001 | Building a 7-Figure Marketing Agency with Savannah Jordan

Empire Builder Podcast by Jordan English

Meet Savannah: 

CEO & Founder of Alpha Creative Agency

At its core, Alpha Agency creates powerful marketing strategies and sales conversations that amplify the domino effect of impact that female founders are creating in their communities.

With a background in marketing and operations, and as an entrepreneur from the age of 18, Savannah understands what it takes to market, scale and operate a business successfully. She approaches marketing from both perspectives, a marketer AND a business owner, which is what makes Alpha's work so powerful.

Her favorite drinks are a dirty martini or a spicy blackberry margarita. Her 6 year old lab, Shadow, is her best friend, and when she's not focused on her business, you can find her at the beach or in a Pilates class!

Let's dive into the episode:

Introduction: Explore the captivating entrepreneurial journey of Savannah Jordan, a dynamic business owner who has successfully navigated the highs and lows of the business world. From co-founding a safety-focused venture to overcoming challenges in a marketing agency, Savannah's story is a testament to resilience, adaptability, and the power of a positive mindset.

Key Points:

  1. Early Ventures and Entrepreneurial Roots:
    • Introducing herself as a 25-year-old business owner shaped by a familial background in entrepreneurship.
    • Co-founding "See Jane Go," an Uber-like service for women's safety, Savannah gained valuable lessons in marketing and operations.
  2. Transitioning Through Burnout:
    • After selling "See Jane Go," Savannah joined a marketing agency but faced challenges, including reduced hours due to COVID-19.
    • Embracing her scrappy mindset, she initiated a successful social media management side hustle, setting the stage for her marketing agency.
  3. Turbulent Times and Strategic Shifts:
    • Savannah shares the tumultuous experiences of the past year, marked by rapid growth, legal issues, and team challenges.
    • The importance of surrendering to challenges and making strategic shifts, such as letting go of unaligned clients and restructuring the agency, is highlighted.
  4. The Mindset of Success:
    • Savannah underscores the significance of mindset in an entrepreneur's journey, emphasizing surrender and adaptability.
    • Facing challenges is viewed as an opportunity for growth, and the entrepreneurial journey is seen as a continuous learning process.
  5. Advice for Aspiring Entrepreneurs:
    • Savannah offers powerful advice to aspiring entrepreneurs, encouraging them to take action first and learn second.
    • Dispelling the myth that success requires having all the answers upfront, she urges individuals to make the decision to start without holding themselves back.

Conclusion: Savannah Jordan's story is a source of inspiration for aspiring entrepreneurs, showcasing the resilience required to overcome challenges and the transformative power of a positive mindset. As she continues to lead her multi-million dollar agency, Savannah stands as a beacon for those daring to dream big and take the leap into the world of entrepreneurship.

Where to find Savannah: 

https://www.alphacreativeagency.com/
https://www.instagram.com/itssavannahjordan/
https://www.tiktok.com/@itssavannahjordan?lang=en

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