My Life Online With Susan Yara

Susan Yara
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My Life Online With Susan Yara

Welcome to My Life Online — a podcast where we talk about the digital landscape from my perspective as a news reporter, content creator, producer, talent manager, brand founder and social media consumer. We’re going to have some fun and learn a lot together.

Episodes

  1. 1 DAY AGO

    Tour My New Home with Sicard!

    My home renovations are currently underway, so I thought I'd give you all a sneak peek of the transformation. And to do it, I invited one of my favorite content creators onto the podcast – Sicard! I fell in love with Sicard's interior design home tours on TikTok, so it was special to hear his take on my home renovation renderings by my interior designers Kobel & Co. Watch this video to see what my house will look like when it's completed! Follow Sicard TikTok Instagram Designs by Kobel + Co Instagram Website CHAPTERS: 00:00 Intro 01:09 About Sicard 18:02 House Tour 29:09 Final Thoughts Thank you to Spotify for hosting the interview portion of this podast!

    32 min
  2. Glow Up After Baby: Top Beauty Treatments for New Moms

    19 NOV

    Glow Up After Baby: Top Beauty Treatments for New Moms

    Being a new mom is a beautiful experience, but it can also be exhausting and self-care often takes a backseat. So if you're ready for a little postpartum glow up, then this video is for you! I brought in dermatology PA Amy Koberling to discuss the best postpartum beauty treatments like Botox and filler as well as skincare products. Check out The Skinthusiast Podcast here: https://open.spotify.com/episode/2JGrSDIETzevPZgN9Tgqp0?si=468300f820064004 💕 Follow Amy Koberling: Instagram YouTube TikTok CHAPTERS: 00:00 Intro 01:30 About Amy Koberling 03:24 How We Met 07:47 Pregnancy Skincare 10:34 Postpartum Skincare 11:23 Botox 14:17 Melasma Treatments 15:15 Filler & Biostimulators 19:15 PRP & PRFM 21:04 Other Treatments 26:29 Stretch Marks 28:13 Comment & Subscribe! Thanks so much for watching/listening!

    28 min
  3. How to Get Your Brand Into Sephora

    12 NOV

    How to Get Your Brand Into Sephora

    Curious to know what it takes to get your brand on Sephora’s shelves? In this video, Charlotte Cho, founder of the skincare brand Then I Met You, shares her journey and expert tips on how to successfully launch your brand at Sephora. Shop Then I Met You at Sephora: https://bit.ly/ThenIMetYou-Sephora-Susan Follow Charlotte Cho: Instagram: https://www.instagram.com/charlottejcho/ TikTok: https://www.tiktok.com/@charlottejcho Soko Glam: https://sokoglam.com/ CHAPTERS: 00:00 Intro 01:29 About Charlotte Cho 03:45 Working with Sephora 13:24 About Then I Met You 17:15 Choosing a Retailer 19:16 Hero Products 22:11 Being Successful 27:42 Subscribe & Comment! Thanks for watching/listening! Make sure to follow so we can continue to make fun videos for you. 💕

    28 min
  4. Top K-Beauty Trends & Korean Skincare Products with Charlotte Cho!

    5 NOV

    Top K-Beauty Trends & Korean Skincare Products with Charlotte Cho!

    Curious about the latest K-Beauty must-haves and Korean skincare products that trending lately? In this episode of "My Life Online with Susan Yara," Soko Glam and Then I Met You founder Charlotte Cho shares the top Korean skincare products and trends that everyone’s talking about right now. 💕 Follow Charlotte Cho: Instagram: https://www.instagram.com/charlottejcho/ TikTok: https://www.tiktok.com/@charlottejcho Soko Glam: https://sokoglam.com/ 💕 Shop the products mentioned on Soko Glam here: https://sokoglam.com/SUSANYARA 💕 Shop Then I Met You at Sephora: https://bit.ly/ThenIMetYou-Sephora-Susan

    27 min
  5. Microdosing Ozempic, Instant BBLs, & More Celebrity Beauty Secrets

    29 OCT

    Microdosing Ozempic, Instant BBLs, & More Celebrity Beauty Secrets

    What cosmetic beauty treatments are celebrities doing to look SO good? For this episode of "My Life Online with Susan Yara," I brought in Iani Silveira, FNP-BC, to share her beauty industry insight into celebrity beauty treatments. We discuss "microdosing" Ozempic (or similar semaglutides and tirzepatides), non-surgical instant BBL, and so much more. 💕 Follow Iani Silveira, FNP-BC: Instagram Website CHAPTERS: 00:00 Intro 01:03 Meet Iani 04:37 Instant BBL 12:56 Microdosing Ozempic 18:22 Mini Facelifts 19:05 "Tox Pass" 22:49 Body Treatments with Radiesse 24:22 More Cosmetic Treatment Trends 25:03 Skin Tightening 28:48 Subscribe!

