Design Mind frogcast

frog
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Design Mind frogcast

Meet the humans designing the future. Go behind the scenes to meet the people designing what's next in the world of products, services and experiences. Brought to you by frog, your global reinvention and experience partner. frog is part of Capgemini Invent. www.frog.co

  1. Welcome to the Simulation Mindset World

    31 OCT

    Welcome to the Simulation Mindset World

    Today on our show, we’re talking about the creative process at a time of synthetic data and AI-powered simulations. To do this, we’re joined by Jason Severs, Head of Design for frog on the East Coast in North America. Jason is a self-identified ‘skeptical optimist’ when it comes to engaging with new tech, which is an approach he brings into all aspects of his life, from his work with teams at frog, to his own art practice, as well as to the many IoT devices in his home currently in various states of connectivity. Brought to you by frog, a global creative consultancy. frog is part of Capgemini Invent. (https://www.frog.co) Read Jason's article 'Convergent Design in the Age of AI' (https://www.frog.co/designmind/convergent-design-in-the-age-of-ai) Download the new frog report 'Chief Challenges 07: Your Consumer Responsibility' (https://fro.gd/3JSdvOK) Download the frog report 'Convergent Transformation' (https://go.frog.co/en/en/convergent-business-transformation) Host/Writer: Elizabeth Wood, Editorial Director, frog Research & Story Support: Camilla Brown, Editorial Manager, frog Audio Production: Richard Canham, Lizard Media (https://www.lizardmedia.co.uk)

    29 min
  2. Building the Future of Loyalty

    19 SEPT

    Building the Future of Loyalty

    Today on our show, we’re talking about what it takes to build loyalty by creating long-lasting relationships between brand and consumer. To do this, we’re joined by Christopher Baird, frog’s head of loyalty based in the UK, in conversation with Aaron Mitchell, Global VP of Membership and Personalization at The LEGO Group. Throughout their chat, the two talk about the intersection of play, people and purpose, and what that means for long-term business strategies that simultaneously create a new level of customer value. Brought to you by frog, a global creative consultancy. frog is part of Capgemini Invent. (https://www.frog.co) Download the new frog report 'Chief Challenges 07: Your Consumer Responsibility' (https://fro.gd/3JSdvOK) Host/Writer: Elizabeth Wood, Editorial Director, frog Research & Story Support: Camilla Brown, Editorial Manager, frog Audio Production: Richard Canham, Lizard Media (https://www.lizardmedia.co.uk)

    41 min
  3. Live from London: Cannes Unwrapped

    11 JUL

    Live from London: Cannes Unwrapped

    What does it take to make your mark at the Cannes Lions festival? We asked our experts who attended the 2024 Cannes Lions to share trends and observations from their experience on the ground along the famed croisette. Live from an event in frog's London studio, we get a glimpse at the brands, campaigns and activations that made the biggest splash at 2024's premier global festival for creativity. Our guests: Kate Dale, Director of Marketing, Sport England; Bhavesh Unadkat, VP of Brand, Content and Marketing at frog UK; Sharon Jiggins, Managing Director, 23red; Tristan Cavanagh, Creative Director, 23red Brought to you by frog, a global creative consultancy. frog is part of Capgemini Invent. (https://www.frog.co) Download the new frog report 'Chief Challenges 07: Your Consumer Responsibility' (https://fro.gd/3JSdvOK) Visit the episode page for links to videos featured in this episode. (https://www.frog.co/designmind/design-mind-frogcast-ep-48-live-from-london-cannes-unwrapped) Host/Writer: Elizabeth Wood, Editorial Director, frog Research & Story Support: Camilla Brown, Senior Copyeditor, frog Audio Production: Richard Canham, Lizard Media (https://www.lizardmedia.co.uk)

    54 min
  4. Studio Sessions: Your Consumer Responsibility

    5 JUN

    Studio Sessions: Your Consumer Responsibility

    Today on our show, we’re diving deeper into last episode’s conversation on consumer responsibility. You’ll soon be listening in on a chat recorded live in London between Bhavesh Unadkat, Vice President of Brand and Marketing UK, frog; Sharon Jiggins, Managing Director, 23red, also part of Capgemini Invent; and Matt Gratze, Former Director of Digital at Signet Jewelers. Our experts share their perspectives on some of the key ways that brands can show up and take a renewed ownership of their impact. Learn how leading with responsibility can lead to fresh forms of creativity and open up new avenues of business. Brought to you by frog, a global creative consultancy. frog is part of Capgemini Invent. (https://www.frog.co) Download the new frog report 'Chief Challenges 07: Your Consumer Responsibility' (https://fro.gd/3JSdvOK) Watch the full video of the conversation (https://www.frog.co/designmind/design-mind-frogcast-ep47-studio-sessions-your-consumer-responsibility) Host/Writer: Elizabeth Wood, Editorial Director, frog Research & Story Support: Camilla Brown, Senior Copyeditor, frog Audio Production: Richard Canham, Lizard Media (https://www.lizardmedia.co.uk)

