23 episodes

The Virtual Hustle Podcast is for the creators, doers, outside-the-box thinkers, the work-from-wherevers, entrepreneurs and the aspiring, looking to take their life and business to the next level.

We talk online marketing strategy for a variety of businesses & brands, and the best practices while working remotely.

Thanks to the INTERNET, we have the world at our fingertips and we can truly create whatever life and brand we want.

Alicia is the host, and her whole world changed when she was given the opportunity to work remotely. She moved across the country, started a business and learned (the hard way) what it takes to work remotely and grow a virtual business from home, from an airplane, or from a cabin in the mountains.

Living where you want and doing work you enjoy is the ultimate game-changer in the pursuit of living your most extraordinary life.
This podcast is a way to give that same opportunity to others. There will be guests on who have done it. They will share stories, truths and tips to motivate, educate and inspire you to take the leap.

Each episode is very targeted with specific topics and lessons. Grab a drink and pull up a chair.

The Virtual Hustle Alicia Baldino

    • Entrepreneurship

The Virtual Hustle Podcast is for the creators, doers, outside-the-box thinkers, the work-from-wherevers, entrepreneurs and the aspiring, looking to take their life and business to the next level.

We talk online marketing strategy for a variety of businesses & brands, and the best practices while working remotely.

Thanks to the INTERNET, we have the world at our fingertips and we can truly create whatever life and brand we want.

Alicia is the host, and her whole world changed when she was given the opportunity to work remotely. She moved across the country, started a business and learned (the hard way) what it takes to work remotely and grow a virtual business from home, from an airplane, or from a cabin in the mountains.

Living where you want and doing work you enjoy is the ultimate game-changer in the pursuit of living your most extraordinary life.
This podcast is a way to give that same opportunity to others. There will be guests on who have done it. They will share stories, truths and tips to motivate, educate and inspire you to take the leap.

Each episode is very targeted with specific topics and lessons. Grab a drink and pull up a chair.

    The Result Is Always about The Work You Don’t See

    The Result Is Always about The Work You Don’t See

    This episode is a quick solo episode about what it takes to reach a goal. The result is ALWAYS about the work that others don't see. We talk about how to even figure out what goals you want to accomplish, how to visualize them and how to accomplish them by mastering the mundane and staying consistent.
    Topics Discussed in the episode:
    Topic 1: Write down 3 good things that have happened in 2020 (1:00) My three highlights so far (2:45). Gratitude is a huge part of success.
    Topic 2: Success is in the mundane, boring details and success is always in the work you do not see (4:45).
    Topic 3: Example - fitness (7:00) and why making excuses for yourself is holding you back.
    Topic 4: There are always struggles you do not see (8:45).
    Topic 5: Is this your first reaction to seeing other people success? (9:45)
    Topic 6: Win/Win mentality and paradigm (10:00).
    Topic 7: Solution to jealousy and how to figure out what you want (10:30).
    Topic 8: Brainstorm and write down things you actually want to accomplish (11:05).
    Topic 9: Visualize it (11:30) make it happen by putting in the work (13:00).
    Topic 10: Integrity: The promises you make to yourself (14:00).
    Resources mentioned in the episode:
    75 Hard Program
    Planoly for planning content
    The Virtual Hustle Community - Join our Facebook Group
    The Virtual Hustle Website 
    The Virtual Hustle Instagram
     

    • 15 min
    Selling Products Through Instagram

    Selling Products Through Instagram

    This episode we focus on how to sell on Instagram as a product-based company. Alicia brings on Michelle Grout, owner and designer behind XO Hanalei - a jewelry company based in Hawaii and Southern California.
    Michelle gives all the details on how to make sales on Instagram using consistency, collaboration, influencers, user generated content and curating a perfect feed.
    You'll be inspired to turn your side hustle to your main hustle with this episode!
    Topics Discussed in the episode:
    Topic 1: About Michelle and XOH Hanalei (3:15) and how quality of the product is a must.
    Topic 2:  How she went from side business to full deep dive into making it her full business (6:50).
    Topic 3: Strategy to sell on Instagram through giveaways, figure out audience, collaborations, influencers. (8:30) and why she chose the platform.
    Topic 4: Finding people you know will be interested in your product, and how to get in front of them (10:27).
    Topic 5:  Be consistent, show up regularly (11:00) and show the process and behind the scenes (11:39).
    Topic 6: Cohesive feed (12:20) and how to edit.
    Topic 7: Other social media marketing (13:30)
    Topic 8: User generated content (17:10) and how to get people to share without asking.
    Topic 9: How to stay consistent and plan posts (19:00) and keep up with the trends of your niche (23:00).
     
