Successful Hairstylists: Your Guide to Getting More Salon Clients

Ren Lopa
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Successful Hairstylists: Your Guide to Getting More Salon Clients

Where hairstylists can learn how to attract LUXURY CLIENTS consistently and authentically AND in just 30 minutes / day! The Successful Hairstylists podcast is created by Ren Lopa and Jaime Lopa to get more clients and build the business of their dreams! Whether you’re an independent hair stylist aiming for that quarter million mark, a hair stylist tired of living paycheck to paycheck OR somewhere in between - this is for you! For more tips like this and free weekly salon marketing classes - join us in our VIP Group! https://www.facebook.com/groups/successfulhairstylists

  1. 1 DAY AGO

    [172] Build a Dream Clientele in ANY Economic Climate: BOOK PREVIEW 😍

    SUCCESSFUL HAIRSTYLISTS BOOK OUT NOW: https://a.co/d/eeKeatm

    23 min

  2. 5 DAYS AGO

    [171] How to Grow the RIGHT Audience on Instagram in 2025

    00:00 Intro 01:06 Disclaimer 01:39 This Training is for you, if... 02:24 Do THIS 5 Minute Exercise Before Watching the Rest 03:17 5 Reasons People Follow an Account on Instagram 03:52 How to Apply This to Your Own Content 04:39 Humorous Content Examples for Hairstylists05:27 Entertaining Content Examples for Hairstylists 05:53 Personal Connection Content Examples for Hairstylists 06:42 Inspirational Content Examples for Hairstylists 07:24 Fashion/Beauty Content Examples for Hairstylists 08:25 3 Things you can do Today to Grow a Following of the Right people 08:31 Tip #1: The Golden Rule 10:40: Tip #2: Water Your Own Yard 11:31 Tip #3: Show up Grateful Courses you might like: Reignite Lost Clients [37] https://wolfandrabbit.samcart.com/products/reignite-lost-clients-how-to-win-them-back-and-keep-them-for-good Attract Clients Who Can Afford You [37] https://wolfandrabbit.samcart.com/products/tweak-your-verbiage-attract-clients-who-can-afford-you If you're new here, welcome!! I'm Ren Lopa, the CEO and Founder of Wolf and Rabbit Inc Salon Marketing! I'm obsessed with helping hairstylists and estheticians make more money doing what they love!!'If you need help getting fully booked - check out these resources! • Grab my FREE 30 Days of Instagram Posts for Hairstylists: https://bit.ly/30dayssocialposts • Join 2,000 other Successful Hairstylists in our https://www.facebook.com/groups/successfulhairstylists • Shop our $17 Success Kits for Hairstylists! These self study courses include titles like... Fully Booked in 6 Months, Get Clients with Instagram Stories and SO MANY MORE! https://www.wolfandrabbitmarketing.com/shop • Start booking high-end, loyal clients in the next 72 hours inside the Luxury Client Method. THE revolutionary program for hairstylists to get clients in any economic climate https://www.wolfandrabbitmarketing.com/lcm • Shop my Amazon Storefront for all of my recommendations for marketing, style, salon decor, personal development and more! https://www.amazon.com/shop/renlopaofficial • Get 20% OFF long lasting manicures at home with the Olive & June Mani System https://fbuy.io/oliveandjune/43phw6d7 • Get 50% OFF of Flodesk! Send beautiful emails, create opt-in forms, email funnels and more with Flodeskhttps://flodesk.com/c/PZ8RG0#independentstylist #hairstylist #framar #behindthechair #haireducation

    13 min

  3. 17 FEB

    [170] Instagram Algorithm[s] Update 2025: Hairstylists Edition

    00:36 Algorithms Explained 01:12 The Instagram Feed Algorithm for Hairstylists 02:04 Why you see posts/topics you’ve never engaged with before 02:47 The Instagram Stories Algorithm for Hairstylists 03:47 How DMs Effect the Algorithm 03:55 Quick Tips to Increase Your Story Views 05:13 The Explore Page Algorithm for Hairstylists 06:18 How the Explore Page Goes Wrong 06:44 Quick Tips to Show up on the Explore Page 08:07 The Reels Algorithm for Hairstylists 08:31 3 Factors Impacting Reels 09:57 Tips to Make Better Reels in 2025 Courses you might like: 44 Side Hustles for Hairstylists https://wolfandrabbit.samcart.com/products/side-hustles-for-hairstylists Stylist C-Suite https://wolfandrabbit.samcart.com/products/stylist-c-suite

