasting world and things that you should consider before starting a podcast yourself. 

Clarity in communication is vital at the best of times, but none more so than when reacting to a crisis on what could be the worst day of your career.


Andrew Armitage talks to crisis management expert Jonathan Hemus of Insignia Crisis Management about companies should plan their response when things go wrong, and why practice and role playing crisis situations could even increase the value of your company in the wake of a disaster. We also look at the role of social media and how crises expose what your brand values really mean to company's forced to react to the unexpected.

In this episode of the Clientside Podcast, Andrew Armitage talks to LinkedIn expert and author Scott Aaron about the principles of making LinkedIn work for you.


The discussion focuses around how looking for collaboration and connecting with 'yourself' will build a stronger LinkedIn presence. Scott teaches the art of 'human connection', which is at the heart of all networking, and arguably business itself. As national lockdowns start to lift around the world and social distancing becomes a way of living alongside Covid-19, those human connections will be ever more important for individuals to grow their networks and influence in the future.

In this highly relevant episode, Andrew Armitage talks to former Hollywood actor Dominic Colenso about communicating over video - whether you're joining a Zoom meeting, delivering training or giving a sales presentation online.


We talk about Dominic's career in acting and how his understanding of storytelling allowed him to make the transition to helping business owners with their communication. Dominic also shares insights on his IMPACT methodology that is the central theme of his best-selling book, and why mindset is one of the greatest barriers to using video to raise your profile.

Andrew Armitage talks to designer, author, speaker and mentor, Sapna Pieroux about her 6-step branding process that she explains in her new book, Let's Get Visible! The book has been a number 1 best-selling title in four Amazon categories and promises to help you gain brand clarity, stand out in your industry and supercharge your business growth.


In this episode we talk about Sapna's career that has included advertising across a range of media, including radio, print and events, before moving on to talk about her own VISION process that she works through with her clients. She explains how your own personal values need to be articulated through your brand, and why simply getting a new logo won't cut it in an age where people don't have the time to think about trying to work out what you stand for.

The world has changed too much in one week, but in life, and business, we need to adapt to what looks to be the new normal for the foreseeable future.


In this episode of the Clientside Podcast, digital agency founder Andrew Armitage chats with A Digital's digital marketing lead Dean Duffield on the immediate impact of remote working, eCommerce, online advertising and SEO.


Links from the show:


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