84 episodes

Ready to stand out from the crowd?

Feel-good sales and marketing strategies are the way to do it.

Since 2008, Sales Coach + Trainer Justine Beauregard has helped hundreds of small businesses grow by as much as 2,300%!

On each episode of People Over Profit, she shares what she’s learning, strategies she’s using, and specific action steps you can put into practice immediately to create real results in your business.

Subscribe + tune in each week to create big wins with less effort, guaranteed.

People Over Profit Justine Beauregard

    • Business

Ready to stand out from the crowd?

Feel-good sales and marketing strategies are the way to do it.

Since 2008, Sales Coach + Trainer Justine Beauregard has helped hundreds of small businesses grow by as much as 2,300%!

On each episode of People Over Profit, she shares what she’s learning, strategies she’s using, and specific action steps you can put into practice immediately to create real results in your business.

Subscribe + tune in each week to create big wins with less effort, guaranteed.

    The Best Way To Follow-Up with Leads with No CRM | E83

    The Best Way To Follow-Up with Leads with No CRM | E83

    When it comes to selling, the fortune is in the follow-ups.

    So, why do so many of us struggle to come up with a good way to stay on top of the connections we work so hard to build as entrepreneurs?

    Most salespeople will say a CRM is your best next step, but let’s explore why that may be the case along with some alternatives that may work even better for you.

    Today on The People Over Profit Podcast, I’ll share with you:


    The best way to keep conversations going with leads


    How often to follow-up without feeling pushy or desperate


    The one telltale sign it’s time to move on or pause follow-ups



    If you’re trying to figure out how to get better at creating a workflow for following up with people to keep those genuine connections flowing – and turning into sales – this episode is going to be a game-changer for you!

    Don’t forget to hit “subscribe” so you never miss an episode.



    Love this episode? Give us a 5-star rating + review on Apple Podcasts.

    Then, connect with me on Instagram @JustineBeauregardCoach and snag my latest freebies at justinebeauregard.com/link!

    • 12 min
    A 2-Part Exercise Every Solopreneur Must Do to Succeed | E82

    A 2-Part Exercise Every Solopreneur Must Do to Succeed | E82

    As an entrepreneur, leadership looks different.

    For me, this was a steep learning curve and something I had to learn to do differently to thrive in my own business.

    And today, I want to share with you a 2-part exercise I do to ensure my success as a leader, which effectively ensures my success as a business.

    Think of this as a framework. Change whatever questions, criteria, and parts of the process to make them fit you.

    Once I started doing these evaluations, my business revenue skyrocketed. I went from struggling in feast and famine cycles to consistently hitting 6-figures a year.

    Today on The People Over Profit Podcast, I’ll share with you:


    What the employee/employer evaluation is + how to do it


    The specific questions I ask myself + why I ask them


    Criteria that will set you apart + create more growth



    Don’t forget to hit “subscribe” so you never miss an episode.



    Love this episode? Give us a 5-star rating + review on Apple Podcasts.

    Then, connect with me on Instagram @JustineBeauregardCoach and snag my latest freebies at justinebeauregard.com/link!

    • 17 min
    How Important Is Creativity to Business Growth? | E81

    How Important Is Creativity to Business Growth? | E81

    If you want to grow your business, creativity may be the key.

    This is what all the greatest, most successful companies of all time have in common.

    All of them have creative CEO’s.

    When you think of creativity, you probably think about an artist, a visionary, and maybe even an innovator. People who are right-brain thinkers. But that’s not all creativity is.

    You can even hone your creativity to work for you, connect with customers in new and unexpected ways, and design your business to work better for you.

    Today on The People Over Profit Podcast, I’ll share with you:


    What makes a CEO creative (+ how to become more creative)


    The sides of creativity people don’t often see or get to appreciate


    How creatives struggle + simple fixes to avoid these issues in your business



    Don’t forget to hit “subscribe” so you never miss an episode.



    Love this episode? Give us a 5-star rating + review on Apple Podcasts.

    Then, connect with me on Instagram @JustineBeauregardCoach and snag my latest freebies at justinebeauregard.com/link!

    • 13 min
    Signs It’s Time to Scale & What To Do About It | E80

    Signs It’s Time to Scale & What To Do About It | E80

    Thinking about scaling your business, or just curious what you need to scale it?

    Most people scale too early.

    Scaling is simply doing more of the same things with a greater level of efficiency.

    It is a way to increase your income without adding significant costs to do so.

    That doesn’t involve a huge injection of cash into the business, like hiring lots of people, increasing customer acquisition costs, investing in tech tools, or restructuring your business in any significant way.

    Yet, most of us have thought of these as requirements to scale.

    So, when is the best time to scale and how do you know you’re ready?

    Today on The People Over Profit Podcast, I’ll share with you:


    A list of proven criteria to qualify when it’s time to scale


    Specific examples of good and bad kinds of scale


    What you can look for + do to prepare to scale



    Don’t forget to hit “subscribe” so you never miss an episode.



    Love this episode? Give us a 5-star rating + review on Apple Podcasts.

    Then, connect with me on Instagram @JustineBeauregardCoach and snag my latest freebies at justinebeauregard.com/link!

    • 12 min
    How to Have Consistent Success as an Entrepreneur | E79

    How to Have Consistent Success as an Entrepreneur | E79

    Do you tell yourself any of these kinds of things?


    “If I don’t send emails 1x a week, I may as well not send any.”


    “If I can’t post every day on social media, I’ll never see results.”


    “I have to make 100 offers before I hear a ‘YES!’ or make a sale.”

    These are exactly why you aren’t being consistent now or seeing consistent success in your business.

    I know because I used to tell myself the same things.

    And, to make matters worse, I’d change things up more often than I was keeping them the same STILL expecting to get consistent results.

    As a result, there are lessons I learned the hard way that will hopefully allow you to have an easier time creating consistent success in your business than I did.

    Today on The People Over Profit Podcast, I’ll share with you:


    Specific actions I take that positively impact my results


    How you can feel productive and achieve more with less effort


    A simple exercise you can do today that will get you an instant win



    Don’t forget to hit “subscribe” so you never miss an episode.



    Love this episode? Give us a 5-star rating + review on Apple Podcasts.

    Then, connect with me on Instagram @JustineBeauregardCoach and snag my latest freebies at justinebeauregard.com/link!

    • 13 min
    Why Trying is Failing (& What To Do Instead) | E78

    Why Trying is Failing (& What To Do Instead) | E78

    Want to create more wins for less work?

    First, we need to figure out WHY you’re not winning as often as you can be.

    For instance, when’s the last time you were asked how things were going in your business, or if you’d hit your goals, and you replied, “I'm trying!”

    You and I both know trying is not DOING (+ it’s so much more work)!

    I see examples of this all over the place, not just with goals or money—and I want to open up and get real with you about it.

    Today on The People Over Profit Podcast, we’ll talk about:


    Examples of how you’re trying instead of thriving


    A rundown of how to create more urgency + money


    Specific ways you can achieve more with far less effort



    Don’t forget to hit “subscribe” so you never miss an episode.



    Love this episode? Give us a 5-star rating + review on Apple Podcasts.

    Then, connect with me on Instagram @JustineBeauregardCoach and snag my latest freebies at justinebeauregard.com/link!

    • 16 min

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