EP233: The Future of Analytics and Digital Marketing: Insights From The Elevar Summit

In this podcast, James interviews Paul and his Vervaunt cofounder and performance marketing practice lead, Josh Duggan.

Both recently attended Elevar's US summit on the future of analytics for ecommerce and digital marketing and in this episode we explore what's relevant to ecommerce teams.

• GA4 
• Attribution shifts
• Profit
• Data collection
• Creative
• Content