Marketing Panes - Kathy Pace

Marketing Panes is a monthly podcast of marketing interviews like this one. Click here to subscribe on iTunes.

Video

https://youtu.be/3ljG_iKnWmI

In This Episode

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  Learn how Kathy Cragg Pace transitioned from mortgage sales to in-home design sales and developed a modern sales strategy focused on building connections and creating a personalized sales experience.
• 
  Understand common pitfalls in the sales process, such as overwhelming clients with information and not presenting prices in person, and discover strategies to overcome these challenges.
• 
  Gain insights into prioritizing client convenience and needs, and learn how to foster human connection and relationship-building in sales.
• 
  Explore Kathy’s strategies for improving lead conversion rates and mastering the money conversation, along with an introduction to her Modern Sales Mastery course for personalized sales guidance.

Guest Profile: Kathy Pace

Kathy Cragg Pace is a megawatt beacon of growth, expertly guiding window treatment sales professionals into the world of thriving they deserve. In a sea of sales sameness, Kathy helps design sales pros fearlessly find their success with her Modern Sales Way, encouraging them to throw out everything we’ve all been taught about “closing a sale,” replacing it with the brightness of human connection and learning how to deliver an irresistible selling experience.

Her specialty is helping businesses look at their existing sales process and implement her Modern Sales methods quickly and painlessly, so they can finally move beyond the most common objections without any of the “salesyness” so often taught in traditional training. You’ll learn the art of “the stretch to connect” so you can thrive in design sales.

Throughout her extensive career, she’s led her own award-winning design franchise, real-estate and custom home-building companies, a North American network of large and small window-covering business owners, and a nationwide sales team of in-home design professionals. She’s worked with the biggest names in the industry, and influenced $450 Million dollars in sales. This pro knows!
Kathy’s Modern Sales Way includes a course, sales tools, and coaching, available for the first time to entrepreneurial businesses. She guarantees results, and she generously shares thought-provoking insights, memorable selling stories, and free downloadable guides.

Other Notes/Links:

To learn more about Kathy Pace visit:

KathyPace.com

pssst…. want to be a guest on the show?

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Transcript:

Will Hanke – WTMP (00:00)
Welcome to the next episode of Marketing Panes. My name is Will Hanke. This is your go -to podcast when it comes to window treatment and awning marketing. Each month we bring you insights from industry experts and fellow business owners sharing tips, tools, and strategies to boost your online presence and drive growth. Excited about my guest today, we’re going to be talking about sales.

And in today’s environment, that’s probably something we need to be paying attention to a little bit more than we have maybe in the past couple of years. My guest is Kathy Cragg Pace. She is a megawatt beacon of growth, expertly guiding window treatment sales professionals into the world of thriving they deserve. that sounds really good. I like that. a sea of… Yeah, not surviving. You’re right. Thriving. Great. In a