13/06/2022

Climate, Culture, Co-Ferments

As extreme weather events become increasingly common, how will apples fare? Will the taste of cider evolve? We return to the labs at Cornell University to get a crash course from our favorite pomologist in apple genetics, biodiversity, and climate change. Find out how studying (and growing) historic apple varieties can change the future of the cider industry and tune in for a conversation about the importance of preserving cherished aspects of apple culture. Plus, we’ll look at co-ferments, food pairings, and how drinkers are connecting with the land around them.

38 min

21/05/2022

America’s First Apple(s)

North America was home to apples long before Europeans - or cider - reached its shores. Malus fusca, or the Pacific crabapple, is native to the continent and there’s a rich history and contemporary culture surrounding the variety to explore. We’ll look at how the apple has been and is still used by Indigenous nations and poke holes in the narratives about cider we’re all too familiar with. We follow apple seeds and stocks across the continent and through time, visiting a vault, getting to know Midwestern cideries, and embracing the eclectic flavors (and stories) behind American cider.

37 min

01/05/2022

Getting Back To The Land

Hard Core is back! The first season of Hard Core came out before the pandemic. While we’re still drinking cider, the world is a very different place. That’s why we’re returning with season two. We can’t wait to travel through history and across the US with you. In this episode, we’ll start our journey at the root. Before labeling, bottling, and fermentation, all cider starts out on the tree. We can’t talk about farming in the US without talking about land access. According to a 2017 report from the USDA, of over 3 million farms assessed, 95 percent of farm producers in this country are white and 65 percent of all farmers identify as male. The lack of representation in farming results in the same deficit in the world of cider making. In the season two premier, we’re going to learn about some individuals and organizations who are working to rebalance, repair, and regrow.

38 min

03/01/2020

What’s Next for American Craft Cider?

For our season finale we’re focusing our attention on what the future holds for cider. We’ll dive into co-ferments, collaborations, and cider culture abroad. We’ll also look to adjacent industries as a model for craft cider and explore how the cider industry can empower its community as it grows. Considering input from leaders across this industry, we’ll return to the agricultural roots of this craft beverage and conclude with what makes cider unique.

41 min

02/01/2020

Storytelling and Selling

In this episode we visited our favorite bars, wine shops, and cider festivals to explore the many ways the industry is reaching out to curious drinkers. We spoke with retailers that are expanding their cider selection, looking closely at the language we use to talk about cider, and examined the front and back of labels to understand what’s inside the bottle. Plus we’ll talk tasting notes, industry tips on branding, and other storytelling techniques the cider industry is using to overcome barriers to entry in the craft beverage market.

34 min

07/12/2019

Foraging a New Path

This week on Hard Core, trek through orchards with us to deepen your knowledge of the impact that farming practices, tourism, policy, and collaboration can have on farms and cidermakers. From foraging for abandoned apples and to explore how growers work with their trees, we’re looking a many methods of farming. The holiday season is all about food and community. There’s no better time to show your support for food radio by becoming a member! Lend your voice and help HRN continue to spreading the message of equitable, sustainable, and delicious food – together, we can change minds and build a better food system. Go to heritageradionetwork.org/donate today to become a crucial part of the HRN community.

35 min

26/11/2019

Where the Lab Meets the Orchard

In this episode, we’re looking at the science behind cider making and apple growing. We start with a chemistry lesson on fermentation and assess how microscopic organisms affect cider’s taste. Then we pay a visit to Cornell University to explore the cutting edge of horticulture, where scientists seeking to increase yield and combat climate change are assembling the building blocks to breed the apple of the future.

24 min

08/11/2019

Taste of Place

In this episode, you will be transported to the Finger Lakes region of New York State to hear from many of the makers leading America’s cider revival. We’ll try to answer the question: Can you taste place? By diving deep into the meaning of terroir, we will work to pinpoint what makes the tastiest apple and how the cider industry can use regionality to its advantage.

35 min

08/11/2019

A Very American History of Cider

Cider has been a part of American history since the first colonists hit our shores. But while apples took root on this newly claimed continent, so did the slave trade. We’ll break down common narratives about the founding fathers’ disposition for cider and talk about some of the ways cider makers today are engaging with the past. Plus, we’ll talk prohibition and explore the emergence of a new generation of cider drinkers.

27 min

05/11/2019

Coming Soon From Heritage Radio Network

Hard Core is a new series from Heritage Radio Network taking a close look at the rebirth of American cider! Over the course of six episodes we’ll break through folksy stereotypes to gain a deeper understanding of where the cider industry began and where it’s headed. Hear from orchardists, cider makers, policy experts and academics to learn about everything from the science of fermentation, to the magic of terroir, and the challenges of breaking into the beverage market.

1 min

Hard Core

Episodes

Climate, Culture, Co-Ferments

America’s First Apple(s)

Getting Back To The Land

What’s Next for American Craft Cider?

Storytelling and Selling

Foraging a New Path

Where the Lab Meets the Orchard

Taste of Place

A Very American History of Cider

Coming Soon From Heritage Radio Network

Trailer

Coming Soon From Heritage Radio Network

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