Play&Co(nversations) - A Design Thinking Podcast

Play&Co
Play&Co(nversations) - A Design Thinking Podcast

The design thinking podcast where we delve into the world of design and explore the endless opportunities that await designers and brands.

  1. Episode 24: Why Creativity and Authenticity Matter with Simon Berg

    20 MEI

    Episode 24: Why Creativity and Authenticity Matter with Simon Berg

    In this episode, we welcome Simon Berg, the founder and former CEO of Ceros, a pioneering AI-powered content creation platform. Simon's journey is a testament to the power of creativity and innovation, from his early days working in a print production company to leading Ceros, which empowers brands to create immersive digital experiences without coding. Simon discusses the importance of creativity in today's digital landscape, sharing insights on how to build a company through courageous leadership and embracing unique approaches, such as the memorable anecdote of "wearing your chicken suit." His perspective is rooted in decades of experience, having started his career at 16 and eventually founding Ceros in 2012. Simon has successfully raised over $100M in funding, partnering with major investors like Sumeru Equity Partners and Andreessen Horowitz. Throughout our conversation, Simon explores the transformative potential of AI in creative industries. He delves into his most recent venture, Gemma, an AI-powered creative assistant designed to inspire and empower users. Simon's insights into the evolving relationship between technology and creativity provide valuable lessons for entrepreneurs and professionals alike. Join us as we dive into Simon Berg's innovative mind, exploring his journey, leadership philosophy, and vision for the future of AI and creativity. Whether you're a tech enthusiast, a creative professional, or simply curious about the intersection of technology and innovation, this episode promises to enlighten and inspire.

    41 min
  2. Episode 22: Navigating the Business of Design with Rocky Roark

    9 APR.

    Episode 22: Navigating the Business of Design with Rocky Roark

    In this episode, we're thrilled to host Rocky Roark, the visionary founder of Blue Cyclops Design Co., as we navigate the vibrant and ever-evolving business of design. Rocky's journey is a compelling narrative of innovation, creativity, and the entrepreneurial spirit that drives the design industry forward. At the heart of Rocky's philosophy is a commitment to storytelling, strategic branding, and a forward-thinking approach to digital design. With Blue Cyclops Design Co., he has crafted a design agency that not only stands out for its unique creativity but also for its dedication to pushing boundaries and redefining client expectations. Our conversation delves into Rocky's early fascination with design and his trailblazing path to becoming a beacon for freelancers and design professionals alike. We explore the inception of Blue Cyclops Design Co., uncovering the inspiration and determination behind its foundation, and the critical moments that shaped its journey. Rocky shares insights from his extensive experience in freelancing, discussing the challenges and triumphs of navigating the design world independently before channeling his expertise into the creation of a company that prides itself on innovation and exceptional client service. We also tackle the integration of AI technologies, like Midjourney and ChatGPT, into Blue Cyclops Design Co.'s workflow, examining how these tools enhance creative output and streamline processes. Rocky provides a behind-the-scenes look at his branding strategy, emphasizing the importance of narrative in building compelling brand identities and the strategies he employs to weave these stories into the fabric of the brands he develops. Further, we address the complexities of managing a creative team remotely, the dynamics of working with a diverse clientele, and the balance between the artistic and commercial sides of design work. Rocky's approach to these challenges offers invaluable insights for both up-and-coming and established professionals in the design field. Looking to the future, Rocky outlines his aspirations for Blue Cyclops Design Co. and offers advice to new graphic designers and entrepreneurs eager to make their mark in the industry.

    1u 1m
  3. Episode 21: Decoding the Future of AI with Dominik Heinrich

    26 MRT.

    Episode 21: Decoding the Future of AI with Dominik Heinrich

    In this episode, we welcome Dominik Heinrich, a German innovator whose wide range of passions deeply influence his approach to crafting world-class experiences. With a career spanning over two decades, Dominik has made his mark by creating, managing, and leading world-class AI, and innovation teams across the globe. Dominik's journey in the AI and innovation space is both broad and deep, covering hardware, software, and venture development. His knack for bringing new products and engaging experiences to market for Fortune 500 companies has established him as a go-to consultant for organizations looking to leverage creative AI solutions. In addition to his professional endeavors, Dominik contributes to the academic world by lecturing on AI in Design at PRATT University, fostering the next generation of innovators. In our conversation, we delve into Dominik's background, exploring the roots of his interest in AI and his perspective on the evolving relationship between machines and humans. We discuss how AI is reshaping the future, from enhancing creative processes to revolutionizing industries. Dominik shares his insights into the best examples of AI use today, illustrating the potential of AI to transform our world. Join us as we venture into the mind of Dominik Heinrich, where German precision meets the boundless possibilities of AI in crafting the future of innovation. Whether you're an AI enthusiast, a professional in creative fields, or simply curious about the intersection of technology and creativity, this episode promises to inspire and challenge your perceptions of what's possible.

    56 min
  4. Episode 20: Crafting the Brands of Tomorrow with Global Brand Strategist Katie Dreke

    19 MRT.

    Episode 20: Crafting the Brands of Tomorrow with Global Brand Strategist Katie Dreke

    In this episode, we dive deep into the world of brand strategy and innovation with Katie Dreke, a seasoned global consultant renowned for her expertise in crafting emotionally resonant brand experiences. Katie's journey spans over 25 years, collaborating with industry giants like Nike and Wieden+Kennedy, and her insights promise a fascinating exploration of the evolving landscape of branding. Katie's approach blends brand strategy, digital transformation, and storytelling to create impactful experiences that resonate with consumers globally. Drawing from her diverse background and international experience, she brings a nuanced perspective to the table, enriching our understanding of the cultural and societal nuances that shape brand narratives. We'll explore Katie's unique process of translating future uncertainty into actionable strategies, shedding light on how she navigates the complexities of the modern marketplace to uncover new opportunities while mitigating risks. Her ability to stitch together disparate elements of product and brand expression into cohesive wholes empowers brands to navigate change with confidence and clarity. Throughout our conversation, Katie emphasizes the importance of ethical, planet-centered design, advocating for brands to actively participate in shaping a positive future for society and the environment. Her insights into emerging trends offer valuable guidance for brands looking to stay ahead of the curve. Whether you're a seasoned brand strategist or a curious entrepreneur, this episode promises to inspire and enlighten. Join us as we delve into the future of branding with Katie Dreke, where innovation meets purpose in crafting tomorrow's brands.

    1u 5m

Info

The design thinking podcast where we delve into the world of design and explore the endless opportunities that await designers and brands.

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