132 episodes

A show for retailers, brands and creators looking to grow their video commerce strategy.

What if you could improve your sales conversion rate from 3% to 18% in just one hour? It’s completely possible, and you can do it today thanks to live commerce. This new, evolving online opportunity helps you grow fast, authentically, in an innovative and social way

Livestream e-commerce combines real-time video content and two-way communication that allows viewers to buy or save products as they watch. Compared to other pre-recorded, edited content, this interactive and engaging content feels more authentic. The spontaneity creates a feeling that anything can happen. But if you don’t feel confident in your on-camera skills, this can feel daunting and overwhelming. We’re here to help you feel more comfortable and learn the best practices for selling live.

It won’t be long until livestream shopping becomes imperative for e-commerce brands and online content creators. The US livestreaming market is expected to hit $25 billion by 2023. That’s why now is the time to build your skills, understand the medium, and ensure that your livestreams are successful.

Live video broadcasts give you a way to explain and demonstrate elements of products that customers don’t otherwise see before purchase. This also allows you to interact with an audience in real-time via chat and Q&As. And when you do it well, you can increase your following and drive product sales.

On this podcast, you will learn the key things about running a successful live shopping event. As people at the forefront of this evolving sales channel, we share the best practices and do's and don'ts for brands and their ambassadors. Our cutting edge technology and training helps your personality shine on-camera, engage well with viewers, and improve the overall customer experience. 

We make the entire process easy and fun through our live video commerce platform eStreamly. Influencers and brand spokespeople demo and sell products during livestream events. It's like a Home Shopping Network online. 

Together we can transform the shopping experience! Grow sales, save time, build trust with your customers and make delightful moments. Tune in now and learn more at: https://hubs.ly/Q02qJNmM0.

The Live eCommerce Podcast Nicolas Bailliache

    • Business

A show for retailers, brands and creators looking to grow their video commerce strategy.

What if you could improve your sales conversion rate from 3% to 18% in just one hour? It’s completely possible, and you can do it today thanks to live commerce. This new, evolving online opportunity helps you grow fast, authentically, in an innovative and social way

Livestream e-commerce combines real-time video content and two-way communication that allows viewers to buy or save products as they watch. Compared to other pre-recorded, edited content, this interactive and engaging content feels more authentic. The spontaneity creates a feeling that anything can happen. But if you don’t feel confident in your on-camera skills, this can feel daunting and overwhelming. We’re here to help you feel more comfortable and learn the best practices for selling live.

It won’t be long until livestream shopping becomes imperative for e-commerce brands and online content creators. The US livestreaming market is expected to hit $25 billion by 2023. That’s why now is the time to build your skills, understand the medium, and ensure that your livestreams are successful.

Live video broadcasts give you a way to explain and demonstrate elements of products that customers don’t otherwise see before purchase. This also allows you to interact with an audience in real-time via chat and Q&As. And when you do it well, you can increase your following and drive product sales.

On this podcast, you will learn the key things about running a successful live shopping event. As people at the forefront of this evolving sales channel, we share the best practices and do's and don'ts for brands and their ambassadors. Our cutting edge technology and training helps your personality shine on-camera, engage well with viewers, and improve the overall customer experience. 

We make the entire process easy and fun through our live video commerce platform eStreamly. Influencers and brand spokespeople demo and sell products during livestream events. It's like a Home Shopping Network online. 

Together we can transform the shopping experience! Grow sales, save time, build trust with your customers and make delightful moments. Tune in now and learn more at: https://hubs.ly/Q02qJNmM0.

    The Vcommerce Show 25 Curated videocommerce news: Matt & Nicolas' bid on TikTok, 5th Avenue Media..

    The Vcommerce Show 25 Curated videocommerce news: Matt & Nicolas' bid on TikTok, 5th Avenue Media..

