Short Term Rental Secrets Podcast

MICHAEL SJOGREN

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Short Term Rental Secrets Podcast Podcast

The Short Term Rental Secrets Podcast is dedicated to providing actionable content to help new and seasoned real estate investors launch, automate and scale their Airbnb business and fast track their journey to financial freedom. You can enjoy the podcast and other free resources at www.STRsecrets.com

4 DAYS AGO

Ep 208 - Buying Your First Boutique Hotel with Kim Herrlein

Kim Herrlein, a seasoned professional in the luxury STR space, shares her journey from managing high-end short-term rentals to acquiring and transforming boutique hotels. Listeners will learn about the unique challenges and rewards of venturing into the boutique hotel market. Topics include the importance of admitting gaps in knowledge, designing bold and eclectic spaces, dealing with booking platforms, and fostering effective team collaboration. Kim’s fearless, community-driven approach and her focus on creating unique, curated experiences offer valuable insights for anyone interested in hospitality or real estate investment. 00:00 Overcoming the Fear of Learning 00:11 Introducing Kim Herrlein: From STRs to Boutique Hotels 02:00 Kim's Journey into Real Estate 05:12 First STR Project: Transforming a Home for Large Groups 10:21 Mindset and Overcoming Fear in Real Estate 20:17 Scaling Up: From STRs to Boutique Hotels 25:12 Revitalizing the Community 27:30 Designing a Boutique Hotel 28:32 Challenges in Renovation 32:20 Operational Differences: STRs vs. Boutique Hotels 35:19 Tech Stack and Online Presence 43:11 Marketing and Group Buyouts 46:15 Final Thoughts and Success Tips Kim Herrlein's Bio Kim Herrlein is the Chief Leisure Officer at Purveyors of Leisure, a boutique vacation rental management company in Greater Palm Springs, Southern California. Kim’s interest in travel began at a young age when she was fortunate enough to spend holidays abroad in Europe, traveling with extended family and friends, temporarily residing at unique vacation rentals; such as a magical poolside villa in the south of France, an enchanting Tuscan castle and vineyard, or an artsy Swiss chalet. Her love of travel, art and architecture, and design was ignited and more poignantly, a simple joy was sparked, gathering with loved ones on vacation was fun! Connect with Kim https://linktr.ee/purveyorsofleisure https://www.faintingcouch.com https://www.facebook.com/The.FaintingCouchHotel/ https://www.instagram.com/the.faintingcouch/ Connect with the Hosts Michael Sjogren: Short Term Rental Secrets Facebook Group | Clubhouse | Instagram | Youtube | Facebook Page | Linkedin https://linktr.ee/mikesjogren Emanuele Pani: Clubhouse | Instagram | Facebook | Linkedin Learn more about your ad choices. Visit megaphone.fm/adchoices

48 min
16 SEPT

Ep 207 - From Pro Hockey to over 2,000 Real Estate Transactions with Bob Lachance

E interviews Bob LaChance, an ex-professional hockey player turned real estate expert, who has completed over 2000 transactions since retiring in 2004. Bob discusses his extensive real estate journey that includes successful ventures in rehabbing, short sales, and now, virtual assistant services for real estate professionals. He emphasizes the importance of perseverance in the 'long game' of real estate and shares insights on hiring and integrating VAs into a business. Bob also touches on adapting his sports experience to business, maintaining balance, and his future plans in real estate and VA services. 00:00 Introduction to the Long Game in Real Estate 00:20 Host Introduction and Event Updates 00:58 Guest Introduction: Bob LaChance's Journey 01:31 Diving into Real Estate Strategies 03:02 The Importance of Virtual Assistants 05:17 Understanding Short Sales 08:34 The Athlete's Mindset in Business 12:54 Hiring and Managing Virtual Assistants 29:46 Balancing Business and Personal Life 30:32 Conclusion and Contact Information Bob Lachance's Bio Bob Lachance is the founder and CEO of REVA Global, the leading virtual assistant staffing company for real estate professionals. A former professional hockey player, Bob spent eight years on the ice, dividing his time between teams in the United States and Europe. After retiring from hockey, he transitioned to real estate and acquired his first flip in 2004. Over the course of his career, Bob has successfully closed over 2,000 transactions including over 240 deals in 2022 and over 180 in 2023. He is also the co-founder of PurchRock, a real estate investment firm in Connecticut specializing in all types of RE investing including short-term rentals, single-family homes, and more. Connect with Bob https://www.instagram.com/revaglobalva https://www.facebook.com/trainedvirtualassistants https://www.tiktok.com/@revaglobal https://www.youtube.com/@revaglobal https://www.linkedin.com/company/reva-global-llc Connect with the Hosts Michael Sjogren: Short Term Rental Secrets Facebook Group | Clubhouse | Instagram | Youtube | Facebook Page | Linkedin https://linktr.ee/mikesjogren Emanuele Pani: Clubhouse | Instagram | Facebook | Linkedin Learn more about your ad choices. Visit megaphone.fm/adchoices

