The Studio CEO: Business Coaching For Yoga & Pilates Teachers & Studio Owners

Jackie Murphy
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The Studio CEO: Business Coaching For Yoga & Pilates Teachers & Studio Owners Podcast

Welcome to The Studio CEO, the only podcast that empowers yoga and Pilates teachers and studio owners to step confidently into their roles as CEOs. If you're ready to take your business seriously, show up with passion, and scale your studio to new heights without burning out, you're in the right place. I’m your host, Jackie Murphy, an award-winning, certified business coach with 12+ years in the yoga industry I’ve seen firsthand what it takes to turn your passion into a powerful, scalable business. Join me as we dive into strategies, insights, and real-world advice to help you grow your revenue, build a thriving team, and create a business that serves you as much as you serve your clients. It's time to embrace your CEO mindset and make more money without working more.

  1. 17 SEPT

    The Assumptive Close: Use this today!

    Send Jackie A Message!How can you transform hesitant leads into loyal, paying clients? Join me, Jackie Murphy, on this episode of the Studio CEO Podcast, as we unpack the magic question that turns indecision into commitment. You’ll learn why indecisiveness not only harms your business but also leaves potential clients stressed and dissatisfied. By embracing a mindset that anticipates success and expects positive responses, you’ll see a noticeable boost in your conversion rates and profitabili...

    19 min

  2. 10 SEPT

    Balancing Business and Wellness: Dr. Kennedi Pierce's Journey of Building a Yoga Studio

    Send Jackie A Message!Get a behind-the-scenes look at what it takes to blend passions into a successful business with Dr. Kennedi Pierce, the mastermind behind Journey Mindfully, an innovative infrared yoga studio. In this episode Dr. Pierce shares her entrepreneurial journey from developing a love of chiropractic care through her aunt, to discovering yoga in high school, and ultimately opening her own practice and studio.You'll hear how she was able to overcome challenges as she recounts a p...

    41 min

  3. 3 SEPT

    Mastermind Magic: Heather's Key to Business Growth

    Send Jackie A Message!Ever thought about transforming your passion into a thriving studio business? In this episode we talk to Heather, the founder and CEO of We Be Yoga and We Be Yoga School, who did just that. Heather shares her journey with yoga, the process of launching her studio during the height of the pandemic, and learning the different elements of effective leadership as she transitioned from owner to CEO.We discuss the everyday processes of business and marketing, and how mastering...

    37 min

  4. 27 AUG

    Transforming Dreams into Reality: Katelyn's Path to Business Growth

    Send Jackie A Message!Have you ever wondered how to start and grow a yoga studio while growing a family? In this episode of The Studio CEO podcast, we talk to Katelyn, the owner of Port City Power Yoga in Wilmington, North Carolina. Katelyn shares her story of opening her studio in 2020 with the support of her husband, and how she manages life as a mom of two energetic boys while running her business.Katelyn explains how she went from being part of the Yoga Boss group to implementing adv...

    32 min

  5. 20 AUG

    Unlocking Seven Figure Success: From Owner to Studio CEO

    Send Jackie A Message!Welcome to The Studio CEO Podcast episode number 1, "Unlocking Seven Figure Success: From Owner to Studio CEO." In this episode, you'll learn: -What Jackie created in the podcast hiatus-The difference between a business owner and a Studio CEO-What to focus on to ensure long-term success and sustainability -How to enroll in The Pack Your Classes Challenge Are you ready to uncover the strategies for expanding your yoga or Pilates business and evolve from a regular business...

    23 min

  6. 7 MAY

    The End of A Season: 4 Years Of Podcasting

    Send Jackie A Message!This is an episode where I'm giving you more vulnerability and behind-the-scenes than I typically do. I'm actually recording from the hotel room I have to myself in Palm Beach, Florida, where I came to take a break after the hardest, most intense year of my life. I'm at one of those points where I need to really prioritize my and my family's well-being.And while I'm more grateful now than ever for the business I've built and the kind, supportive clients I work with — som...

    16 min

  7. 9 APR

    3 Types of Media

    Send Jackie A Message!Marketing is a skill you can learn and master over time. And one you need to! Because most of us don't leave Teacher Training with the skill of Marketing in our back pockets.Here's a great analogy to distinguish marketing from the different media types we'll break down in today's episode:Marketing is your message. You build and work on crafting it over time. It's like the water you serve people. Media are the tools you use to deliver that message. Like the many...

    17 min

  8. 2 APR

    The Truth Of Business

    Send Jackie A Message!So many of the Yoga Boss Podcast episodes give you massive information in the form of actions to take and strategies to employ.In fact, in one of my most popular masterclasses (How to Grow Your Yoga Business on Instagram), I give you step-by-step guide for exactly what to do in your IG Stories, what to post, etc. Grab your Free Ticket for the next masterclass on April 15!Today, I want to convey the MOST important thing when it comes to creating results in your business. ...

    32 min
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About

Welcome to The Studio CEO, the only podcast that empowers yoga and Pilates teachers and studio owners to step confidently into their roles as CEOs. If you're ready to take your business seriously, show up with passion, and scale your studio to new heights without burning out, you're in the right place. I’m your host, Jackie Murphy, an award-winning, certified business coach with 12+ years in the yoga industry I’ve seen firsthand what it takes to turn your passion into a powerful, scalable business. Join me as we dive into strategies, insights, and real-world advice to help you grow your revenue, build a thriving team, and create a business that serves you as much as you serve your clients. It's time to embrace your CEO mindset and make more money without working more.

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