The Flower Podcast Scott Shepherd, Host and Flower Educator

Ready to talk Dahlias? This week my guest is Kristine Albrecht of Santa Cruz Dahlias. Known for her award winning dahlia hybrids and her book, Dahlia Breeding for the farmer florist and the home gardener, Kristine is sharing her flower journey along with numerous tips and insights on her hybridizing process, cover crops, soil testing and more. She is the president of the Monterey Bay Dahlia Society and travels with her blooms to local and national dahlia shows and today we get to step into the world of dahlias with Kristine. So get your notebooks ready, we’re talking dahlias, now on The Flower Podcast.
Learn more about Kristine and all of our past guests by visiting TheFlowerPodcast.com
Subscribe on your favorite podcast platform. We are available on Apple Podcasts, Google Podcast, Spotify, Stitcher, Amazon Music, Gaana, and many more!
Subscribe to our YouTube Channel for access to all of our Zoom chats, tutorials, IG Lives, and video extras.
Visit our latest guest blog post 2022 Year In Review from Rooted Farmers.
Sponsors of The Flower Podcast
ASCFG
Farmer Bailey
Chrysal
Rooted Farmers
Real Flower Business
Accent Decor
The Gardeners Workshop
Alaska Peony Cooperative

My guest today is Jen Vazquez, Founder and CPO, Chief Pinterest Officer, of Jen Vazquez Media. Jen worked as a Division Director for a Fortune 500 company and continued on to create her wedding photography business and then, Pinterest arrived on the scene. Her world changed because of Pinterest and today, some refer to her as the Pinterest queen, she started Jen Vazquez Media where she helps others market their business using this visual platform.
Pinterest is a social media platform where users can discover, share, and save ideas for various interests and projects. With a visually appealing interface, Pinterest allows users to browse through millions of images and videos, create personalized boards, and connect with others who share similar ideas and interests but how do we use this great platform to market our business.
Jen shares in this episode many tips and techniques to help grow your business using Pinterest. You might want to grab some paper or take notes on your phone. Flowers and Pinterest go hand in hand reaching clients for your flowers, weddings, and events.
Learn more about Jen and all of her links to her websites, podcast, and social places in addition to all of our past guests by visiting TheFlowerPodcast.com
Subscribe on your favorite podcast platform. We are available on Apple Podcasts, Google Podcast, Spotify, Stitcher, Amazon Music, Gaana, and many more!
Subscribe to our YouTube Channel for access to all of our Zoom chats, tutorials, IG Lives, and video extras.
Check out The Flower Podcast Pinterest Page.
Sponsors of The Flower Podcast
ASCFG
Farmer Bailey
Chrysal
Rooted Farmers
Real Flower Business
Accent Decor
The Gardeners Workshop
Alaska Peony Cooperative

This weeks guest is Daniel Schavey Co-Founder of Petal Pickers Flower Co., began in 2017, as a small farm operation specializing in growing fresh and fragrant, often heirloom, varieties of specialty cut flowers.  They supply fresh seasonal cut flowers, distinctive bouquets, and botanicals to retail establishments and floral studios in the greater Greenville, SC area.
It was great to connect with Daniel and chat about many topics surrounding flower farming and his journey with flowers, especially growing flowers. Our conversation covers the importance of on-line learning, connecting with your customers, building relationships with other farmers in your area, and a ton more. 
Courses mentioned by Daniel:
Floret
The Gardeners Workshop
The Tulip Workshop
Learn more about Daniel and all of our past guests by visiting TheFlowerPodcast.com 
Subscribe on your favorite podcast platform. We are available on Apple Podcasts, Google Podcast, Spotify, Stitcher, Amazon Music, Gaana, and many more!
Subscribe to our YouTube Channel for access to all of our Zoom chats, tutorials, IG Lives, and video extras. 
Visit our latest Blog post 2022 Year In Review from Rooted Farmers. 
Sponsors of The Flower Podcast
ASCFG
Farmer Bailey
Chrysal
Rooted Farmers
Real Flower Business
Accent Decor
The Gardeners Workshop
Alaska Peony Cooperative

