New episode out now! Discover the inspiring stories of small businesses from all over India - stories of hustle, struggles, failures, aha moments, and successes. These are stories of real people making a real impact. Begin or end your day with a new story to inspire the inner entrepreneur in you.
[New release] The Cinnamon Kitchen - A business exploring mouth-watering healthy food
If you are someone who feels guilty every time you binge eat, Priyasha Saluja is here for you.
The founder of the food brand - The Cinnamon Kitchen, Priyasha has been creating delicious lip-smacking sweet and savoury treats that are gluten-free, vegan, and free from refined flour & sugar.
A PCOS fighter, and an ex-meat eater, she had to re-discover food as she knew it. From experiments in her own kitchen to serve her health needs to helping hundreds across India, the Cinnamon Kitchen has come a long way.
Now with two cloud kitchens in Delhi and Mumbai, the brand is renowned for building nutritionally dense food from scratch and cultivating zero-waste policies.
As an entrepreneur who built her passion into a successful business, Priyasha wants to do more than just sell. She wants other nutritionally conscious people to enjoy making food the way she does. From conducting workshops to putting up her recipes on Instagram, she is building a community that empowers home chefs.
Listen to Priyasha's learnings and insights in the final episode of mojoMakers season 2 - a business podcast powered by Instamojo.
Connect to Priyasha Saluja:
Her online store: https://thecinnamonkitchen.myinstamojo.com/
Her Instagram: https://www.instagram.com/cinnamonkitchenindia
[New release] Odd Trunk - Building a home decor brand by fusing Indian and Eastern cultures
We all know that one person in class whose notebooks would have doodles and anime drawn in every possible page. Riddhi Rohit had a similar knack!
From an early age, she was exposed to Indian comics like Amar Chitra Katha and India's rich mythology. It helped her develop her own unique art style that gave a nod to both Indian and far Eastern cultures.
As someone who loves constantly hanging things up around in her own house, she also knew that her art style would complement home decor items absolutely perfectly! And voila! Odd Trunk was born.
A home decor brand, Odd Trunk wants to give you the pleasure of decorating your surroundings with cute whimsical and vibrant art pieces. From selling products all over the globe to a thriving Indian consumer base, the marvelous journey of this online brand is an inspiration to all artists turned entrepreneurs!
Listen to the fifth episode of mojoMakers Season 2 - where we converse with Riddhi Rohit, the founder of Odd Trunk and unravel the excitement of seeing your art adorn other people's homes. We also discuss the challenges that an artist has to face when trying to create a product exactly as an artist originally envisions.
Go be whimsical :
The Odd Trunk's online store - https://oddtrunk.myinstamojo.com
Connect to Riddhi - https://www.instagram.com/riddhirohitstudio/
Healthy Pinto - A business that wants you fit for a lifetime (Season 2)
"Be 1% better every day" - James Clear
Life-changing goals can be daunting. But, if you can break it down into smaller, achievable goals, then you can keep track of your progress, while keeping yourself motivated.
Shikhar Saxena, a certified fitness coach and trainer, likes to follow this philosophy when it comes to his online fitness and nutrition brand - Healthy Pinto. An advocate of 'taking it one day at a time', Shikar helps you reach your fitness goals without shortcuts.
His brand trains you to build sustainable habits that last for a lifetime - entirely online. Healthy Pinto has transformed over a 1000 individuals, challenging the traditional concept that fitness can only be achieved through offline consultations.
Shikhar's journey started as a college student who just wanted to see himself transformed. After months of research, consistent practice and 2 authored books, Shikhar's brand today sees accelerated growth which is majorly based on referrals from happy customers.
An ambitious entrepreneur, Shikhar is working towards a future where Healthy Pinto becomes a global health tech brand, complete with its own AI assistant - Pinto.
In the fourth episode of the mojoMakers Season 2 , we discuss Healthy Pinto's business model, work ethics, and core strategies that are helping him expand the business.
Connect to Shikhar -
His website: https://healthypinto.com/
His 100-day transformation program: https://healthypinto.mojo.page/bulking-100-days-transformation-plan
Shikhar's Instagram account: https://instagram.com/trainer_nutritionist?igshid=YmMyMTA2M2Y=
Healthy Pinto's Instagram: https://www.instagram.com/healthy.pinto/
Create your own smart landing pages here.
Pooji's Opus - An Indian business crafting a billion smiles (Season 2)
Making the choice to leave behind your cushy comfortable job is in no way easy. Apart from adjusting to a completely new environment, you also have to stay strong through a barrage of people trying to convince you that it's a bad idea.
Jaya Poojitha had to face similar hurdles when she decided to leave her 9-5 corporate job and open her own online store - Pooji's Opus. Her unwavering determination stemmed from a single need - She wanted to build something that has her name on it. She wanted to build a legacy.
Through her online store, Jaya wants to make a billion people happy by 2024. From memory keepers like scrapbooks to customized photo albums, this store is helping people deepen their personal relationships by evoking a sense of nostalgia.
Being self-sufficient and independent is also a great happiness booster! So, under the umbrella of the brand, Jaya also has plans to help more women become financially independent by conducting workshops that teach them basic crafting skills.
In the third episode of mojoMakers season 2, we talk to Jaya Poojitha to explore her ambitions and the strategies that will bring her closer to her goals.
Join Pooji's Opus in their serotonin-boosting quest :
The online store - https://www.poojisopus.com
Workshops - https://imjo.in/xRPSVP
GlassHopper - How this small business is bringing a kaleidoscope of colours to your home (Season 2)
"Handmade is beautiful" Truer words could have not been spoken by Sarus Nirhali, the founder of the online store for glass stained artefacts - GlassHopper.
A medium of light, glass can be used to create stunning pieces of art, as we can see on her online store. Ranging from jewellery to suncatchers to home decor, Glasshopper is a haven for aestheticism.
One of the few established artists in India, Sarus also conducts workshops to arm other curious artists with the knowledge of this intricate artform. Not only that, in this episode, she also sheds some light on the age-old dilemma that artists have - What are my creations worth?
We got to learn something from every single aspect of Sarus - the ex-lawyer, the artist, the businessperson and the teacher. One common thread that defined Sarus's journey? She values honesty and fair treatment over everything else. Simple isn't it? Treat your customers with love and integrity, and they will love you right back.
Connect to Sarus:
Know more about Glasshopper and the workshops - http://www.glasshopper.in/
Shop beautiful products from - https://glasshopper.myinstamojo.com/
ByKudrat - A business that delivers soap not just experiences (Season 2)
Selling online is not a new phenomenon. But in today’s world, it is the easiest way to do business. With millions going online to start selling their products, every brand must fight harder to stand out.
How is Kudrat doing it? Kudrat owns an online store where she sells artisanal handmade soaps. From sourcing, raw materials to designing packaging, every part of the production process is done by Kudrat herself.
And the beauty of her product does not end with the making of the product itself. The ingredients that go into making a particular soap, are experimented with and then carefully chosen to give you not just a product - but an entire experience.
Want to feel like you are on a beach without stepping out of your washroom? Want your party guests to feel like that return favours had that extra oomph to them? Kudrat’s got you.
A serial entrepreneur, Kudrat talks to us about the joys of getting to create and ideate on her own. Not every product is a success - but when has entrepreneurship been only about the end result?
It’s a journey and a thrilling self-gratifying one at that!
Check-in with ByKudrat:
Her online store - https://bykudrat.myinstamojo.com/
Her Instagram - https://www.instagram.com/bykudrat/?hl=en