Lift Free And Diet Hard with Andrew Coates Andrew Coates

Dean Somerset returns as one of my most featured guests including episode #1 over 6 years ago.



Dean shares:

-Why training full time in person still fills his cup

-Why he's creating career success resources for the gaps in traditional fitness career education

-His mindset on long term payoffs vs obvious immediate benefits of effort and action

-How he filters and chooses opportunities

-Why he wanted to write his upcoming book

Enjoy this episode with one of the most foundational role models who paved a path I've been heavily influenced by.


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Rachel Henley has one of the most popular and fastest growing IG accounts in the fitness industry. Learn how:

-She used a lead magnet to grow a 90,000 subscriber email list.

-How social media and her list helped explode her business.

-How knowing her metrics helps.

-How she uses her authentic humour to attract her ideal audience.

-Social media has changed her life but how little has changed about her.


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Jaime Filer joins me in a discussion about focusing on how the other person can come out of an interaction better and why she so naturally approaches interactions this way. Jaime takes a selfless interest in others while knowing how to ask for opportunities that also provide value to the person she's asking.



Please check out more of Jaime: https://www.instagram.com/jaim91?igsh=MWVxYWpxdHM2N2R6eg==


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Nick Shaw, co-founder and CEO of Renaissance Periodization guests to talk about:

-How RP succeeded when it let Dr. Mike Israetel be his authentic self

-How to navigate conflict with people online

-The role luck plays in success

-Dealing with rough patches

-Getting comfortable with self promotion

-and more


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Mark Young has been long overdue for an appearance. Mark made a surprise appearance at my 2023 conference after a major health scare and painstaking road to recovery. Follow the tale Mark shares with Mark's trademark humour.

Mark also shares his experience and wisdom from a lengthy career that predates the rise of social media. He shares how affiliate networks and blogs worked, and lessons that endure.


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Dr Natasha Barnes joins to talk about:

- her work coaching climbing athletes

- important concepts in strength training that coaches should focus on,

- How she runs her online programs and lessons for coaches in developing their own

- Navigating fear of injuries with clients

-Boundaries vs responsiveness

-and much more


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Support this podcast: https://podcasters.spotify.com/pod/show/thefitnessdevil/support