    56 min
  5. Serving the Consumer Unconditionally

    14 MAY

    Serving the Consumer Unconditionally

    Most brands will tell you they put the customer first. But how far are they really willing to go? For instance, how many companies make consumer needs priority over the fiscal bottom line? How many brands would be willing to recommend a competitor's product if it served their customer's needs better? Probably not a lot. In our newest frog report, 'The New Terms of Engagement' we explore these tensions with our guests and report authors Bhavesh Unadkat, Vice President of Brand, Marketing and Content Services UK, frog, Kerry Lee, Director of Commerce and Customer Transformation UK, frog and Christopher Baird, Global Head of Loyalty. At a time of unconditional responsibility, where consumers care more than ever about their purchasing decisions and customer experiences, with an eye toward sustainability, inclusivity and purpose, companies may need to change the way they act and communicate to meet a consumer base looking for more meaning in their marketing and commerce interactions. Brought to you by frog, a global creative consultancy. frog is part of Capgemini Invent. (https://www.frog.co) Download the new frog report 'Chief Challenges 07: Your Consumer Responsibility' (https://fro.gd/3JSdvOK) Find episode transcripts and more from our conversation (https://www.frog.co/designmind/design-mind-frogcast-ep-46-serving-the-consumer-unconditionally) Host/Writer: Elizabeth Wood, Editorial Director, frog Research & Story Support: Camilla Brown, Senior Copyeditor, frog Audio Production: Richard Canham, Lizard Media (https://www.lizardmedia.co.uk)

    37 min
  6. Futurescape: Trajectories for Tomorrow

    17 APR

    Futurescape: Trajectories for Tomorrow

    The Futurescape: a place where reality is challenged everyday by the evolution of AI, where the devices we use to measure our sense of wellness might negatively affect our health if we don't unplug every once in a while, and where our relationship with the very notion of change is constantly changing. Of course, it’s also the subject of frog’s latest report 'Futurescape: Trajectories for Tomorrow.' To dive in deeper to the report, we're joined by Gagandeep Gadri, Managing Director, frog, Part of Capgemini Invent. Brought to you by frog, a global creative consultancy. frog is part of Capgemini Invent. (https://www.frog.co) Download the new frog report 'Futurescape: Trajectories for Tomorrow' (http://bit.ly/49JRYSB) Find episode transcripts and more from our conversation (https://www.frog.co/designmind/design-mind-frogcast-ep-45-futurescape-trajectories-for-tomorrow) Learn more about the 'Eco-Digital Era (TM)' from Capgemini (https://www.capgemini.com/insights/research-library/the-new-digital-economy-research/) Host/Writer: Elizabeth Wood, Editorial Director, frog Research & Story Support: Camilla Brown, Senior Copyeditor, frog Audio Production: Richard Canham, Lizard Media (https://www.lizardmedia.co.uk)

    29 min
  7. Powering Beauty Tech: L'Oréal's Transformation

    6 FEB

    Powering Beauty Tech: L'Oréal's Transformation

    How has world-class beauty brand L'Oréal, with 115 years of experience selling products on a global scale, transformed itself into a tech powerhouse standing beside tech giants like LG and Samsung? By ushering in the future of Beauty Tech. On this episode, we're joined by leaders from L'Oréal Groupe to talk orienting around customer needs, as well as using emerging technology like GenAI and augmented reality to power new services—all while pioneering at the crossroads of innovation and sustainability. Our Guests: Béatrice Dautzenberg, Global Director of Beauty Tech Services, L'Oréal; Stéphane Lannuzel, Beauty Tech Program Director, L'Oréal; Charlotte Pierron-Perles, Executive Vice President and Managing Director of Intelligent Industry, Capgemini Invent Brought to you by frog, a global creative consultancy. frog is part of Capgemini Invent. (https://www.frog.co) Download the new frog report Chief Challenges 6: Making Connectivity Matter (https://www.linkedin.com/posts/frogdesign_powering-beauty-tech-lor%C3%A9als-transform[…]671624130560-wZJV?utm_source=share&utm_medium=member_desktop) Find episode transcripts and more from our conversation (https://www.frog.co/designmind/design-mind-frogcast-ep-44-powering-beauty-tech-loreals-transformation) Learn more about the 'Connected World' at frog (https://www.frog.co/services/connected-world) Host/Writer: Elizabeth Wood, Editorial Director, frog Research & Story Support: Camilla Brown, Senior Copyeditor, frog Audio Production: Richard Canham, Lizard Media (https://www.lizardmedia.co.uk)

    49 min
  8. When Creativity Becomes Method Acting

    06/12/2023

    When Creativity Becomes Method Acting

    Today on our show, we’re talking about the creative process as a fusion of art, logic and performance. To do this, we’re joined by François Nguyen, Executive Design Director in frog New York. François is a long-time frog and a very accomplished industrial designer with an extensive history in his field, working on everything from medical products to next-generation hardware across industries and even designing the iconic Beats by Dre headphones. Brought to you by frog, a global creative consultancy. frog is part of Capgemini Invent. (https://www.frog.co) Download the new frog report Chief Challenges 6: Making Connectivity Matter (https://go.frog.co/beyond-the-vehicle-report) Find episode transcripts and more from our conversation (https://www.frog.co/designmind/design-mind-frogcast-ep-43-when-creativity-becomes-method-acting) Find François Nguyen on Spotify. (https://open.spotify.com/album/3YMHFmIESOodoqS2h3lFCR?si=Av07Qr76RiiDGdpqwRYisA) Host/Writer: Elizabeth Wood, Editorial Director, frog Research & Story Support: Camilla Brown, Senior Copyeditor, frog Audio Production: Richard Canham, Lizard Media (https://www.lizardmedia.co.uk)

    28 min
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About

Meet the humans designing the future. Go behind the scenes to meet the people designing what's next in the world of products, services and experiences. Brought to you by frog, your global reinvention and experience partner. frog is part of Capgemini Invent. www.frog.co

Information

  • Creator
    frog
  • Years Active
    2020 - 2024
  • Episodes
    57
  • Rating
    Clean
  • Copyright
    © 2020 - 2024 frog: The Design Mind frogcast
  • Show Website
    Design Mind frogcast

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