154 episodes

Whether you’re a marketer, founder, or consultant, gain a competitive edge by learning the battle-tested marketing strategies in-detail from today's smartest marketers such as Rand Fishkin, April Dunford, Hiten Shah, and Val Geisler. Each week I uncover the proven step-by-step marketing processes and systems from each guest so you can apply the lessons to accelerate the growth of your company.

Download the FREE growth cheat sheet with actionable tips, notes, and takeaways from the latest podcast episode in a one-page PDF at https://growthtoday.fm

Question? Comments? Feedback? Reach out to this podcast's host at @RamliJohn via Twitter or ramli@growthtoday.fm via email.

Growth Marketing Today Ramli John

    • Business
    • 5.0 • 1 Rating

Whether you’re a marketer, founder, or consultant, gain a competitive edge by learning the battle-tested marketing strategies in-detail from today's smartest marketers such as Rand Fishkin, April Dunford, Hiten Shah, and Val Geisler. Each week I uncover the proven step-by-step marketing processes and systems from each guest so you can apply the lessons to accelerate the growth of your company.

Download the FREE growth cheat sheet with actionable tips, notes, and takeaways from the latest podcast episode in a one-page PDF at https://growthtoday.fm

Question? Comments? Feedback? Reach out to this podcast's host at @RamliJohn via Twitter or ramli@growthtoday.fm via email.

    Growth Hacking and Product-Led Growth—Friends or Foes? with Sean Ellis, Ethan Garr, and Wes Bush [Bonus Episode]

    Growth Hacking and Product-Led Growth—Friends or Foes? with Sean Ellis, Ethan Garr, and Wes Bush [Bonus Episode]

    • 47 min
    The 3-Step Influencer Marketing Blueprint with Taylor Lagace (GMT153)

    The 3-Step Influencer Marketing Blueprint with Taylor Lagace (GMT153)

    Too many growing DTC and eCommerce brands leave influencer marketing out of their marketing strategy. And you can’t really fault them for doing so. With many “wanna-be” influencers with fake followers, influencers have gotten a bad rep and it’s easy to see why.

    But some brands have cracked the code of influencer marketing and are using it to skyrocket their growth. In today’s episode, Taylor Lagace, co-founder of Kynship, discusses the nitty-gritties of influencer marketing and bust more than a few myths along the way.

    In episode 153, you’ll learn:

    1. How brands with limited marketing spend leverage the potential of influencers
    2. Common myths around influencer marketing
    3. A proven 3-step influencer marketing blueprint

    • 38 min
    How to Grow Your Twitter Followers from 700 to 45k in 9 Months with Blake Emal (GMT152)

    How to Grow Your Twitter Followers from 700 to 45k in 9 Months with Blake Emal (GMT152)

    No matter how many thought leaders complain that it’s a vanity metric, we all care about increasing our Twitter followers.

    And for good reason.

    A respectable follower ratio is fundamental to your brand’s credibility and authority—not to mention organic reach on Twitter’s timeline. Plus, if you build an engaged audience, you can validate product ideas quicker, get your first 100 customers, and gather valuable feedback.

    In episode 152, you’ll learn from Blake Emal, CMO of Copy.ai and Founder of Float.so:

    The benefits of growing your audience on Twitter
    How Blake grew his Twitter followers from 700 to 45k in 9 months
    How he validated Float.so and created a waitlist of 5k+ people on Twitter

    Sponsor For This Episode
    Thank you for the sponsor of this episode PartnerStack.

    PartnerStack, G2’s top-rated partner management platform, is the only partnerships platform built for SaaS, designed to deliver predictable revenue and accelerate growth for businesses and their partners.

    In the past year alone, partners in the PartnerStack Network have generated over $100 million in revenue for programs on PartnerStack.

    If you’re ready to scale revenue through partnerships, visit get.partnerstack.com/gmt to book a demo today.

    • 55 min
    What Video Games Can Teach You About User Onboarding with Emily Lonetto (GMT151)

    What Video Games Can Teach You About User Onboarding with Emily Lonetto (GMT151)

    User onboarding is one of the most important processes in any new experience. When getting hired by a new company, buying a new product, or trying a new product, we expect to have a clear understanding of how it works before fully committing.

    In episode 151, you’ll learn from Emily Lonetto, Head of Growth at Voiceflow:

    1. What video games can teach you about user onboarding
    2. Common mistakes in user onboarding experiences
    3. A step-by-step process to improve your product’s onboarding

    • 38 min
    How to Build Influential Networks From Scratch with Adam Marx (GMT150)

    How to Build Influential Networks From Scratch with Adam Marx (GMT150)

    Quality relationships are hard to build and take a lot of time. And because they are hard to build, it’s difficult to build many of them at once. Yet, it’s one of the most important things for marketers to do. Master this skill, and it can lead to lifelong customers and lucrative marketing partnerships.

    That’s where Adam Marx, founder of The Zero To One Networker, comes in. He teaches people how to build influential networks from scratch.

    In episode 150, you’ll learn:
    1. How you can sharpen your relationship-building and branding skills
    2. The value and power of mutual value creation
    3. The importance of online community and strategies across different platforms

    • 48 min
    Writing Tips for Marketers with Roxine Kee (GMT149)

    Writing Tips for Marketers with Roxine Kee (GMT149)

    You can’t be a good marketer if you’re not a good writer. Content marketing, social media, and SEO are just some aspects of marketing that rely heavily on quality writing. Writing well also enables you to communicate an idea, message, or benefit of the product.

    In episode 149, you’ll learn from Roxine Kee, a content writer specialist:
    Why templates and best practices aren’t worth following
    The importance of framing marketing as a way to help people
    Three tips to improve your writing

    • 41 min

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