My Business Playbook Laura Higgins

This show is brought to you by our show sponsor Riverside.fm - https://creators.riverside.fm/MyBusinessPlaybook.
Use our code MyBusinessPlaybook to get 15% off your new Riverside account today.
In this Quick Win episode, I dive into one of the first things we tackle in The Next Level Club and Foundations: crafting an irresistible offer. '
Many creatives struggle with packaging their services effectively, but I'm here to guide you through a 5-point framework that ensures your offer stands out and converts.
From defining a clear promise to adding bonuses and creating urgency, you'll learn the key elements to turn your service into a solution clients can’t resist.
You'll learn
How to make your clients see the true value of what you offer.The secrets to making your deliverables irresistible.How to price your offer and make it a no-brainer for clients to say "yes."Ways to instantly add value and make your offer feel like a steal.The biggest mistake most creatives are making with their offers right now
Get in touch:
IG: https://www.instagram.com/laurahiggins
Website: laurahiggins.com
Doing $10k months and want to grow to $30k months?
Join my masterclass: 3 Ways to $30k here: https://laurahiggins.com/30
Popular Episodes:
324: How to grow your small business with Donald Miller
407: Buy Back Your Time with Dan Martel

Hosted on Acast. See acast.com/privacy for more information.

This episode is brought to you by Riverside.fm, the leading platform for high-quality podcasting and video recording.
Use code MyBusinessPlaybook to get 15% off your new Riverside account today! Visit Riverside.fm.
How I transitioned from Lala Social Club to Laura Higgins and doubled my business in a year.
If you've ever wondered whether to build a personal brand or a company brand, this episode is for you. I share my personal journey of rebranding from Lala Social Club to Laura Higgins, discussing the pros and cons of each approach. Learn why personal brands are gaining traction and get three key strategies to help you succeed if you decide to go the personal brand route.
You'll discover:
Behind the Scenes: Discover the story of my transition from Lala Social Club to Laura Higgins.Pros and Cons: Weigh the benefits and drawbacks of personal brands versus company brands.Current Trends: Understand why personal brands are more effective in today's market.Three Key Strategies: Learn the crucial strategies for building a successful personal brand.Future-Proofing Your Brand: Tips on how to evolve your brand as you grow.
Get in touch:
IG: https://www.instagram.com/laurahiggins
Website: laurahiggins.com
Doing $10k months and want to grow to $30k months?
Join my masterclass: 3 Ways to $30k here: https://laurahiggins.com/30
Popular Episodes:
324: How to grow your small business with Donald Miller
407: Buy Back Your Time with Dan Martel

Hosted on Acast. See acast.com/privacy for more information.

This show is brought to you by our show sponsor Riverside.fm - https://creators.riverside.fm/MyBusinessPlaybook.
Use our code MyBusinessPlaybook to get 15% off your new Riverside account today.
Get ready for a deep dive into the world of high-ticket sales and personal branding with Dain Walker, the visionary CEO of Rivyl. In this episode, Dain shares his expert insights on anchoring prices, building a personal brand, Instagram growth strategies, and overcoming obstacles faced by small business owners. Whether you're an aspiring creative or seasoned entrepreneur, Dain's wisdom will inspire you to dominate your market with confidence and clarity.
You'll learn:
How to elevate your creative services into high-ticket items.How consistent, high-quality content creation can bring in more of your dream clients.The power of personal branding to distinguish yourself in a crowded market.How to sell your services as indispensable solutions to client problems.Dain's strategies to build a Cult Following and attract a dedicated audience.
DAIN IG: Dain's Instagram
Get in touch:
IG: https://www.instagram.com/laurahiggins
Website: laurahiggins.com
Doing $10k months and want to grow to $30k months?
Join my masterclass: 3 Ways to $30k here: https://laurahiggins.com/30
Popular Episodes:
324: How to grow your small business with Donald Miller
407: Buy Back Your Time with Dan Martel

Hosted on Acast. See acast.com/privacy for more information.

