Smarter Podcasting: Making Podcasts Better

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Smarter Podcasting: Making Podcasts Better

Welcome to Smarter Podcasting, by Niall Mackay, The Podcast Guy, founder of Seven Million Bikes Podcasts. Niall has years of experience in podcasting, producing, editing, and hosting podcasts in various fields. He’s now on a mission to help podcasters create, publish, and build their communities through podcasting by sharing the techniques and lessons he’s learned. The show is designed to provide valuable insights and practical tips for any podcaster, whether they are individuals or businesses. Niall shares his tried and tested techniques for creating, publishing, and building a show, along with success stories of his own and his clients’ podcasts. Whether you’re interested in starting a podcast or improving an existing one, Smarter Podcasting is a great free resource to help you. Join Niall on this podcasting journey by subscribing or following Smarter Podcasting today.

  1. HACE 1 DÍA

    7 Reasons to Start a Podcast: Why Podcasts Are Good for Your Business

    "This is what podcasting will become - it will become second nature for all businesses to have one." Podcasting has evolved into an essential tool for businesses, and I firmly believe that it will soon be as indispensable as having a website. Just a few years ago, businesses could get away with not having an online presence, but now? It’s unthinkable. Podcasting is heading in the same direction. If you're not already using it as a branding, marketing, and networking tool, you’re ...

    15 min

  2. 27 ENE

    Why You Should Start A Podcast in 2025

    “One of the biggest barriers to people starting their own podcast is because of the equipment needed to start their own show..”I wanted to inspire anyone considering starting a podcast in 2025 with this episode. Podcasting changed my life—what began as a hobby is now a thriving business that connects me with people across the globe. The barriers to starting your own show are lower than ever, and the opportunities are endless. From making lifelong connections to seeing your podcast climb ...

    19 min

  3. 20 ENE

    Setting Up A Studio Anywhere

    “If someone came to me and asked for advice on a podcast room, I'd say carpet, no tiles, no windows, make it nice and cozy and tight to stop that sound reverberating around.” This episode really showcases how you don't need a perfect studio setup to create professional-quality podcasts. When I started in 2019 with just a Blue Yeti mic and an old MacBook Pro, I never imagined I'd be helping produce over 700 episodes and reaching millions of downloads. What I've learned is that it's not a...

    16 min

  4. 13 ENE

    Podcasting Reinvented: Guang Jin's YouTube Secret to Explosive Growth

    ”Once it's animated or once it has a video component, it's no longer cheap. And the reason is because I think cheap television has certain characteristics which a narrative podcast doesn't.” - Guang JinTalking to Guang Jin absolutely blew my mind. He didn’t just share his journey—he redefined how we should think about podcasting in the modern age. His insights into transitioning from audio-only to video were like a wake-up call for me. Video isn’t just an add-on to podcasting; it’s a ro...

    39 min

  5. 6 ENE

    How to Multiply Your Podcast’s Reach and Revenue

    Stop killing yourself trying to create content for every platform—repurpose and leverage what you already have. - Lyndsay Phillips Talking to Lyndsay Phillips was a masterclass in transforming the way we think about podcasting. Lyndsay Phillips brought an incredible wealth of knowledge, showing how a single episode can be repurposed into an ecosystem of content that drives visibility, nurtures leads, and builds authority. I was blown away by her strategies for turning podcast episodes i...

    38 min

  6. 30/12/2024

    Podcast Audit: Take Her Lead – A Smarter Approach with Nina Devouge

    "A podcast isn’t just a tool for talking; it’s a platform to share stories that inspire, educate, and connect people." – Niall MackayNina’s courage in embracing feedback, her openness to learning, and her unwavering dedication to amplifying women's voices made this episode a standout. What really impressed me was her willingness to dive into the details, from improving her podcast's structure to sharpening her storytelling, all with the goal of creating something truly meaningful for her...

    1 h y 3 min

  7. 23/12/2024

    How YouTube Transforms Your Podcast’s Reach

    "The people that are going to consume your short form videos are probably a hundred to a thousand times more than the people who actually consume your content."This episode was a real turning point for me. It made me realize just how powerful YouTube can be for podcasters—not just for video, but for reaching entirely new audiences in ways I hadn’t fully appreciated before. I used to think podcasts were strictly audio-only and that YouTube wasn’t the right platform for them. But after div...

    39 min

  8. 09/12/2024

    Mastering Podcast Success—The Art of Planning and Audience Connection with Hugh Hiemstra

    “Don’t underestimate who you can get—leaders in their field want to share their expertise with a dedicated audience.” - Hugh Hiemstra Talking to Hugh Hiemstra was truly a game-changer for me, both as a podcaster and someone who’s constantly looking for ways to improve the creative process. Hugh brought incredible insights into the power of curiosity and authentic questions in creating meaningful conversations. He emphasized how going into an interview with genuine interest—not just for the au...

    45 min
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Welcome to Smarter Podcasting, by Niall Mackay, The Podcast Guy, founder of Seven Million Bikes Podcasts. Niall has years of experience in podcasting, producing, editing, and hosting podcasts in various fields. He’s now on a mission to help podcasters create, publish, and build their communities through podcasting by sharing the techniques and lessons he’s learned. The show is designed to provide valuable insights and practical tips for any podcaster, whether they are individuals or businesses. Niall shares his tried and tested techniques for creating, publishing, and building a show, along with success stories of his own and his clients’ podcasts. Whether you’re interested in starting a podcast or improving an existing one, Smarter Podcasting is a great free resource to help you. Join Niall on this podcasting journey by subscribing or following Smarter Podcasting today.

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