Terroir or Trend? What Really Guides Modern Wine Choices | Aymeric de Gironde

What do today’s consumers really want in their glass? Are wine ratings the ultimate guide to wine enjoyment?

In this episode of Wine Talks, Paul K sits down with Aymeric de Gironde, CEO, president, and winemaker at Château Troplong Mondot in Saint-Émilion, France.

With a family legacy in the wine industry, Aymeric discusses the philosophy that guides his approach to winemaking: crafting wines that capture the essence of their terroir.

He shares his insights into the modern wine consumer’s preferences, emphasizing their desire for wines that are approachable yet complex, with vibrant energy. 

Tune in to explore the nuances of terroir and learn how today’s winemakers are redefining wine for the modern palate.

Key Takeaways:

Introduction (00:00)

Meet Aymeric de Gironde of Château Troplong Mondot (00:26)

Gironde’s family background in winemaking (02:57) 

The importance of consumer experience in wine (04:36)

Terroir’s role in defining wine character (07:40)

Modern consumer’s wine preferences (10:38)

Impact of climate change on Bordeaux vintages (16:29)

The role and relevance of Michelin guide (19:04) 

Aymeric’s views on organic and natural wines (35:40)

Episode wrap-up (49:04)

Additional Resources:

👉Learn more about Wine Talks: https://www.winetalkspodcast.com/

👉Watch the YouTube full episodes: https://www.youtube.com/watch?v=EcE_nUpOKHY&list=PLVPoDzlH3_n8rqmofwcCQvOi_3Ci66bu_

👉Subscribe to our YouTube channel: https://www.youtube.com/@WineTalksPodcast?sub_confirmation=1

👉Visit Château Troplong Mondot's official website here: https://www.troplong-mondot.com/en/

Watch or listen to these episodes:

🔸The Vineyard NO ONE Thought Could Exist in Texas with Stephanie Franklin: https://youtu.be/RNT-B-hUgpo

🔸You Won’t Believe How ICEWINE is Really Made–The Truth Behind Its Flavor | Randy Dufour: https://youtu.be/TyVYOQPmEe8

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