188 episodes
The Yogipreneur: Business and Marketing for Yoga Teachers The Yogipreneur: Business and Marketing for Yoga Teachers
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4.9 • 52 Ratings
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Welcome to the Yogipreneur Podcast, brought to you by Digital Yoga Academy - the leader in business and marketing education for yoga teachers worldwide.
The Yogipreneur is for entrepreneurial yoga teachers who want to stop the hustle and overwhelm and instead create more income, freedom and success.
In each episode, you'll learn business and marketing strategies to grow your community in a way that makes it easy for you to take action today.
Hosted by Kelly McHugh, the founder of Digital Yoga Academy, yoga business coach, marketing expert, entrepreneur and yoga teacher.
Discover why thousands of yoga teachers worldwide work with Kelly to successfully fill their offerings, get over their fears of being visible online, implement simple marketing strategies that get results, and turn their side hustles into profitable and sustainable yoga businesses.
Now is the time to make a much bigger impact in the world.
Are you ready?
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How to break through your limiting beliefs and cultivate a successful yogipreneur mindset
The truth is, no strategy (no matter how good it is) will be effective in your business if you don't have the right mindset to make it work.
Working on your mindset is a daily job and when you do it right you cultivate a mindset that will...
Allow you to break through limiting beliefs that hold you back
Support you to work through your fears that stop you from being visible
Encourage you to keep going when something doesn't go as planned
If you're in a negative mindset, you'll feel stuck and overwhelmed.
You'll tell yourself you're not good enough.
You'll compare yourself to other teachers.
And you'll stop yourself from showing up and telling people what you have to offer because you're not quite 100% sold in it yourself.
It's not a good place to be operating from and this is WHY you have to get serious about working on your mindset every single day.
This episode covers:
The daily mindset practices of profitable Yogipreneurs.
Building your profitable yoga business.
Visualisation for your future
Tips on how to have the right mindset
🌟JOIN THE YOGIPRENEUR LAUNCHPAD TODAY!🌟
https://digitalyogaacademy.com/yogipreneur-launchpad
ABOUT DIGITAL YOGA ACADEMY
Digital Yoga Academy is an Online Yoga Business School, teaching yoga teachers essential business and marketing skills. Powerful business skills that you're not taught in yoga teacher training!
You’ll get all the support you need to turn your passion and expertise as a yoga teacher into a successful yoga business. Join over 10k yoga teachers worldwide on the same journey as you!
🌟 Get started by discovering what type of Yogipreneur you are! Take the Yogipreneur Quiz to find out: https://digitalyogaacademy.lpages.co/yogipreneur-quiz/
CONNECT WITH US
🌟 Instagram: https://www.instagram.com/digitalyogaacademy/
🌟 Facebook: https://www.facebook.com/digitalyogaacademy
🌟 Pinterest: https://www.pinterest.co.uk/digitalyogaacademy/
🌟 Private Facebook Community: https://www.facebook.com/groups/digitalyogaacademy
More resources to help you on your yoga teaching Journey:
🌟 Blog: https://digitalyogaacademy.com/blog/
🌟 Online courses (sign-up to receive free resources!): https://digitalyogaacademy.com/online-course-creator/
🌟 The Yogipreneur Podcast: https://digitalyogaacademy.com/podcast/ -
YogiPRO Series: How to make your work meaningful by fully owning your voice, expertise and unique message with Annie Clarke
On this week's episode, we talk to Annie Clarke about how to bring your authenticity into your work and create meaningful yoga offerings!
Annie Clarke:
Website https://annieclarke.com
Instagram https://www.instagram.com/annieclarke_/
🌟JOIN THE YOGIPRENEUR LAUNCHPAD TODAY!🌟
https://digitalyogaacademy.com/yogipreneur-launchpad
ABOUT DIGITAL YOGA ACADEMY
Digital Yoga Academy is an Online Yoga Business School, teaching yoga teachers essential business and marketing skills. Powerful business skills that you're not taught in yoga teacher training!
You’ll get all the support you need to turn your passion and expertise as a yoga teacher into a successful yoga business. Join over 10k yoga teachers worldwide on the same journey as you!
🌟 Get started by discovering what type of Yogipreneur you are! Take the Yogipreneur Quiz to find out: https://digitalyogaacademy.lpages.co/yogipreneur-quiz/
CONNECT WITH US
🌟 Instagram: https://www.instagram.com/digitalyogaacademy/
🌟 Facebook: https://www.facebook.com/digitalyogaacademy
🌟 Pinterest: https://www.pinterest.co.uk/digitalyogaacademy/
🌟 Private Facebook Community: https://www.facebook.com/groups/digitalyogaacademy
More resources to help you on your yoga teaching Journey:
🌟 Blog: https://digitalyogaacademy.com/blog/
🌟 Online courses (sign-up to receive free resources!): https://digitalyogaacademy.com/online-course-creator/
🌟 The Yogipreneur Podcast: https://digitalyogaacademy.com/podcast/ -
YogiPRO Series: What it really means to truly show up as YOU and to build your yoga biz from your heart with Steffy White
On this week's episode, we talk to Steffy White about how to build your online yoga business from your heart, show up authentically and build true connections with your community.