32 min
9 SEPT

Ep 206 - Building a Direct Booking Site in 30 Minutes or Less with Gil Chan from CraftedStays

E sits down with Gil Chan, the founder of Crafted Stays, about his journey in the short-term rental industry and his innovative solutions for direct booking websites. They discuss the anxiety of relying solely on Airbnb, scalability for hosts, and the keys to effective revenue management. Gil shares insights into his background, revenue optimization strategies, and the importance of understanding your ideal guest. The episode also touches on balancing various business activities and the importance of enjoying the process. 00:00 Introduction and Personal Growth 00:13 Show Introduction and Guest Announcement 00:35 Interview with Gil Chan: Starting Craft the Stage 01:30 Importance of Direct Booking Websites 03:17 Gil's Journey in Short Term Rentals 05:42 Building a Direct Booking Site: Lessons Learned 08:53 Optimizing Revenue and Occupancy 20:17 Managing Time and Business Growth 28:07 Final Thoughts and Advice 29:53 Closing Remarks and Call to Action Gil Chan's Bio Gil Chan was a high-income tech employee who was looking to offset his w2 taxes. He found out about STRs and the loophole. He ended up really liking hosting. Gil and his wife now have three owned properties. He started getting into direct bookings and building a website for himself and ended up starting a company to make it easy for anyone to create a beautiful website in minutes with his platform. Connect with Gil https://craftedstays.co https://www.instagram.com/craftedstays Connect with the Hosts Michael Sjogren: Short Term Rental Secrets Facebook Group | Clubhouse | Instagram | Youtube | Facebook Page | Linkedin https://linktr.ee/mikesjogren Emanuele Pani: Clubhouse | Instagram | Facebook | Linkedin Learn more about your ad choices. Visit megaphone.fm/adchoices

30 min
2 SEPT

Ep 205 - The Power of Niching Down with Jason Muth

E sits down with Jason Muth, a member of our mastermind, who transitioned from working a W2 job in the media business to successfully running a thriving co-hosting business in the short-term rental market. Jason shares his journey, his participation in significant events like the STR WealthCon in Miami, and his strategic niching down in locations like Provincetown. They discuss the importance of investing in fulfilling ventures, tools and systems used for property management, and the value of rebranding and investing in oneself. Jason emphasizes the importance of confidence, purposeful work, and creating a legacy for his family. The episode concludes with practical advice for those considering taking the leap into the short-term rental business. 00:00 Introduction and Priorities 00:17 Host Update and Personal Anecdotes 01:05 Guest Introduction: Jason Mute 01:59 Onboarding New Properties and Market Strategy 03:36 Jason's Journey in Real Estate 04:16 The Decision to Co-Host 09:00 Rebranding and Community Focus 13:45 Niching Down in the Market 18:11 Purpose and Fulfillment in Work 23:25 The Reality of Retirement 23:59 Rewriting Your Identity 26:07 Diving into Real Estate 27:51 Networking and Conferences 30:48 Investing in Yourself 34:43 Tech Stack and Team 39:58 Final Thoughts and Advice Jason Muth's Bio Jason Muth is a full-time real estate investor and entrepreneur. He is the co-founder of Prideaway Stays - Provincetown and the owner/operator of Straightfoward Short-Term Rentals. Jason is a 29x Airbnb Superhost and 28x VRBO Premier host. He also hosts and produces a podcast called The Real Estate Law Podcast. Jason stepped away from W-2 life after decades of work at some of the biggest media companies in the country (Comcast / NBC Universal, iHeartMedia, and others) becoming a full-time entrepreneur in 2022 when his ongoing real estate investing side hustle became more profitable than corporate life. Connect with Jason https://jasonmuth.com/ https://www.youtube.com/@therealestatelawpodcast https://www.realestatelawpodcast.com/ https://prideawaystays.com/ https://www.straightforwardstrs.com/ Connect with the Hosts Michael Sjogren: Short Term Rental Secrets Facebook Group | Clubhouse | Instagram | Youtube | Facebook Page | Linkedin https://linktr.ee/mikesjogren Emanuele Pani: Clubhouse | Instagram | Facebook | Linkedin Learn more about your ad choices. Visit megaphone.fm/adchoices