    #Curated #videocommerce news of the week #ecommerce #retail

    VCommerce experts Matt Hodlofski & Nicolas Bailliache every Friday at 11am ET for a lively discussion on the latest developments shaping the #videocommerce and #liveshopping landscape. #vcommerce

    Receive Free Video UGC alert: https://hubs.ly/Q02qJN4H0

    Ep 25
    Matt & Nicolas' bid on TikTok
    5th Avenue Media
    Zipline 1millionth delivery
    2024 Wistia Video report

    About eStreamly: eStreamly enables shoppable livestreams & videos across platforms, including your website, social media, SMS, emails... Video become a direct ecommerce extension with in-video checkout, boasting a 10-15% conversion rate. Fast and reliable, it's your payment, your inventory, your ecommerce. https://hubs.ly/Q02qJNmM0

    About Matt: He has over 25 years of vcommerce experience within product marketing and sales. He currently is a partner at e6 marketing, a firm that help brands to go on QVC/ HSN

    Receive weekly live shopping industry updates and tips in our newsletter: https://try.estreamly.com/newsletter

    • 24 min
    The Vcommerce Show 24 Curated videocommerce news - AI Video & TCL+, Amazon Live FAST channel, ...

    The Vcommerce Show 24 Curated videocommerce news - AI Video & TCL+, Amazon Live FAST channel, ...

    #Curated #videocommerce news of the week #ecommerce #retail

    VCommerce experts Matt Hodlofski & Nicolas Bailliache every Friday at 11am ET for a lively discussion on the latest developments shaping the #videocommerce and #liveshopping landscape. #vcommerce

    Receive Free Video UGC alert: https://hubs.ly/Q02qJN4H0

    Ep 24
    TCL+ & AI RomCom video
    Amazon liveshopping & FAST channel
    TikTok & virtual influencer

    About eStreamly: eStreamly enables shoppable livestreams & videos across platforms, including your website, social media, SMS, emails... Video become a direct ecommerce extension with in-video checkout, boasting a 10-15% conversion rate. Fast and reliable, it's your payment, your inventory, your ecommerce. https://hubs.ly/Q02qJNmM0

    About Matt: He has over 25 years of vcommerce experience within product marketing and sales. He currently is a partner at e6 marketing, a firm that help brands to go on QVC/ HSN

    Receive weekly live shopping industry updates and tips in our newsletter: https://try.estreamly.com/newsletter

    • 25 min
    The Vcommerce Show 23 Curated videocommerce news: DHS Import Loophole, Google Vids, Fanatics...

    The Vcommerce Show 23 Curated videocommerce news: DHS Import Loophole, Google Vids, Fanatics...

    Curated #Curated #videocommerce news of the week #ecommerce #retail

    VCommerce experts Matt Hodlofski & Nicolas Bailliache every Friday at 11am ET for a lively discussion on the latest developments shaping the #videocommerce and #liveshopping landscape. #vcommerce

    Receive Free Video UGC alert: https://hubs.ly/Q02qJN4H0

    Ep 23
    DHS import loophole
    Google Vids
    Fanatics IRL

    About eStreamly: eStreamly enables shoppable livestreams & videos across platforms, including your website, social media, SMS, emails... Video become a direct ecommerce extension with in-video checkout, boasting a 10-15% conversion rate. Fast and reliable, it's your payment, your inventory, your ecommerce. https://hubs.ly/Q02qJNmM0

    About Matt: He has over 25 years of vcommerce experience within product marketing and sales. He currently is a partner at e6 marketing, a firm that help brands to go on QVC/ HSN

    Receive weekly live shopping industry updates and tips in our newsletter: https://try.estreamly.com/newsletter

    • 18 min
    The Power of Hyva for Magento Stores & How it unleashes your Video Commerce Success

    The Power of Hyva for Magento Stores & How it unleashes your Video Commerce Success

    Discover how Hyva is revolutionizing the Magento ecommerce ecosystem by improving site speed and performance - critical factors for successful video commerce. Nicolas interviews Thien-Lan Weber from Hyva to learn how their lightweight front-end solution helps Magento merchants deliver blazing fast websites that maximize video content and rich media.