Steffy White
Website https://steffywhiteyoga.com
Instagram https://www.instagram.com/steffywhiteyoga/?hl=en
🌟JOIN THE YOGIPRENEUR LAUNCHPAD TODAY!🌟
https://digitalyogaacademy.com/yogipreneur-launchpad
ABOUT DIGITAL YOGA ACADEMY
Digital Yoga Academy is an Online Yoga Business School, teaching yoga teachers essential business and marketing skills. Powerful business skills that you're not taught in yoga teacher training!
You’ll get all the support you need to turn your passion and expertise as a yoga teacher into a successful yoga business. Join over 10k yoga teachers worldwide on the same journey as you!
🌟 Get started by discovering what type of Yogipreneur you are! Take the Yogipreneur Quiz to find out: https://digitalyogaacademy.lpages.co/yogipreneur-quiz/
CONNECT WITH US
🌟 Instagram: https://www.instagram.com/digitalyogaacademy/
🌟 Facebook: https://www.facebook.com/digitalyogaacademy
🌟 Pinterest: https://www.pinterest.co.uk/digitalyogaacademy/
🌟 Private Facebook Community: https://www.facebook.com/groups/digitalyogaacademy
More resources to help you on your yoga teaching Journey:
🌟 Blog: https://digitalyogaacademy.com/blog/
🌟 Online courses (sign-up to receive free resources!): https://digitalyogaacademy.com/online-course-creator/
🌟 The Yogipreneur Podcast: https://digitalyogaacademy.com/podcast/ -
Student Success Stories- How Rosemary made $1500 selling a course before she'd even created it!
In today's episode we spoke to Rosemary Holbrook, founder of Yogi Scopes. Rosemary is a past student of The Profitable Yoga Teacher Program. Since starting the program, she has successfully scaled her business, grown her community and increased her income.
Rosemary is an incredible example of a profitable yogi who has embraced the idea of imperfect action!
She joined the program in Feb of this year and within just a few months she:
pre-sold her course before she created it
made $1,500 from her pre-sell
validated and created the course whilst teaching it
got testimonials for the next launch
is now planning a bigger launch for January
Grew her email list by 700 subscribers in six months - it's now around 1000 and growing!
Our students are having incredible results inside The Profitable Yoga Teacher and there's no reason why you shouldn't be next.
Remember that any time that you have a knowledge gap, you can fill that gap by learning. You can learn about marketing and what it takes to actually do this (hello, grit and consistency!).
It's all 100% possible for you.
SIGN UP NOW: https://digitalyogaacademy.com/the-profitable-yoga-teacher-program/
ABOUT DIGITAL YOGA ACADEMY
Digital Yoga Academy is an Online Yoga Business School, teaching yoga teachers essential business and marketing skills. Powerful business skills that you're not taught in yoga teacher training!
You’ll get all the support you need to turn your passion and expertise as a yoga teacher into a successful yoga business. Join over 10k yoga teachers worldwide on the same journey as you!
🌟 Get started by discovering what type of Yogipreneur you are! Take the Yogipreneur Quiz to find out: https://digitalyogaacademy.lpages.co/yogipreneur-quiz/
CONNECT WITH US
🌟 Instagram: https://www.instagram.com/digitalyogaacademy/
🌟 Facebook: https://www.facebook.com/digitalyogaacademy
🌟 Pinterest: https://www.pinterest.co.uk/digitalyogaacademy/
🌟 Private Facebook Community: https://www.facebook.com/groups/digitalyogaacademy
More resources to help you on your yoga teaching Journey:
🌟 Blog: https://digitalyogaacademy.com/blog/
🌟 Online courses (sign-up to receive free resources!): https://digitalyogaacademy.com/online-course-creator/
🌟 The Yogipreneur Podcast: https://digitalyogaacademy.com/podcast/ -
How to make $5k from your first online yoga course launch
In this podcast episode, not only did we go through the proven 8-step framework to launch your profitable online yoga course (and make $5k!) but we also...
OPENED the doors to The Profitable Yoga Teacher.
This program will give you all of the foundational strategies you need to put into your business to set you up for online course success - and you're getting it INCLUDED!
Think of this as a turbo fast-track to your online yogi dreams!
It also means that you’re getting double the weekly live support. Not only will you have a six months of weekly coaching sessions with myself or one of my amazing expert coaches, but you’ll also have access to six month’s of weekly group mentorship sessions.
Two live sessions with team DYA every week for six months. And the chance to submit your questions if you cannot join live.
As always, we’re pulling out all of the stops to ensure you have the high-touch support, mentorship and accountability you need to succeed.
