Transformational Marketing Blueprint - Like - Tales of Marketing Transformation E029

We have initiated a conversation with our target audience, how do we now nurture that fledgling relationship?

The Transformational Marketing Blueprint is a 12 step framework for your marketing, that acts as a guide through the entire marketing journey focused on your dream customers. The Blueprint is organised as a circular framework, since no marketing journey is linear, and is in 3 phases - the Know-Like-Trust phases. Each phase is colour coded for easy visual recognition and is made up of 4 steps.

In this episode, we'll cover the LIKE phase, where we continue conversations with our dream client and nurture the relationships. The four steps of this phase are:

1. Earning Attention as the visitor wants to learn
2. Starting a deeper relationship
3. Nurturing that relationship
4. The Sale

Listen to the podcast to learn more. 

Show Notes and Blog

Tales of Marketing Transformation