Creator Craft: Tools, Mindset and Workflows for Content Creators

ChatGPT vs Claude vs Gemini: A Marketer's Guide to AI Assistants

In this episode, Jacob explores the three major AI assistants and how creators can best leverage each one. Drawing from extensive hands-on experience, he breaks down the unique strengths of Claude, ChatGPT (including the new O1 model), and Gemini, providing practical guidance on which tool works best for different creator tasks.

Key Takeaways

👉 OpenAI's O1 excels at strategic planning and breaking down complex problems

👉 Claude is the top choice for writing tasks and maintaining consistent tone

👉 Gemini stands out for handling large amounts of text and data analysis

👉 Using multiple AI tools in combination often produces better results than relying on just one

👉 The quality of AI output directly correlates to the quality and specificity of your input

Resources Mentioned

👉 Guide to making your own AI writer with Claude

👉 Claude - Best for writing and content creation

👉 ChatGPT (O1 model) - Specialized in reasoning and planning

👉 Gemini - Handles large text analysis

👉 Deepseek R1 - Open source alternative

👉 O3 Mini - Free alternative to O1, available in ChatGPT

👉 Alitu - Podcast making app (alitu.com)

Chapters

00:00 Introduction

01:03 OpenAI O1 overview and use cases

03:01 Claude capabilities and strengths

05:12 Gemini's unique advantages

07:27 Comparing the three assistants

13:34 Practical tips for using AI tools

20:02 Common pitfalls to avoid

22:25 Episode wrap-up