    12 min

  4. 10 FEB

    [169] How Many Clients Do You Actually Need to Hit 10k/Month (SHOCKING Math Breakdown)

    00:00 Intro03:16 The 4 Numbers You Need for this Formula04:06 Find Your Client per Month Goal05:06 Can You Even Handle That Many Clients?07:52 Adding Retention to Our Formula09:49 How Long Will it Take For YOU to Reach 10k Months?10:24 What YOU Can ControlCourses you might like:Slow Season Fix: https://wolfandrabbit.samcart.com/products/slow-season-fix528 Instagram Captions for Hairstylists: https://wolfandrabbit.samcart.com/products/528-instagram-captions Stylist Scripts to Build a Loyal Clientele: https://wolfandrabbit.samcart.com/products/stylist-scripts/

    13 min

  5. 4 FEB

    [168] 📚6 Books that will Change the Way You Think in 2025! For Hairstylists, Educators and Entrepreneurs

    Hairstylist Business Courses you might like: Slow Season Fix: https://wolfandrabbit.samcart.com/products/slow-season-fix 528 Instagram Captions for Hairstylists: https://wolfandrabbit.samcart.com/products/528-instagram-captions Stylist Scripts to Build a Loyal Clientele: https://wolfandrabbit.samcart.com/products/stylist-scripts/

    20 min

  6. 28 JAN

    [167] 🌟The 7-Week Rule: Transform Your Clients Visit FREQUENCY Without Being Pushy!

    Hey Successful Hairstylists! This week we're talking about visit frequency! In the last couple of years, salon clients and services have changed due to trends, celebrity influence and the digital landscape! Traditional salon services -- 2 1/2 hour appointment every 5 weeks. Modern salon services -- 4 1/2 hour appointment every 12+ weeks. While modern salon services are a higher average ticket, the lower frequency has a major impact on our annual sales. There are two main ways to work with this: 1. Get more clients in 2. Use maintenance appointments to see your modern service clients every 7 weeks. This episode is focusing on the second option! In this training you'll learn... The money left on the table with lower visit frequency (hint: it's up to $25,000+ annually) Why people choose not to come in as often How to create a 7-week, $100+ maintenance appointment for your modern salon service guests Let's jump in! -------- If you're new here, welcome!! I'm Ren Lopa, the CEO and Founder of Wolf and Rabbit Inc Salon Marketing! I'm obsessed with helping hairstylists and estheticians make more money doing what they love!! If you need help getting fully booked - check out these resources! • Grab my FREE 30 Days of Instagram Posts for Hairstylists: https://bit.ly/30dayssocialposts • Join 2,000 other Successful Hairstylists in our https://www.facebook.com/groups/successfulhairstylists • Shop our $17 Success Kits for Hairstylists! These self study courses include titles like... Fully Booked in 6 Months, Get Clients with Instagram Stories and SO MANY MORE! https://www.wolfandrabbitmarketing.com/shop • Start booking high-end, loyal clients in the next 72 hours inside the Luxury Client Method. THE revolutionary program for hairstylists to get clients in any economic climate https://www.wolfandrabbitmarketing.com/lcm • Shop my Amazon Storefront for all of my recommendations for marketing, style, salon decor, personal development and more! https://www.amazon.com/shop/renlopaofficial • Get 20% OFF long lasting manicures at home with the Olive & June Mani System https://fbuy.io/oliveandjune/43phw6d7  • Get 50% OFF of Flodesk! Send beautiful emails, create opt-in forms, email funnels and more with Flodeskhttps://flodesk.com/c/PZ8RG0 #independentstylist #hairstylist #framar #behindthechair #haireducation

    19 min

  7. 21 JAN

    [166] The Secret to Peaceful and Profitable Days Behind the Chair: Mastering These 3 Boundaries

