Value Creation and Protection in Digital (w/ Paul Kelly and Mike Pitts)

With deal flow down and cost management being a huge consideration in the current suppress market, making the right digital moves to drive value has never been more important. AlixPartners Mark Veldon speaks with Paul Kelly and Mike Pitts to discuss the current state of digital activity in the market, the perceived trade-off between value creation and value protection, and the Private Equity priorities for digital transformation.