This is next level support!
If your goal for 2024 is to create, launch and sell an online yoga course, now is the time to fast-track your progress with proven support and accountability that will bring you real results.
Like Maria who made over $30k from her course launches in the first year.
Annie who had a $7k launch and then made $20k from the next three.
Julia who smashed out a $20k course launch.
Our students are having incredible results inside The Profitable Yoga Teacher and there's no reason why you shouldn't be next.
Remember that any time that you have a knowledge gap, you can fill that gap by learning. You can learn about marketing and what it takes to actually do this (hello, grit and consistency!).
It's all 100% possible for you.
ABOUT DIGITAL YOGA ACADEMY
Digital Yoga Academy is an Online Yoga Business School, teaching yoga teachers essential business and marketing skills. Powerful business skills that you're not taught in yoga teacher training!
You’ll get all the support you need to turn your passion and expertise as a yoga teacher into a successful yoga business. Join over 10k yoga teachers worldwide on the same journey as you!
🌟 Get started by discovering what type of Yogipreneur you are! Take the Yogipreneur Quiz to find out: https://digitalyogaacademy.lpages.co/yogipreneur-quiz/
CONNECT WITH US
🌟 Instagram: https://www.instagram.com/digitalyogaacademy/
🌟 Facebook: https://www.facebook.com/digitalyogaacademy
🌟 Pinterest: https://www.pinterest.co.uk/digitalyogaacademy/
🌟 Private Facebook Community: https://www.facebook.com/groups/digitalyogaacademy
More resources to help you on your yoga teaching Journey:
🌟 Blog: https://digitalyogaacademy.com/blog/
🌟 Online courses (sign-up to receive free resources!): https://digitalyogaacademy.com/online-course-creator/
🌟 The Yogipreneur Podcast: https://digitalyogaacademy.com/podcast/ -
How to pick the best yoga business coaching program to get the support you need in 2024
How to Choose the Right Coaching Program For You
Once you've decided to go for it and build your online business, it can be overwhelming to choose the right coaching program and mentor to give you the support and guidance you're looking for. It's important to take the time to make the right decision and this episode will help guide you to do so.
This episode covers:
- What's important to know about yourself and your business before looking for a coach or program
- How to know if a mentor is aligned with you
- What fears are holding you back from choosing the right coaching program and how to combat them
- How to make sure the coaching program gets you the results you're looking for
JOIN THE WAITLIST FOR THE PROFITABLE YOGA TEACHER PROGRAM:
https://digitalyogaacademy.lpages.co/the-profitable-yoga-teacher-2023-waitlist/
Join the FREE masterclass
How to make $5k from your first online yoga course launch:
https://digitalyogaacademy.lpages.co/tpyt-5k-framework-masterclass-oct-2023/
ABOUT DIGITAL YOGA ACADEMY
Digital Yoga Academy is an Online Yoga Business School, teaching yoga teachers essential business and marketing skills. Powerful business skills that you're not taught in yoga teacher training!
You’ll get all the support you need to turn your passion and expertise as a yoga teacher into a successful yoga business. Join over 10k yoga teachers worldwide on the same journey as you!
🌟 Get started by discovering what type of Yogipreneur you are! Take the Yogipreneur Quiz to find out: https://digitalyogaacademy.lpages.co/yogipreneur-quiz/
CONNECT WITH US
🌟 Instagram: https://www.instagram.com/digitalyogaacademy/
🌟 Facebook: https://www.facebook.com/digitalyogaacademy
🌟 Pinterest: https://www.pinterest.co.uk/digitalyogaacademy/
🌟 Private Facebook Community: https://www.facebook.com/groups/digitalyogaacademy
More resources to help you on your yoga teaching Journey:
🌟 Blog: https://digitalyogaacademy.com/blog/
🌟 Online courses (sign-up to receive free resources!): https://digitalyogaacademy.com/online-course-creator/
🌟 The Yogipreneur Podcast: https://digitalyogaacademy.com/podcast/
Customer Reviews
A must listen for al entrepreneurial yoga teachers
I love this podcast so much. Kelly is so generous with her wisdom and knowledge. She shares so many incredible tips and trainings that will help you to up level what ever you’re doing with your yoga business. She is so inspirational and makes you feel like and realise that anything is possible as long as you take the inspired action to get there. My yoga business wouldn’t be where it is without Kellys help and you can get this for free on this podcast.
THE BEST PODCAST
I have been listening to Kelly on the Yogipreneur pods Ady since January this year and honestly it was an absolute game changer. I listen to her daily and every time I listen to an episode I come away, buzzing, motivated and ready to take control of my yoga buisness!! Honestly Kelly is a fountain of knowledge and is nothing short of amazing🙏🏼
Mid year review
Such helpful advice and guidance on how to approach running a yoga business; in a more professional and strategic way all the time keeping aligned to your purpose. Very grateful.