    Resources mentioned in the episode:
    XO Hanalei Website
    XO Hanalei Instagram
    Planoly for planning content
    The Virtual Hustle Community - Join our Facebook Group
    The Virtual Hustle Website 
    The Virtual Hustle Instagram

    • 29 min
    Pinterest Marketing and Why All Brands Need It

    Pinterest Marketing and Why All Brands Need It

    On this episode we talk about why Pinterest is such an incredible marketing tool to attract warm leads, which will increase your traffic and grow your presence online. We bring on Kate Wilkinson- an entrepreneur, marketing strategist, writer, educator and expert in Pinterest Marketing. She helps businesses and other entrepreneurs grow, scale and explode their presence using Pinterest.
    If you are selling or promoting anything, and not using Pinterest, it’s time to change that. On this episode you will learn step by step how to use Pinterest in your marketing strategy.
    Topics Discussed in the episode:
    Topic 1: How Kate got to be the expert in Pinterest marketing (5:30).
    Topic 2: Why Pinterest is different than the other social platforms (8:20) and how the platform has evolved (10:00). Now it is a search engine, not a social platform (10:15)
    Topic 3: Why it’s important for brands to be marketing on Pinterest (14:00).
    Topic 4: Steps to getting started on Pinterest for business if you have 1 hour (18:50).
    Topic 5: How to get started on Pinterest marketing (22:10).
    Topic 6: Pin templates and where to find ideas for designs (24:40).
    Topic 7: Guide your viewer to point them where to go next (28:00).
    Topic 8: How to pin 5-30 Pins a week by scheduling (31:00).
    Topic 9: 3 S Strategy (38:10).
     
    Resources mentioned in the episode:
    Creative Market - For Pinterest Templates
    Pinterest Templates on Kate Wilkinson
    Tailwind - To schedule your pins ahead of time
    Pinterest Trends - For seasonal content
    5 Steps for Booking More Clients with Pinterest -  Free Giveaway
    Kate Wilkinson Website
    Kate Wilkinson Instagram
    The Virtual Hustle Community - Join our Facebook Group
    The Virtual Hustle Website 
    The Virtual Hustle Instagram

    • 52 min
    Pushing Comfort Zones and The Science of Happiness

    Pushing Comfort Zones and The Science of Happiness

    We're on a big kick of self progression and the idea of happiness is a huge apart of that. When we are living a happy life, things start to get better and we start to get better. This episode we get into how to unlock true happiness.
    Today’s guest on the show is Scott Simon, a happiness expert who has spent the last 20 years discovering small ways to push personal boundaries to achieve greater happiness. Scott studied “The Science of Happiness” with a Harvard professor and focused on the key conclusion that pushing comfort zones is the best way to grow and improve. 
    Scott is the founder of Scare Your Soul - a global courage movement to inspire millions to push beyond our comfort zones and stand up to the fears that can hold us back from living our best, fullest lives.
    He’s get all the details and execution techniques to help you all do the same because I think we can all use a little extra happiness right now.
    Topic 1: Scare Your Soul and how doing a particular thing produces happiness (4:30).
    Topic 2: Optimal anxiety (12:00) Comfort zones feel really good, and they make us feel "kind of" happy. It isn't always fun, but what is fun is what happens after you tackle what you have been thinking about.
    Topic 3: Use this time to grow. Push yourself and come out of this tough time harder (16:00).
    Topic 4: How to start learning to not care what others think of you (19:30).
    Topic 5: Accountability and how to make what you want to reality (25:00).
    Topic 6: Happiness is directly related to your relationships with others, (33:00), physical, savoring individual current moments (34:00), acts of service.
    Topic 7: Control what you can control, and exercise your courage muscles to be able to handle whatever get's thrown at you (36:00).
    Topic 8: Small challenges = small wins = big wins (47:50).
     