Our guest this week considers herself self-made and having bootstrapped her business with no funding from anyone, she got very creative. Well it was with that attitude, fortitude, and $200 that started out as a daily delivery service based out of her small apartment and grew into a bicoastal, floral studio. She hustled and eventually was doing events and speaking gigs all over the country! Carly Cylinder, owner of Flour LA, Inc a florist that conducts business in LA, NYC, and Nashville now. Her first book The Flower Chef was published in March 2016 and named Best Books by Amazon. She is the host of The Flower Kitchen on Bluprint (NBC Universal). Vogue named Carly and Flour LA as one of the best flower classes in the country and she is here today to discuss business, changing your thinking, and her key to success and this week she’s on The Flower Podcast.
Learn more about Carly and all of our past guests by visiting TheFlowerPodcast.com
Subscribe on your favorite podcast platform. We are available on Apple Podcasts, Google Podcast, Spotify, Stitcher, Amazon Music, Gaana, and many more!
Subscribe to our YouTube Channel for access to all of our Zoom chats, tutorials, IG Lives, and video extras. 
Sponsors of The Flower Podcast
ASCFG
Farmer Bailey
Chrysal
 Rooted Farmers
Real Flower Business
Accent Decor
The Gardeners Workshop
Alaska Peony Cooperative

This week our guest is David Beahm and we’re talking all about the wow factor and making dreams into realities. David is an expert at transforming venues both in the United States and throughout the globe. His destinations collection features some of the most luxurious and exclusive properties in the world, setting the stage for any event a client can imagine. He truly makes a client’s dream a reality. It is a motivating lesson about putting yourself out there, blocking out the negative self talk, and having the courage to simply do it. You really must give it a go. It's all about taking an experience to the next level, and this week it's a David Beahm Experience.
Learn more about David and all of our past guests by visiting TheFlowerPodcast.com
Subscribe on your favorite podcast platform. We are available on Apple Podcasts, Google Podcast, Spotify, Stitcher, Amazon Music, Gaana, and many more! 
Subscribe to our YouTube Channel for access to all of our Zoom chats, tutorials, IG Lives, and video extras. 
Visit our latest guest blog post, 2022 Year In Review from Rooted Farmers. 
Sponsors of The Flower Podcast
 ASCFG
Farmer Bailey
Chrysal
Rooted Farmers
 Real Flower Business
Accent Decor
The Gardeners Workshop
Alaska Peony Cooperative

A conversation about flower farming wouldn’t be complete without discussing pricing. Having a pricing structure is vital not only for profit success but as we have discussed many times over the years, pricing can be a major source of stress but with proper structure in place, pricing doesn’t have to be a dreaded part of your flower farm.
This is part 2 of my chat with Kimby Decker of Millsap Farm but now we are joined by Amelia Ihlo, Founder of Rooted Farmers to discuss their approach to pricing and how it has evolved over the years. Amelia will also share a little about the new pricing tool and its functions and why they saw a need for it in the flower market. I know these aren’t always the most fun conversations, but I love Amelia’s helpful attitude and her continuous efforts to make our flower lives more efficient and certainly easier to source and sell flowers.
You can listen to Episode 207 with Kimby by visiting her guest page.
Rooted Farmers has a special offer for our listeners. This year, they are offering $75.00 off any plan you choose. Simply Use the code: TFP23 and enjoy the savings and the flowers. Go to Rooted Farmers and choose the plan that works for you.
Visit our latest guest blog post 2022 Year In Review from Rooted Farmers.
Learn more about all of our past guests by visiting TheFlowerPodcast.com 
Subscribe on your favorite podcast platform. We are available on Apple Podcasts, Google Podcast, Spotify, Stitcher, Amazon Music, Gaana, and many more! 
Subscribe to our YouTube Channel for access to all of our Zoom chats, tutorials, IG Lives, and video extras. 
Sponsors of The Flower Podcast
ASCFG
Farmer Bailey
Chrysal
Rooted Farmers
Real Flower Business
The Gardeners Workshop
Alaska Peony Cooperative