The Sales Lab

Max Mitcham

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BUSINESS
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The Sales Lab

Welcome to "The Sales Lab," your go-to podcast for the latest insights, strategies, and techniques in sales. Hosted by Max Mitcham of Trigify.io, each episode delves into innovative prospecting methods, negotiation tactics, and real-world case studies. Join us weekly to elevate your sales game with cutting-edge tips and expert advice.

1 AUG

Edward Radford | AI in Recruitment - The Game-Changing Strategies You Need to Know

In this episode of the Sales Lab Podcast, we are joined by Ed, the VP of E-Trading and Digital at Options Group. We delve into the world of recruitment and explore how AI is revolutionizing business development within the recruitment sector. Ed shares his insights on the challenges and opportunities presented by AI in recruitment, discussing its impact on business practices and the future of the industry.

28 min
11 JUL

Lanny M. Heiz | Use Automation And AI to Scale Your Hubspot And Outbound

Welcome to another episode of the Sales Lab Podcast! Today, we are joined by a good friend of mine, Lanny M. Heiz who enables B2B SaaS to use automation and AI to scale their hubspot and outbound operations. We've been trying to get him on the podcast since the Dubai flooding a couple of months ago, and now he's finally here. Lanny is incredibly talented in several areas, including LinkedIn strategies for personal branding, automation, and integrating with HubSpot. Undoubtedly the king of outbound.

38 min
27 JUN

Hector Forwood | The Future of B2B Influencer Marketing

Welcome to another episode of the Sales Lab Podcast! Today, we're thrilled to have Hector, the CEO and founder of Fluenza, join us. Hector, known as the 'mustache legend,' leads Fluenza, an innovative tech-enabled agency aiming to revolutionise B2B influencer marketing. In this episode, Hector shares his journey and insights into the ever-evolving sales landscape, emphasising the importance of content-oriented sales strategies for sales and account executives. We dive into the challenges of standing out in today's crowded market and explore how influencers can effectively enhance your top-of-funnel efforts and build brand trust.

40 min
13 JUN

Adam Robinson | Doubling my Linkedin followers in 7 days

Welcome to another insightful episode of The Sales Lab Podcast, hosted by Max Mitcham from Trigify.io. In this episode, we have the pleasure of speaking with Adam Robinson who has amassed a huge following on Linkedin in the business world and is the founder of Retention.com. Adam shares his experiences and insights on scaling businesses, leveraging LinkedIn for growth, and the unique challenges faced by startups. Follow Us: Retention.com Trigify.io Connect with Adam on LinkedIn: Connect with Max on LinkedIn:

43 min
6 JUN

Enzo Carasso | AI Sales Hacks: Generate Leads & Book Meetings FAST!

Welcome to The Sales Lab Podcast! In this electrifying episode, we're joined by Enzo, the mastermind behind Morning Leads, to uncover the secrets of generating leads and booking meetings using AI-powered workflows and innovative lead magnets. Discover how Enzo skyrocketed a campaign for Alex Hormozi, leading to 7,000 leads in just five weeks! Learn the ins and outs of personalization, crafting irresistible lead magnets, and the power of AI in cold outreach. Whether you're a seasoned sales professional or just starting, this episode is packed with game-changing insights that you can't afford to miss!

45 min
23 MAY

Jesse Ouellette | Data-Driven Sales Tactics to Transform Your Business

In this episode of the Sales Lab Podcast, we sit down with Jesse Ouellette, the mastermind behind Lead Magic. Jesse shares his journey from career setbacks to becoming a leading expert in data-driven sales. Discover the tactics that helped him revolutionise sales strategies and boost success. Learn how to harness the power of real-time data, improve your email deliverability, and implement automation to stay ahead in the competitive sales landscape. Perfect for sales professionals and entrepreneurs, this episode is packed with actionable insights and industry secrets that will transform your business. Don't miss out! 👉 Learn more about Trigify.io’s features: https://help.trigify.io/ 👉 Check out Jesse's company - https://leadmagic.io/

38 min
7 MAY

Michel Lieben│Creating Content & Growing On Linkedin

For EP2 of "The Sales Lab" Max sat down with Michel Lieben from ColdIQ to discuss growing his agency, LinkedIn following and the content creation process Michel guides us through his process of creating content that resonates with his audience and how he encourages others at ColdIQ to do the same

42 min
29 APR

Xavier Caffery│How To Master Cold Email

For EP1 of "The Sales Lab" Max sat down with Xavier Caffery from The Cold Message to talk all things cold email. Xavier breaks down his step-by-step approach to outbound for himself and his clients. A much listen for anyone looking to grow their pipeline through cold outreach

44 min

8 Episodes

Welcome to "The Sales Lab," your go-to podcast for the latest insights, strategies, and techniques in sales. Hosted by Max Mitcham of Trigify.io, each episode delves into innovative prospecting methods, negotiation tactics, and real-world case studies. Join us weekly to elevate your sales game with cutting-edge tips and expert advice.

Creator

Max Mitcham
Years Active

2K
Episodes

8
Rating

Clean
Copyright

© Max Mitcham
Show Website

The Sales Lab