211 episodes

A podcast for business owners who are passionate about building long term, sustainable value in their businesses - and ultimately transitioning on their terms.The Maximize Business Value Podcast is hosted by Tom Bronson, CEO of Mastery Partners. Mastery Partners equips business owners to maximize business value so that they can transition on their terms. Check us out at masterypartners.com.

Maximize Business Value Podcast Tom Bronson

    • Business

A podcast for business owners who are passionate about building long term, sustainable value in their businesses - and ultimately transitioning on their terms.The Maximize Business Value Podcast is hosted by Tom Bronson, CEO of Mastery Partners. Mastery Partners equips business owners to maximize business value so that they can transition on their terms. Check us out at masterypartners.com.

    [MBV Playbook] Ch. 53 — Plan For Ownership And Management Transition (#213)

    [MBV Playbook] Ch. 53 — Plan For Ownership And Management Transition (#213)

    In this week's episode of "Maximize Business Value," Tom explores Chapter 53: "Plan For Ownership And Management Transition." Every business will eventually transition, whether through an external sale or an internal handover. Tom discusses the importance of preparing future managers and being transparent with key employees about the transition plans. He shares insights on training and cross-training necessary skills to ensure the business continues to thrive post-transition. Tune in to learn...

    • 5 min
    [MBV Playbook] Ch. 52 — Pull the Weeds (#212)

    [MBV Playbook] Ch. 52 — Pull the Weeds (#212)

    This week on "Maximize Business Value," Tom tackles a tough but crucial topic in Chapter 52: "Pull The Weeds." Every business has its set of challenges—be they inefficient processes, underperforming team members, or troublesome partnerships. Tom shares personal stories from his own experience, demonstrating the transformative power of addressing these issues head-on. Discover why it’s essential not to overlook the 'weeds' in your business and the positive impact of making those hard decisions...

    • 5 min
    [MBV Playbook] Ch. 51 — Be Proactive About Exit Planning (#211)

    [MBV Playbook] Ch. 51 — Be Proactive About Exit Planning (#211)

    This week on "Maximize Business Value," Tom dives into a crucial topic for any business owner—being proactive about your business transition. In Chapter 51, titled "Be Proactive!", Tom emphasizes the importance of starting the transition planning process at least five years in advance. Waiting until the last minute can dramatically decrease your options and the potential value of your business. Tom shares key strategies and the critical need for a transition readiness assessment, reminding us...

    • 5 min
    [MBV Playbook] Ch. 50 — Go on a Listening Tour of Your Customers (#210)

    [MBV Playbook] Ch. 50 — Go on a Listening Tour of Your Customers (#210)

    In this episode of "Maximize Business Value," Tom explores the transformative practice of going on a customer listening tour. Drawing from years of personal experience, Tom explains the importance of setting aside sales agendas to genuinely listen to customer feedback. Discover the powerful impact of asking customers the golden question, "If there was one thing we could do better for you, what would it be?" and how implementing their suggestions has not only improved business operations but a...

    • 5 min
    [MBV Playbook] Ch. 49 — Measure and Monitor Customer Satisfaction (#209)

    [MBV Playbook] Ch. 49 — Measure and Monitor Customer Satisfaction (#209)

    In this week’s episode of "Maximize Business Value," Tom discusses the critical importance of measuring and monitoring customer satisfaction. Despite its recognized importance, many businesses fail to actively track this key metric. Tom shares his own experience with a serious customer satisfaction issue at one of his businesses and how using the Net Promoter Score (NPS) method helped turn things around before a sale. Tune in to discover why regular monitoring of customer satisfaction isn’t j...

    • 6 min
    [MBV Playbook] Ch. 48 — How Eliminating the 'Unprofitables' Can Transform Your Business (#208)

    [MBV Playbook] Ch. 48 — How Eliminating the 'Unprofitables' Can Transform Your Business (#208)

    In this episode of "Maximize Business Value," Tom dives into Chapter 48, "Eliminate the Unprofitables." Discover the critical importance of tracking profitability by customer, SKU, location, and sales rep to pinpoint where your business might be leaking money. Tom shares a compelling story from his career about transforming a business's fortunes by making tough decisions on unprofitable customer contracts. Tune in for actionable advice on boosting your bottom line and instantly enhancing your...

    • 5 min

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