    29 min
  6. I Was Cancelled

    22 OCT

    I Was Cancelled

    I can't talk about "My Life Online" without discussing one of the biggest things to happen to me online: I was cancelled. In June 2020, I faced a lot of backlash after announcing I became a co-owner of my skincare brand Naturium. And rather than trying to explain everything, I decided to just focus on building my brand and have never publicly talked about what happened. So today, for the first time ever, I'm sharing some much needed context surrounding the "Susan Yara Naturium drama." Because I felt like I needed a little support to share the story, I brought in Kirbie Johnson for this episode. She's a beauty reporter, co-host of the Gloss Angeles podcast, and a longtime friend of mine. Follow Kirbie Johnson: Instagram TikTok Gloss Angeles Podcast

    57 min
  7. Why Influencers Need Talent Managers

    15 OCT

    Why Influencers Need Talent Managers

    In this episode of My Life Online With Susan Yara, we dive into the role of talent managers and why they’re essential for influencer and content creator success. And to break it all down, I have Ali Grant who is the co-CEO and CMO of The Digital Department, an influencer marketing and talent management agency. Follow Ali Grant: Instagram TikTok The Digital Department CHAPTERS: 00:00 Intro 01:22 Career Journey 06:33 Then & Now 09:14 Working with Brands 16:07 How Much Money Do Influencers Make? 21:29 Choosing a Talent Manager 27:50 Brand Trips 31:50 Breaking Up With Talent 33:10 Talent to Watch 34:20 Subscribe!

    35 min
  8. NATURIUM's Marketing Formula for Success with CMO Michael Kremer!

    8 OCT

    NATURIUM's Marketing Formula for Success with CMO Michael Kremer!

    Michael Kremer is the Chief Marketing Officer (CMO) of my brand NATURIUM and a driving force behind our brand. In this episode of My Life Online with Susan Yara, Michael shares his career journey that led to him becomming CMO of NATURIUM and shares some of his marketing strategies behind NATURIUM's success. CHAPTERS: 00:00 Intro 01:12 Michael's Skincare Favorites 04:22 What is a CMO? 10:29 Michael's Career Journey 19:02 Joining NATURIUM 21:57 Marketing Flywheel 30:27 Influencer Partnerships 40:02 The Future of NATURIUM 43:15 Marketing Advice 47:17 Follow & Subscribe! Thank you to Spotify for hosting the interview portion of this podcast!

    49 min
  9. Grow Your Beauty Business on Social Media with Vanessa Lee, RN

    1 OCT

    Grow Your Beauty Business on Social Media with Vanessa Lee, RN

    Just a few years ago, no one talked about cosmetic procedures online. But now, experts like Vanessa Lee, RN, a renowned Medical Aesthetic Provider and founder of The Things We Do MedSpa, share valuable insights on social media. Vanessa, who works with top Hollywood celebrities, credits social media as a key factor in her business’s growth and expansion. Whether you're starting a beauty business or any small business, I hope you find her insights helpful! VANESSA LEE, RN: - Instagram - TikTok THE THINGS WE DO: - Website - Instagram Thank you to Spotify for hosting the interview portion of this podcast! CHAPTERS: 00:00 Intro 01:12 About The Things We Do 05:20 Growing Business on Social Media 10:37 Measuring Growth 16:39 How to Find a Cosmetic Provider 23:54 Cosmetic Treatment Trends 31:04 Follow & Subscribe!

    32 min
  10. The Secret to K18 Hair's Success with Michelle Miller

    24 SEPT

    The Secret to K18 Hair's Success with Michelle Miller

    People are are always surprised to hear that my brand NATURIUM was acquired by E.l.f. beauty after just four years, but there's a beauty brand that grew even faster: K18 Hair. That's why I'm so excited for today's guest on My Life Online. Michelle Miller is the chief marketing officer (CMO) at K18 Hair and in this episode, she shares her beauty routine, her career background, and some insights behind the success of K18. Thank you to Spotify for hosting the interview portion of this podcast! CHAPTERS: 00:00 Intro 01:05 Beauty Favorites 02:58 Career Background 11:13 Joining K18 Hair 20:16 Working with Celebrities & Influencers 21:06 K18 Products 23:08 Building Brand Awareness 24:13 Working with Simone Biles 25:54 Working with Alix Earle 28:29 Working with Sofia Richie 29:26 Working with Dylan Mulvaney 32:38 Subscribe!

    33 min
  11. James & Robert Welsh Discuss Influencer Friendships

    24 SEPT

    James & Robert Welsh Discuss Influencer Friendships

    In this episode, we dive into the evolving landscape of social media growth and the often-overlooked importance of collaboration. While the algorithm, may allow creators to go viral on their own, having a supportive community of fellow content creators is still essential for sustainable success. My guests today are James and Robert Welsh, also known as the Welsh Twins, who know from experience the importance of collaboration. We’ll discuss how building meaningful connections with other content creators and influencers can help you thrive in the ever-changing world of social media. Tune in to hear how James and Robert Welsh have grown together as a dynamic duo and why content creator friendships are still one of the most valuable tools for long-term growth! Follow James Welsh: - Instagram - TikTok - YouTube Follow Robert Welsh - Instagram - TikTok - YouTube Follow The Welsh Twins: - Instagram - YouTube CHAPTERS: 00:00 Intro 01:13 Career Journey 07:20 The Welsh Twins 08:59 Content Creator Collabs 10:50 Skincare Community Drama 18:44 Influencer Networking 22:06 Getting Cancelled 24:59 Content Creator Advice 29:42 Follow & Subscribe! Thanks for watching & listening!

    31 min

  12. TRAILER

    Welcome to My Life Online With Susan Yara!

    I’m Susan Yara and welcome to My Life Online – a podcast where we talk about the digital landscape from my perspective as a news reporter, producer, talent manager, content creator, brand founder, and also just an avid social media consumer. We’re going to have a lot of fun and learn a lot together. Make sure to subscribe so you don’t miss an episode!

    1 min

Trailer

About

Welcome to My Life Online — a podcast where we talk about the digital landscape from my perspective as a news reporter, content creator, producer, talent manager, brand founder and social media consumer. We’re going to have some fun and learn a lot together.

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