42 min
How To Host A Transformative Launch Event Without Overteaching: Live Launch Secrets #3 The Category Queen Show
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- Marketing
We’re continuing with the live launch series as we unpack each stage of the live launch method to attract and enroll dozens of clients at a time. In this episode, I unpack the third stage, the launch event, which is your biggest opportunity to build trust, highlight your expertise, and make your offer a no-brainer next step. You’ll learn the difference between teaching and transforming and how you can give your audience results ahead of time without overwhelming them with information.
Discover the best type of launch event for your niche, how to host a mind-blowing experience for your audience, and what mistakes to avoid so you can create an insane amount of desire for your offer.
Past Episode:
Episode 92: Setting Yourself For Success With Proper Planning: Live Launch Secrets #1
Episode 93: Using The Launch Runway To Create Momentum: Live Launch Secrets #2
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Ways we can support you:
>> If you’re ready to get fully booked with a message that aligns with premium clients and organic content that attracts and enrolls clients consistently, enroll in 10K Content Collective and get instant access to the live coaching, curriculum, and community.
>> If you’re ready to pivot to group coaching and want to consistently fill your group programs with a marketing machine that creates rhythm and cadence in your business (so you can experience true freedom in your life), apply to be considered for our experience, Launch Like A Queen.
Do not miss these highlights:
00:47 We are in the Live Launch Secrets episode series number three.
01:06 What we're doing here is unpacking the complete live launch highly proven method that we implement with our claims that we have been using for years to attract and enroll dozens of claims at a time.
02:45 This episode, let's talk about your Launch Event.
03:08 The Launch Event is an extension of your brilliance. It's going to determine the quality of claims that you bring into your ecosystem.
03:50 Something that is super helpful to know is that the more specific your launch event is, the better.
04:17 Your content and your brand should be fully representing you as a person, and not just merely an entrepreneur.
04:40 Being specific to your promises on your Launch Event, the better. Avoid getting too colorful, too broad, or too vague with our message.
08:50 People are looking for a very specific type of expert.
09:10 Your specific message works two ways.
09:52 We’re talking about the art and science of Live Launching so much because I can give you this entire framework.
10:08 But ultimately, you will have to pull in your own voice, your own shared experiences, and your own journey.
10:55 What is ultimately the promise of your offer? What is somebody going to walk away knowing, doing, or experiencing?
11:45 I look at the three big lucrative money-making spaces, health, wealth, relationship, and about red and blue oceans.
12:27 What we want to do is create a Category of One, and that is what we...
We’re continuing with the live launch series as we unpack each stage of the live launch method to attract and enroll dozens of clients at a time. In this episode, I unpack the third stage, the launch event, which is your biggest opportunity to build trust, highlight your expertise, and make your offer a no-brainer next step. You’ll learn the difference between teaching and transforming and how you can give your audience results ahead of time without overwhelming them with information.
Discover the best type of launch event for your niche, how to host a mind-blowing experience for your audience, and what mistakes to avoid so you can create an insane amount of desire for your offer.
Past Episode:
Episode 92: Setting Yourself For Success With Proper Planning: Live Launch Secrets #1
Episode 93: Using The Launch Runway To Create Momentum: Live Launch Secrets #2
========
Ways we can support you:
>> If you’re ready to get fully booked with a message that aligns with premium clients and organic content that attracts and enrolls clients consistently, enroll in 10K Content Collective and get instant access to the live coaching, curriculum, and community.
>> If you’re ready to pivot to group coaching and want to consistently fill your group programs with a marketing machine that creates rhythm and cadence in your business (so you can experience true freedom in your life), apply to be considered for our experience, Launch Like A Queen.
Do not miss these highlights:
00:47 We are in the Live Launch Secrets episode series number three.
01:06 What we're doing here is unpacking the complete live launch highly proven method that we implement with our claims that we have been using for years to attract and enroll dozens of claims at a time.
02:45 This episode, let's talk about your Launch Event.
03:08 The Launch Event is an extension of your brilliance. It's going to determine the quality of claims that you bring into your ecosystem.
03:50 Something that is super helpful to know is that the more specific your launch event is, the better.
04:17 Your content and your brand should be fully representing you as a person, and not just merely an entrepreneur.
04:40 Being specific to your promises on your Launch Event, the better. Avoid getting too colorful, too broad, or too vague with our message.
08:50 People are looking for a very specific type of expert.
09:10 Your specific message works two ways.
09:52 We’re talking about the art and science of Live Launching so much because I can give you this entire framework.
10:08 But ultimately, you will have to pull in your own voice, your own shared experiences, and your own journey.
10:55 What is ultimately the promise of your offer? What is somebody going to walk away knowing, doing, or experiencing?
11:45 I look at the three big lucrative money-making spaces, health, wealth, relationship, and about red and blue oceans.
12:27 What we want to do is create a Category of One, and that is what we...
42 min