Becoming An Influencer

You see it all the time. Someone out on social media has hundreds of thousands, if not millions of followers on their Tik Tok, YouTube, Instagram, or Facebook accounts. But how do they get there, and how difficult can it be? Enter social media influencer Nicole de la Cruz.

Nicole de la Cruz is a Puerto Rican singer-songwriter, filmmaker, actress and TikTok Content Creator with over 460K Followers and 350 Million Views. Nicole spent her childhood in Southern Florida where she discovered her passion for music and the arts. In 2015, she moved to Los Angeles to further her artistic career. Her style of music is pop/rock similar to an early Kelly Clarkson. Nicole is best known for her TikTok account (@nicolemariedlc), in which she posts creative acting skits and her music. She is also known for her music video Moonstruck (2021), produced by Reign Productions in partnership with New Atlantis Media, which has garnered over half a million views to date on Youtube. Nicole is currently working on her debut music album and debut feature film. Her music can be found on Spotify, Apple Music, Youtube, and more.

www.nicoledelacruz.com

• Creator and Executive Producer Emeritus: Tom Sabella

• Showrunner and Host (the guy who has a face for podcasting): Bob Bender

• Management Representation: Chuck Thompson for Thompson Entertainment Group, LLC

• Co-Producer - Audio/Video Editor (the man behind the curtain): Mark Sabella

• Director of Video and Continuity (the brains of the entire operation): Deborah Halle

• Marketing and Social Media (all knowing): Sarah Fleshner for 362 Entertainment

• All Around Problem Solver (and Mental Health Therapist for us): Connie Ribas

• Recorded inside what could be an old beat up Airstream Trailer located somewhere on what’s left of Music Row in Nashville TN (Man we sure do miss Noshville, and the Longhorn Steakhouse)

• Mixed and Mastered at Music Dog Studios in Nashville, TN

• Editing and Post at Midnight Express Studio located in Olian, NY

• Production Sound Design: Keith Stark

• Voice Over and Promo: Lisa Fuson

Special Thanks to the creator and founder of the podcast, Tom Sabella, along with Traci Snow for producing and hosting over 100 episodes of the original "Business Side of Music" podcast and trusting us to carry on their legacy.

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