The Growth-Engine Marketing Podcast hub.

We’re joined by Sasha Dabliz, Head of Marketing at Waverton Investment Management. Experienced in driving marketing transformation, she takes a refreshing ‘roll-up-your-sleeves’ approach to getting things done. Listen as she discusses strategies to transform marketing within a business and how to empower teams to become confident marketers.

It’s no secret that marketing departments in Financial Services are often referred to as the ‘colouring-in' department - making things ‘engaging and visually appealing’, rather than being a strategic, data-driven function that significantly influences growth. Join us as we delve into this common misconception, exploring its origins, discussing why it persists, and engaging with senior marketeers from Ninety One, Brooks Macdonald and Dimensional Fund Advisors to hear their insights and thoughts.

Highlights of the last six months of interviews with marketing industry heavyweights. Join us as we discuss how to drive growth within investment organisations through marketing; how to develop a CRM strategy to drive growth within wealth management; who is disrupting the pension industry; the art of ‘Test and Learn’; and the best ways to balance creativity with strategic planning to drive growth & innovation.

We’re joined by Amie Stankiste, Chief Marketing Officer at LSEG and driving force behind the global brand campaign and digital transformation. An expert in multi-channel and B2B marketing strategies, she has previously propelled growth at ION, S&P and Thomson Reuters, leading award-winning teams, implementing industry-leading technology, and championing customer-focused marketing. Listen now to her insights on building high-performing teams, executing global marketing campaigns, and driving innovation within the industry.

We’re joined by Rachael Smith, Head of Marketing, EMEA & Vice President at Dimensional Fund Advisors. Financial Services Forum Marketer of the Year 2023, Rachael's career spans several high-profile organisations where she has demonstrated her exceptional skill in driving growth and innovation in marketing. Join us as we discuss her career journey, strategies for integrating marketing and sales, and insights on adapting to the dynamic world of digital marketing.

We’re joined by Duarte Garrido, VP Growth Marketing at Volt, the fintech start-up building the world's first global real-time payment network. On a mission to harness the power of brand, community, and product to scale the business, Duarte discusses the challenges of marketing in the fintech sector, especially in a company disrupting traditional payment methods, and shares his journey, insights, and the innovative strategies propelling the future of real-time payments.