42 min
26 AUG

Ep 204 - The Art of Goal Creation

E delves into the transformative power of changing one’s self-image to achieve personal goals. Hosting without his co-host Mike, who is vacationing with family, Emanuele shares insights from a recent sales seminar by Dave Conway that he attended. Highlighting key takeaways on sales philosophy and personal development, he emphasizes the journey from idea to reality by enhancing self-image. Emanuele provides step-by-step instructions on turning ideas into burning desires and realities through discipline, decision, and desire, while encouraging listeners to attend live events for personal growth. He concludes with motivational quotes and reflections on the courageous act of pursuing and maintaining life goals. 00:00 Introduction and Self-Image Transformation 00:18 Host Introduction and Personal Updates 02:21 Sales Seminar Insights 08:21 The ROI of an Idea 14:09 The Power of Self-Image 21:10 Conclusion and Final Thoughts 27:55 Call to Action Connect with the Hosts Michael Sjogren: Short Term Rental Secrets Facebook Group | Clubhouse | Instagram | Youtube | Facebook Page | Linkedin https://linktr.ee/mikesjogren Emanuele Pani: Clubhouse | Instagram | Facebook | Linkedin Learn more about your ad choices. Visit megaphone.fm/adchoices

28 min
19 AUG

Ep 203 - Building a Personal Brand with Michael Elefante

Mike and E chat with guest Mike Elefante, a successful short-term rental investor and coach. The conversation covers Mike's transition from a dissatisfying corporate job to achieving financial freedom through short-term rentals. Mike shares insights into scaling his business, the importance of building a personal brand, and taking on new ventures like launching an investment fund. The discussion also touches on lifestyle aspirations, including travel and family life, and the significance of mentorship and leadership in business growth. 00:00 Introduction and Behind the Scenes Effort 00:18 Welcome Back to the Podcast 00:28 Life in the States vs. Italy 02:11 Guest Introduction: Mike Elefante 05:07 Mike Elefante's Journey to Financial Freedom 09:52 The Camper Van Experience 13:04 Business Ventures and Coaching 15:14 Future Dreams and Leadership Insights 19:48 The Importance of Mentorship 20:39 Join Our Free Facebook Community 22:32 Efficient Portfolio Management 23:22 The Power of Masterminds 24:26 Balancing Growth and Comfort Zones 25:39 The Importance of Mentorship 29:57 Launching a New Investment Fund 34:06 Building a Personal Brand 40:19 Final Thoughts and Advice Michael Elefante's Bio Michael Elefante owns 8 STRs. He owns home team vacation rentals and Somerled designs. Michael is also an online educator, an industry thought leader. and a published author. Connect with Michael www.instagram.com/melefante6 Connect with the Hosts Michael Sjogren: Short Term Rental Secrets Facebook Group | Clubhouse | Instagram | Youtube | Facebook Page | Linkedin https://linktr.ee/mikesjogren Emanuele Pani: Clubhouse | Instagram | Facebook | Linkedin Learn more about your ad choices. Visit megaphone.fm/adchoices

