E: 83- Dan Antonelli w/ KickCharge Creative-How To Kickcharge Your Branding For Your Business

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We are glad to have Dan Antonelli back on the podcast this week! For those who do not know Dan, he is the President and Creative Director of KickCharge Creative, based in Warren County, NJ. His passion for brand building and logo design goes all the way back to when he was hand-lettering trucks at 15 years old. He took that same passion and brought KickCharge Creative to life, a full-service, award-winning advertising agency that’s setting the standard for marketing small and mid-sized businesses in everything from branding, vehicle advertising, and print collateral to web design and digital strategy. Aside from working wonders at KickCharge, he is also releasing a new book called “Branded Not Blanded.” Want to know what this book is all about? Join in our conversation to find out more! Let’s end August with another episode that will get your creative juices flowing!

When is the right time to rebrand?

Why would an owner rename their company and what does that process look like?

What does the quote “a camel is a horse designed by a committee” from your book mean and how does it relate to branding?

How can you build trust and get buy-in with your clients when it comes to decisions that they may not agree with?

What is the psychographics of someone looking to rebrand?

What is the idea of disruption in branding, and how can you leverage disruption to build a better brand?

Who is your favorite client to work with; start-ups or established?

What does the culture look like at KickCharge and how did you develop it?


Find Dan:

On The Web: https://www.kickcharge.com

E-mail: dan@kickcharge.com

Facebook: https://www.facebook.com/KickChargeCreative

Twitter: https://twitter.com/kickcharge

Instagram: https://www.instagram.com/kickchargecreative/

Linkedin: https://www.linkedin.com/company/kickcharge-creative/

Linkedin: https://www.linkedin.com/in/danantonelli/

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