Plane63

FB Soriano
Plane63 Podkast

In the U.S., most people know that the Philippines is known for producing and manufacturing coconuts, mangoes, bananas and bamboo. Amazing. But did you know that the Philippines is on an upward trend in producing and exporting oh sinfully sweet chocolates, flavorful coffee, exquisite clothing designs, intricate arts & crafts and natural & tropical raw ingredients. Ingredients like Moringa extracts, natural fruit extract, virgin coconut oil and organic soap to name a few. Planet63 is redefining and creating awareness of the Philippine brand in the U.S. market. Are you ready to listen?

  1. 02.09.2020

    Zippy Distributors: Creating awareness for Palaweno Brewery ( Part 1)

    GREETINGS FROM PLANET63!!!! This podcast and all upcoming podcasts will always begin by asking the following question. This question defines what this podcast is about and here it is. What needs to be done to redefine  Philippine products to become more successful in the U.S. market and beyond? As the world revolves and time keeps ticking away so to speak ... we all are facing challenges that can sometimes be overwhelming. But I find that in everything or scenario that can be perceived as bad you can find also goodness and opportunity. Our show today is touching on the subject of opportunity, progression,  going with your gut, and making things happen by action NOT JUST knowledge. Today,  we are introducing to all of you out there an amazing product from the Philippines and the husband and wife distribution team called zippy distributors taking charge of distributing that product in the entire state of  California, United States. Before we dive into that…… I want to say that there is so much content out there right now and you chose us right at this moment to listen to us……..thank you very much. I am your grateful host FERDINAND SORIANO of PLanet63 and joining me today is my co-host CRAIG OBLIGACION WILSON/film producer, community leader, entrepreneur, and just one helluva nice guy.  Welcome to this episode of  PHILIPPINE PRODUCTS REDEFINED by Planet63 PODCAST. Before we tell you who our guests are, let's bring into the conversation my co-host Craig Obligacion Wilson aka "the derby one".  How are you, Craig? (Craig responds) You get the honors today to introduce our amazing guests for this episode of PHILIPPINE PRODUCTS REDEFINED BY PLANET63. Craig O. Wilson speaks QUESTIONS: Regarding the origin of Zippy Distributors and Palawan Brewery(Palaweno Story) Can you tell us how all of this started? Both you and Diana and Glen Tells about Zippy Distributors and how did you decide on distributing Palaweno beer What do you love about the product? What attracted you? What is the process of getting the rights to distribute Palaweno Beer? What have been the main challenges to building the brand in the U.S. so far? How are you going about it? Other than being originally made in Palawan, what makes it Filipino? How do you bring the ingredients into the states? Outro: The dedication, enthusiasm, and passion of Diana and Glen Brieva are amazing. We have a feeling that Zippy Distributors will be fantastic at elevating the awareness Palaweno Brewery in the state of California. Get thirsty everyone and reach for a bottle of beer from Palaweno Brewery.

    28 min
  2. 22.07.2020

    LUNA DESIGN INTERNATIONAL: Ideas and thoughts for soulfully designing for the U.S. market and beyond. (Part 2)

    A picture is worth a thousand words. In the world of marketing and product label designs- that is what you are trying to achieve. Tell an amazing story of a product and create an interest in purchasing that product by simply having a great picture or design. How do you create a great design? What can Philippine manufacturers or any brand owners need to do to create a lasting image that would help their product get more sales opportunities? In this part 2 of a 2 part episode, Olive and Joel Enriquez of Luna Design international provide ideas and thought processes in creating amazing designs for product labels and packaging.  The episode begins with Olive and Joel discussing improvements in Philippine packaging and label design in the last 15-20 years.  Lets now listen. Questions on how to empower Philippine manufacturers. Tell us about the one product that you are proud of and why. What have you observed about the designs of Philippine products being exported to the U.S. 15 -20 years ago compared to now. What marketing advice would you give to Philippine manufacturers regarding 1. Packaging 2. Marketing activity (social media, e-commerce, events, etc.) 3. Marketing expansion mindset “dipping your toes into the water or in it to win it How can manufacturers get a hold of you if they need help in designing labels for their products? BE WELL BE THANKFUL AND BE GREAT!

    44 min

Om

In the U.S., most people know that the Philippines is known for producing and manufacturing coconuts, mangoes, bananas and bamboo. Amazing. But did you know that the Philippines is on an upward trend in producing and exporting oh sinfully sweet chocolates, flavorful coffee, exquisite clothing designs, intricate arts & crafts and natural & tropical raw ingredients. Ingredients like Moringa extracts, natural fruit extract, virgin coconut oil and organic soap to name a few. Planet63 is redefining and creating awareness of the Philippine brand in the U.S. market. Are you ready to listen?

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