    Hear about real-world examples of brands leveraging video marketing to drive traffic, with Hyva ensuring their sites can handle the load without crashing. Get insights into optimizing your Magento store for an exceptional video shopping experience that boosts conversions.

    Thien-Lan Weber also shares her perspectives on top ecommerce trends like accessibility, the power of open source communities like Magento, and why simplicity is making a comeback. Don't miss this compelling discussion on the pivotal role of video commerce and how Hyva is empowering Magento merchants to capitalize on it.

    About eStreamly: eStreamly enables shoppable livestreams & videos across platforms, including your website, social media, SMS, emails... Video become a direct ecommerce extension with in-video checkout, boasting a 10-15% conversion rate. Fast and reliable, it's your payment, your inventory, your ecommerce.

    Receive your weekly UGC Video alert - Totally Free => https://hubs.ly/Q02qJN4H0

    Meet Thien-Lan Weber on linkedin: https://www.linkedin.com/in/thienlan/

    • 28 min
    The Vcommerce Show 22: Curated videocommerce news - Flip new founding round, Amazon & Retail Inno, Meta new Video player...

    The Vcommerce Show 22: Curated videocommerce news - Flip new founding round, Amazon & Retail Inno, Meta new Video player...

    Curated #videocommerce news of the week #ecommerce #retail

    VCommerce experts Matt Hodlofski & Nicolas Bailliache every Friday at 11am ET for a lively discussion on the latest developments shaping the #videocommerce and #liveshopping landscape. #vcommerce

    Receive Free Video UGC alert: https://hubs.ly/Q02qJN4H0

    Ep 22
    Flip new founding round
    Amazon, Retail & Innovation
    Meta New Video Player
    Shopify 3rd party App - data breach

    About eStreamly: eStreamly enables shoppable livestreams & videos across platforms, including your website, social media, SMS, emails... Video become a direct ecommerce extension with in-video checkout, boasting a 10-15% conversion rate. Fast and reliable, it's your payment, your inventory, your ecommerce. https://hubs.ly/Q02qJNmM0

    About Matt: He has over 25 years of vcommerce experience within product marketing and sales. He currently is a partner at e6 marketing, a firm that help brands to go on QVC/ HSN

    Receive weekly live shopping industry updates and tips in our newsletter: https://try.estreamly.com/newsletter
    Blog Post URL https://get.estreamly.com/blog

    • 24 min
    The Vcommerce Show 21: Curated videocommerce news: Unified retail, Beauty & TikTok, AI, $30b

    The Vcommerce Show 21: Curated videocommerce news: Unified retail, Beauty & TikTok, AI, $30b

    Curated #videocommerce news of the week #ecommerce #retail

    VCommerce experts Matt Hodlofski & Nicolas Bailliache every Friday at 11am ET for a lively discussion on the latest developments shaping the #videocommerce and #liveshopping landscape. #vcommerce

    Receive Free Video UGC alert: https://hubs.ly/Q02qJN4H0

    Ep 21
    Unified Retail
    Beauty & TikTok
    $30b Visa & Mastercard settlement
    AI & Video generated content

    About eStreamly: eStreamly enables shoppable livestreams & videos across platforms, including your website, social media, SMS, emails... Video become a direct ecommerce extension with in-video checkout, boasting a 10-15% conversion rate. Fast and reliable, it's your payment, your inventory, your ecommerce. https://hubs.ly/Q02qJNmM0

    About Matt: He has over 25 years of vcommerce experience within product marketing and sales. He currently is a partner at e6 marketing, a firm that help brands to go on QVC/ HSN

    Receive weekly live shopping industry updates and tips in our newsletter: https://try.estreamly.com/newsletter

    • 24 min

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