Seven Shipping Principles

How does 37signals decide when software is ready to ship? In this episode of The REWORK Podcast, 37signals’ co-founders Jason Fried and David Heinemeier Hansson discuss the company's Seven Shipping Principles. They dive into when a product update is good enough to ship and the importance of making updates to solve actual problems.

Key Takeaways:

• 00:11 – We only ship good work.
• 03:36 – The problem with MVPs
• 04:41 – We ship when we're confident.
• 10:08 – We own the issues after we ship.
• 13:41 – We don’t ship if it isn’t right.
• 17:11 –  Making sure your solution tackles a real problem
• 20:00 – We ship to our appetite.

Links and Resources:

• “Seven Shipping Principles” from the 37signals website
• Books by 37signals
• 30-day free trial of HEY
• Sign up for a 30-day free trial at Basecamp.com
• HEY World | HEY
• The REWORK podcast
• The Rework Podcast on YouTube
• The 37signals Dev Blog
• 37signals on YouTube
• @37signals on X