36 min

Your Messaging Is Turning People Away With Ruth Dale | Ep 16 Success On Your Terms

    • Business

Are you struggling to get your audience to buy?

Ruth joins Success On Your Terms to share how she has applied behavioural science to marketing and how to really understand audiences to increase action.

It's a great conversation as we discuss how Ruth has impacted and used behavioural science in some of the biggest UKs campaigns; Change For Life, Every Mind Matters and the covid response.

In this episode, you’ll hear about:


What is cognitive fatigue.
Communications and marketing is important.
Words we use are powerful.
How our words influence behaviours.
How your message impacts buyers.
Money should not be a taboo subject.

“I love Natalie and Success On Your Terms.”

If that sounds like you, please consider rating and reviewing my show! This helps me support more people, just like you and move towards the line life and business they desire. Select “Write a Review.” Then be sure to let me know what you loved most about the episode!

If you’d like to work with me, reach out to ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠www.nataliepotts.co.uk⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ and book in a call with me.

To connect with Ruth:

Linkedin: Ruth Dale

Website: behaviourchange.marketing/bootcamp

Are you struggling to get your audience to buy?

Ruth joins Success On Your Terms to share how she has applied behavioural science to marketing and how to really understand audiences to increase action.

It's a great conversation as we discuss how Ruth has impacted and used behavioural science in some of the biggest UKs campaigns; Change For Life, Every Mind Matters and the covid response.

In this episode, you’ll hear about:


What is cognitive fatigue.
Communications and marketing is important.
Words we use are powerful.
How our words influence behaviours.
How your message impacts buyers.
Money should not be a taboo subject.

“I love Natalie and Success On Your Terms.”

If that sounds like you, please consider rating and reviewing my show! This helps me support more people, just like you and move towards the line life and business they desire. Select “Write a Review.” Then be sure to let me know what you loved most about the episode!

If you’d like to work with me, reach out to ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠www.nataliepotts.co.uk⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ and book in a call with me.

To connect with Ruth:

Linkedin: Ruth Dale

Website: behaviourchange.marketing/bootcamp

36 min

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