Master the Art of Selling Without Feeling Salesy
Episode Summary:
Dive into the essential skills of selling with our latest Quick Win episode. Learn how to embrace sales with confidence, transform your mindset, and stop feeling salesy.
These 10 rules will not only help you sell more effectively but will ensure you do it in a way that feels authentic and aligns with your values.
You'll Learn:
How changing your beliefs about selling can transform your approach and results.
Strategies to sell with confidence and integrity, without the sleaze.
Techniques to overcome the fear of rejection and embrace every sales opportunity.
Tips on how not to sabotage your growth by shying away from sales.
Ways to make selling a natural and enjoyable part of your business.
Mentioned Links:
Elevate your sales game with our full system: Join Foundations Today
Get in Touch:
Follow Laura on Instagram for more insights and tips: Laura's Instagram
Discover more valuable resources on our
website: Laura's Website
Want to take your business to the next level?
If you're ready to stop playing small and start earning more, join my masterclass, 3 Ways to $30k, and learn how to scale your monthly income effectively: Join Here

This episode is proudly sponsored by Riverside.fm, the leading platform for high-quality podcasting and video recording.
Use code MyBusinessPlaybook to get 15% off your new Riverside account today!

Hosted on Acast. See acast.com/privacy for more information.

This show is brought to you by our show sponsor Riverside.fm - https://creators.riverside.fm/MyBusinessPlaybook.
Use our code MyBusinessPlaybook to get 15% off your new Riverside account today.
Mastering Facebook Ads and Funnels with Kwadwo
Get ready to level up your Facebook ads game!
In this episode, Kwadwo shares his expert insights on Facebook ads, launch strategies, and funnel optimization. Whether you're just starting out or looking to scale your online business, Kwadwo's practical tips and strategies will help you maximize your ad spend and drive results.
Meet Kwadwo, the mastermind behind The Art of Online Business podcast and a seasoned Facebook ads manager. Specializing in serving course creators and coaches, Kwadwo helps his clients optimize their funnels and launch strategies, enabling them to work less, earn more, and live the life they aspire to.
After this episode you will:
- Unlock the secrets to lowering Facebook ad lead costs and boosting ROI.
- Discover the winning formula for creating high-converting ad creatives, whether it's graphics or video.
- Navigate common pitfalls and mistakes in Facebook ad campaign setups like a pro.
- Gain clarity on the essential metrics to track for measuring the success of your Facebook ad campaigns.
- Uncover the optimal timing and strategies for launching your Facebook ad campaigns for maximum impact.
**Mentioned Links:**
- [The Art of Online Business Podcast](podcast_link)
https://www.instagram.com/quayjo/
https://theartofonlinebusiness.com/
Get in touch:
IG: https://www.instagram.com/laurahiggins
Website: laurahiggins.com
Doing $10k months and want to grow to $30k months?
Join my masterclass: 3 Ways to $30k here: https://laurahiggins.com/30
Popular Episodes:
324: How to grow your small business with Donald Miller
407: Buy Back Your Time with Dan Martel

Hosted on Acast. See acast.com/privacy for more information.

This show is brought to you by our show sponsor Riverside.fm - https://creators.riverside.fm/MyBusinessPlaybook.
Use our code MyBusinessPlaybook to get 15% off your new Riverside account today.
I sat down with the incredible Monique Forcella, the mastermind behind The Socialista to talk about how to show up on Instagram strategically AND get clients using your Reels.
She breaks it down in such a clear way, I promise you'll leave feeling inspired and ready to create.
Here’s what you’ll discover in this episode:
👉 How to get clients from your Reels (without going viral or following crazy trends)
👉 Monique's formula for high-performing Reels
👉 The difference between pain point marketing and desire-based marketing (and how to use both)
👉 The power of managing your mindset in online business
Get in touch:
IG: https://www.instagram.com/laurahiggins
Website: laurahiggins.com
Doing $10k months and want to grow to $30k months?
Join my masterclass: 3 Ways to $30k here: https://laurahiggins.com/30
Popular Episodes:
324: How to grow your small business with Donald Miller
407: Buy Back Your Time with Dan Martel

Hosted on Acast. See acast.com/privacy for more information.