    CORE ASPECTS OF HAPPINESS
    - Nurturting relationships
    -Physical activity
    - Cultivating a sense of savoring: Think about the things we do habitually without actually thinking about them.
    - Acts of service - 
    Resources Mentioned:
    "The How Of Happiness" - Book
    "Wild" - Book
    Scare Your Soul Website
    Scare Your Soul Instagram
    Scott Simon Instagram
    _________________________________________________
    The Virtual Hustle Group on Facebook
    The Virtual Hustle Instagram
    The Virtual Hustle Website and Blog
    Alicia Baldino Instagram

    • 55 min
    The Power Of Habits and 75 Hard Check In

    The Power Of Habits and 75 Hard Check In

    This is a solo episode about HABITS. Habits, whether good or bad, make our lives. Series of habits make our routines and our days,  and they either bring us closer to goals or keep us farther away. 
    This episode we talk about how to acknowledge your habits, what cues a habit, and how to change a habit.
    Whatever you’re doing, whether you have a side business, a full time business or your an employee — it all starts with you, and you start with your habits and your day-to-day.
    We talk about how 75 Hard program helps instill habits and how it is the perfect program to learn how to adapt to new routines.
     
    Topics Discussed in the episode:
    Topic 1 - My start of 75 Hard- why I’m doing it and how I feel this program helps build good habits and teaches how to build other good habits (3:00).
    Topic 2 - What are habits? (4:45) Habit Loop explained. Cue, Habit, Reward. Acknowledge your habits that are holding you back.
    Topic 3 -  Habits are achieved in 2 parts - when you actually believe they are possible, and when you surround yourself with people who are doing it to help you believe it’s possible (10:00)
    Topic 4 - The value of surrounding yourself with like-minded people (13:30).
    Topic 5 - Making it again cool to work hard (17:25).
    Topic 6 - Working out and keystone habits (18:00).
     
    Resources Mentioned
    The Power of Habit - book
    Atomic Habits - book
    Join our Facebook Group: The Virtual Hustle Community
    Read more on The Virtual Hustle website: The Virtual Hustle Website 
    Connect with The Virtual Hustle here: The Virtual Hustle Instagram

    • 21 min
    Ep. 18 Know Your Audience, Grow Your Sales on Instagram

    Ep. 18 Know Your Audience, Grow Your Sales on Instagram

    This week we talk about a very popular element of the marketing world - Instagram. And not just how to get followers, but how to use Instagram to grow a business. We brought on Instagram expert, Brooke Vulinovich to give us her top secrets to growing businesses through Instagram.
    Brooke is a international keynote speaker, and creator of the online coaching community called The Social Club, where she empowers businesses all over the world with knowledge, confidence and the tools to sell more on Instagram.
    She shares so many good takeaways on this episode along with her 2 most effective things to do when growing your business on Instagram. (HINT, it's not posting every day) - we're the quality over quantity type.
    Resources Mentioned
    Planoly for scheduling Instagram posts
    Brooke’s Instagram
    Social Club Community Instagram  
    Brooke’s Facebook
    Social Club Community Facebook
    Brooke’s LinkedIn
    https://www.brookevulinovich.com/
    Free EBOOK  
     
    Do you a to try a free month of the Social Club? Enter code The Virtual Hustle to obtain a free month membership.
    Join our Facebook Group: The Virtual Hustle Community
    Read more on The Virtual Hustle website: The Virtual Hustle Website 
    Connect with The Virtual Hustle here: The Virtual Hustle Instagram
    Are you interested in receiving a quick email from me? Sign up for weekly emails to get tips, tricks and more straight to your inbox. https://thevirtualhustle.co/join-the-community
     

    • 35 min

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