44 min
12 AUG

Ep 202 - Creative Finance for STRs - From Zero to 180 Doors with Lame Kinikini

Mike and E discuss essential mindset shifts for success in real estate with guest Lamé Kinikini. Lamé, a seasoned expert in creative finance and property management, shares his journey from door-to-door sales to managing 180 doors and scaling a thriving short-term rental business. The discussion covers actionable strategies for building systems, raising capital, and leveraging the power of creative finance to acquire properties at favorable terms. Lamé emphasizes the importance of mindset, effective communication, and building strong business processes to achieve long-term success in the short-term rental industry. 00:00 Introduction and Mindset Shifts 00:20 Podcast Welcome and Host Introduction 00:33 E's Italy Experience 01:18 Book Recommendation: The Power of Awareness 02:44 Upcoming Live Training Announcement 04:34 Guest Introduction: Lama's Journey 06:22 Lamé's Real Estate Beginnings 09:41 Scaling with Creative Finance 14:47 Team Structure and Operations 19:44 Creative Finance Explained 24:18 Join the STR Secrets Facebook Community 26:12 Playing Devil's Advocate: Addressing Skepticism 27:00 Overcoming Obstacles in Real Estate Deals 29:04 Understanding Sub2 Transactions 33:20 Building Credibility with Sellers 41:23 Raising Capital for Real Estate Investments 51:00 Secrets to Success in Short-Term Rentals 52:53 Final Thoughts and Farewell Lame Kinikini's Bio Lame Kinikini is the founder and CEO of Elk Ridge Management and is a creative finance expert and real estate entrepreneur. He has quickly become one of Utah’s leading real estate leaders, building the company into an 8-figure business in under 3 years. ERM specializes in all things short-term rentals and currently manages a portfolio of 150+ doors. Lame considers himself a serial entrepreneur having now started to build out other complementary businesses to the STR space which include Capital Funds and Turo, while working towards the goal of having unlimited time to spend time with his wife and 3 kids. Connect with Lame https://www.instagram.com/hailamek?igsh=MWNudGZyYzRhbmhwZA%3D%3D&utm_source=qr Connect with the Hosts Michael Sjogren: Short Term Rental Secrets Facebook Group | Clubhouse | Instagram | Youtube | Facebook Page | Linkedin https://linktr.ee/mikesjogren Emanuele Pani: Clubhouse | Instagram | Facebook | Linkedin Learn more about your ad choices. Visit megaphone.fm/adchoices

53 min
5 AUG

Ep 201 - Elevating to CEO

Mike and E discuss the importance of creating a well-rounded, fulfilling life through time-efficient business practices. They emphasize the importance of building a business that serves you rather than enslaving you. Mike outlines a seven-step framework, 'Elevating to CEO,' which includes defining an ideal week, self-awareness, conducting a two-week time study, creating a job description, documenting systems, structured hiring, and effective leadership. The episode concludes with a focus on utilizing time management strategies and the importance of achieving time freedom through disciplined processes. Facebook Community - https://www.facebook.com/groups/STRentalsecrets 00:00 Debunking the Entrepreneur Lifestyle Myths 00:28 Welcome to the Short Term Rental Secrets Podcast 00:41 Exploring Puglia and Business Opportunities 04:15 The Importance of Time Freedom in Business 05:28 Elevating to CEO: A Seven-Step Framework 05:46 Defining Your Perfect Week 06:38 Knowing Yourself and Identifying Needs 12:04 Creating and Managing Your 4R Document 14:07 Hiring and Onboarding Effectively 16:29 Managing and Leading Your Team 19:22 Join Our Free Facebook Community 21:16 Final Thoughts and Encouragement Connect with the Hosts Michael Sjogren: Short Term Rental Secrets Facebook Group | Clubhouse | Instagram | Youtube | Facebook Page | Linkedin https://linktr.ee/mikesjogren Emanuele Pani: Clubhouse | Instagram | Facebook | Linkedin Learn more about your ad choices. Visit megaphone.fm/adchoices

32 min

The Short Term Rental Secrets Podcast is dedicated to providing actionable content to help new and seasoned real estate investors launch, automate and scale their Airbnb business and fast track their journey to financial freedom. You can enjoy the podcast and other free resources at www.STRsecrets.com

Creator

MICHAEL SJOGREN
Years Active

2020 - 2024
Episodes

237
Rating

Clean
Copyright

© Limitless Consulting Inc.
Show Website

Short Term Rental Secrets Podcast