Registering a Phrase, Slang, or Viral Term as a Trademark and Its Application in Advertising

Episode 131 covers the recent Kenya trademark infringement case involving Airtel Kenya's use of the term "Bazu" to promote an internet bundle. It highlights the importance of having a registered trademark and also provides insights into the proper and improper ways of incorporating a trademark in advertising. Please leave your thoughts and opinions by commenting via email at ipseriesinfo@gmail.com or by tweeting us at @ipseries1. And don't forget to subscribe to my podcast for more intellectual property (IP) insights and analysis. Thank you for listening, and see you next time on the IPSeries podcast! LinkedIn: https://www.linkedin.com/in/rita-chindah-aciarb-aidr-3347b472?utm_source=share&utm_campaign=share_via&utm_content=profile&utm_medium=android_app ================================= IPSERIES PODCAST - Facebook: https://web.facebook.com/groups/836484013662125/ - Instagram: ⁠Instagram⁠ - Email: ipseriesinfo@gmail.com ================================= SOCIAL MEDIA BY: Rita Anwiri Chindah ================================= LOGO DESIGN BY: Rita Anwiri Chindah ⁠ipseries_with_reedah | Twitter, Instagram, Facebook | https://linktr.ee/ipseries_with_reedah?subscribe --- Support this podcast: https://podcasters.spotify.com/pod/show/rita-chindah/support