My Start up Story: Ittybit

Talk on to Walk on with Michelle Walters

IttyBit has created software that simplifies the handling of rich media in applications, providing developers with easy ways to upload, store, transform, and extract data from video, audio, and image files, while ensuring compatibility across different formats and browsers. They have built a media intelligence engine which helps developers to add uploads in minutes, to extract rich data from files, and to deliver media at 10x lower cost.

As well as detailing the unique elements of the Ittybit offer, Paul talks about: -

·     Dropping out of university to start, scale and sell his YouTube coaching channel 

·     His love of travel and his time in Silicon Valley being exposed to people who were "better than him" and thought "bigger than him”

·     His socialist values; how he is driven to grow to give back to society

·     The importance of a cofounder and community so you're not doing it all alone

·     How his 18 month old son, Finn, makes him appreciate the use of his time and energy

·     His love of Elon Musk and why...

Following a competitive process, Ittybit completed the Baltic Ventures Tech Accelerator 2023 programme and are currently fundraising for their next phase of growth.

For more details about the next Baltic Ventures 2024 application process go to www.balticventures.uk and for Ittybit see www.ittybit.com

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