    Hey Successful Hairstylists!! This week we're talking about PEACE! The reality is - when you're an owner of a business - that business takes on a life of it's own and can become it's own little Frankenstein's monster ruling our every moment. We have to ACTIVELY practice building the business we want and need through building strong boundaries with our clients. This is for you, if… You never feel like you’re “off” of work. Receiving messages from clients at all times of the day and night You struggle to charge the FULL price of the services your clients are getting and asking for. You always take a “little off the top” You regularly feel emotionally drained when you finish work. If you wonder or feel like your clients are taking advantage of you. We’re going to talk about the 3 different types of boundaries behind the chair - FINANCIAL EMOTIONAL TIME Let's get into it! If you're new here, welcome!! I'm Ren Lopa, the CEO and Founder of Wolf and Rabbit Inc Salon Marketing! I'm obsessed with helping hairstylists and estheticians make more money doing what they love!! If you need help getting fully booked - check out these resources! • Grab my FREE 30 Days of Instagram Posts for Hairstylists: https://bit.ly/30dayssocialposts • Join 2,000 other Successful Hairstylists in our https://www.facebook.com/groups/successfulhairstylists • Shop our $17 Success Kits for Hairstylists! These self study courses include titles like... Fully Booked in 6 Months, Get Clients with Instagram Stories and SO MANY MORE! https://www.wolfandrabbitmarketing.com/shop • Start booking high-end, loyal clients in the next 72 hours inside the Luxury Client Method. THE revolutionary program for hairstylists to get clients in any economic climate https://www.wolfandrabbitmarketing.com/lcm • Shop my Amazon Storefront for all of my recommendations for marketing, style, salon decor, personal development and more! https://www.amazon.com/shop/renlopaofficial • Get 20% OFF long lasting manicures at home with the Olive & June Mani System https://fbuy.io/oliveandjune/43phw6d7  • Get 50% OFF of Flodesk! Send beautiful emails, create opt-in forms, email funnels and more with Flodeskhttps://flodesk.com/c/PZ8RG0 #independentstylist #hairstylist #framar #behindthechair #haireducation

    31 min

  8. 7 JAN

    [165] 😮 The Domino Effect of Poor Scheduling: Fill your gaps and avoid the busy week/slow week roller coaster

    Hey Successful Hairstylists!! WELCOME TO SEASON 11!! 😍 Todays training is for you, if: You want to make more money behind the chair in 2025 You've ever had a super busy day/week/month and though, "That's all I made?!" I'm going to show you... How to book appointments into your calendar to prevent gaps from happening The easy trick to stop repeating the same busy week / slow week cycle in your schedule How to audit your service timing so you can see more clients (and make more money!) Let's get into it! If you're new here, welcome!! I'm Ren Lopa, the CEO and Founder of Wolf and Rabbit Inc Salon Marketing! I'm obsessed with helping hairstylists and estheticians make more money doing what they love!! If you need help getting fully booked - check out these resources! • Grab my FREE 30 Days of Instagram Posts for Hairstylists: https://bit.ly/30dayssocialposts • Join 2,000 other Successful Hairstylists in our https://www.facebook.com/groups/successfulhairstylists • Shop our $17 Success Kits for Hairstylists! These self study courses include titles like... Fully Booked in 6 Months, Get Clients with Instagram Stories and SO MANY MORE! https://www.wolfandrabbitmarketing.com/shop • Start booking high-end, loyal clients in the next 72 hours inside the Luxury Client Method. THE revolutionary program for hairstylists to get clients in any economic climate https://www.wolfandrabbitmarketing.com/lcm • Shop my Amazon Storefront for all of my recommendations for marketing, style, salon decor, personal development and more! https://www.amazon.com/shop/renlopaofficial • Get 20% OFF long lasting manicures at home with the Olive & June Mani System https://fbuy.io/oliveandjune/43phw6d7  • Get 50% OFF of Flodesk! Send beautiful emails, create opt-in forms, email funnels and more with Flodeskhttps://flodesk.com/c/PZ8RG0 #independentstylist #hairstylist #framar #behindthechair #haireducation

    24 min
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About

Where hairstylists can learn how to attract LUXURY CLIENTS consistently and authentically AND in just 30 minutes / day! The Successful Hairstylists podcast is created by Ren Lopa and Jaime Lopa to get more clients and build the business of their dreams! Whether you’re an independent hair stylist aiming for that quarter million mark, a hair stylist tired of living paycheck to paycheck OR somewhere in between - this is for you! For more tips like this and free weekly salon marketing classes - join us in our VIP Group! https://www.facebook.com/groups/successfulhairstylists

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