eCommerce - Engaging the Traveling Chinese Consumer

Engaging the Traveling Chinese Consumer - best practices in eCommerce. An Interview with Renee Hartmann, Co-Founder of China Luxury Advisors  including a case study on Michael Kors.  Key take-aways include leveraging:

• Chinese Overseas Media,
• Chinese Travel Media Platforms,
• Overseas KOLs,
• Local Organizations.  

View on LinkedIn at https://www.linkedin.com/pulse/engaging-traveling-chinese-consumer-james-eron/