Felix Gray by David Roger | EP#02 - Brave New Brands with Daniel Weinmann

Brave New Brands - the stories behind our most authentic consumer products

David Roger is the CEO and co-founder of Felix Gray. The revolutionary eyewear brand that developed a blue light filtering technology in the lenses to protect your eyes from the glare of the screens. Not only was it a pioneer in the blue light space in 2016, but is still the leader in the category.

Now, Felix Gray has helped over 400,000 people to have happy eyes. In 2019 David Roger was considered one of the 30 Under 30 on the Forbes list in the Manufacturing & Industry sector.

In this episode, we talk about:

  • How does needing glasses affect your life?
  • Why turn an idea into a company?
  • How to see business opportunities as a new entrepreneur?
  • The difference Felix Gray’s lens makes.
  • Long-term vision.
  • The challenges they faced as a pioneer in the blue light glasses space.
  • The operational side of a business within the manufacturing & industry sector.
  • How fast should you grow your team?
  • Raising funds and defining valuation.


I hope you enjoy our conversation and can hopefully gain several takeaways for your journey.

Remember to share your doubts, thoughts, and insights with us! 

Video version: https://youtu.be/_9q0Oxavvuo

More about Felix Gray and David Roger on:

https://www.linkedin.com/in/david-roger-2a9b2632/

https://felixgray.com/

More about Daniel on:

https://www.linkedin.com/in/danielweinmann/

https://www.youtube.com/channel/UCVkb_j_g-PV7HZUev3Rke8w?sub_confirmation=1

daniel@seasoned.cc

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