Disconnected

Jag Sharma

Disconnected shines a light on the secrets and the impact that social media and technology is having on our society, culture, politics, human interactions, and behaviour. My name is Jag Sharma - and I’ve spent the last 12 years creating, developing and executing social media strategies for a number of global brands across a variety of industries, and have witnessed first-hand the impact that algorithms, behaviour modification, negative feedback loops, ad targeting, and mass data collection have had on shaping our world in a new direction. This podcast is all about making you aware - giving you the insight, a look behind the giant tech curtain - and allowing you to make your own fully-informed decisions on how you strategically play (or don’t play) their game. This is not about advocating for going dark or deleting your accounts, this is about looking under the hood and getting more informed about what’s really happening to us on a societal level as result of our tech driven lives. I’ll be producing a new episode regularly, so be sure to subscribe to receive a notification for a new release - you can also follow me on either Instagram (@jagsharma) or add me on LinkedIn, where I’ll be conducting debates and social experiments from the discussions within the episodes. I’d love for you to join the conversation and share your thoughts and opinions on how social media and technology is influencing our lives.

  1. Social Search Reimagined, The Metaverse Revived, and an SEO Revolution with Katy Howell, Jen Campbell, Jag Sharma and Felina Tan #95

    20 AUG

    Social Search Reimagined, The Metaverse Revived, and an SEO Revolution with Katy Howell, Jen Campbell, Jag Sharma and Felina Tan #95

    The Metaverse is back, and its saviour is… McDonalds? AI, SEO and the Metaverse: you’d be forgiven for thinking this is an episode from 2022, but we are a LONG way ahead of the game from 3 years back. SEO is now AI-first, so if you want to be discovered in a world where machines curate our lives, we’ll need the expertise of our special guest this week, Katy Howell. Join us to pick apart our new search habits, how AI influences them, and the questions we need to ask of ourselves with any new AI tech - all on this week’s Disconnected! This episode of Disconnected covers: The metaverse’s tentative resurgence, and the questionable McDonald’s collaborationSocial search becoming primary sources for information and product discovery, especially among younger usersAI fundamentally changing how content is curated, discovered, and recommendedSEO for AI, and the new age of digital content hygiene The critical questions that boardrooms need to ask about AI’s role in businessesKaty Howell https://www.linkedin.com/in/katyhowell/ Jag Sharma: https://www.linkedin.com/in/jagsharma https://www.instagram.com/jagsharma/ Jen Campbell: https://www.linkedin.com/in/jennifer-m-campbell/ Jason Kapadia: https://www.linkedin.com/in/jasonkapadia/ https://www.instagram.com/jasonkapadia/ Felina Tan: https://www.linkedin.com/in/felinagabrielletan/

    57 min

Trailer

5
out of 5
4 Ratings

About

Disconnected shines a light on the secrets and the impact that social media and technology is having on our society, culture, politics, human interactions, and behaviour. My name is Jag Sharma - and I’ve spent the last 12 years creating, developing and executing social media strategies for a number of global brands across a variety of industries, and have witnessed first-hand the impact that algorithms, behaviour modification, negative feedback loops, ad targeting, and mass data collection have had on shaping our world in a new direction. This podcast is all about making you aware - giving you the insight, a look behind the giant tech curtain - and allowing you to make your own fully-informed decisions on how you strategically play (or don’t play) their game. This is not about advocating for going dark or deleting your accounts, this is about looking under the hood and getting more informed about what’s really happening to us on a societal level as result of our tech driven lives. I’ll be producing a new episode regularly, so be sure to subscribe to receive a notification for a new release - you can also follow me on either Instagram (@jagsharma) or add me on LinkedIn, where I’ll be conducting debates and social experiments from the discussions within the episodes. I’d love for you to join the conversation and share your thoughts and opinions on how social media and technology is influencing our lives.