The Video Strategy Show: YouTube Tips for Business Owners, Video Marketing, Video Content Ideas, Camera Confidence, Video Tip

Virginia Kerr| Video Strategist, YouTube Coach
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The Video Strategy Show is your go-to podcast for YouTube tips, video marketing strategy, content planning, and camera confidence. Hosted by Virginia Kerr—former TV reporter/producer turned YouTube coach—you’ll learn how to grow your channel, attract the right audience, and turn views into clients without burnout or guesswork. Each week, discover how to: - find your niche and ideal YouTube viewer - plan 30–90 days of content fast - write magnetic hooks & simple scripts that sell - film with confidence (no expensive gear required) - design thumbnails & titles that boost clicks - turn subscribers into leads, clients, and impact - get more views on YouTube If you’re a purpose-driven entrepreneur, coach, or creator who wants to use YouTube to grow your business and brand—this podcast will show you exactly how. Follow the show and grab free resources at thisisvirginiakerr.com IG & YouTube: @thisisvirginiakerr

  1. 3 DAYS AGO

    156| Feeling Stuck? Here’s Why a Challenge Might Be Your Breakthrough

    Do you feel stuck — circling the same mountain of ideas, waiting for clarity, and never gaining momentum? I’ve been there too. The turning point for me came when I committed to a challenge. What happened next completely changed my YouTube channel, my business, and even the way I think about creating content. In this episode, I’m sharing: My story of posting daily for 21 days (and what it taught me). The surprising ways challenges bring clarity about what you want to talk about and who you’re serving. How consistency sparks creativity and helps you come up with fresh ideas. Why challenges create return + binge viewers (and why YouTube LOVES that). How challenges send the right signals to the algorithm so your YouTube channel grows faster. The role faith played for me in staying consistent, even when I wanted to quit. If you’ve been waiting for the “perfect time” to start, this episode will show you why momentum comes after you take the first step. 👉🏻 Be sure to subscribe so you don’t miss what I’ve got coming later this fall — a new way for us to walk through a challenge together! 👉🏻 Grab my FREEnVideo Ideas Guide: https://thisisvideoschool.mykajabi.com/opt-in 👉🏻 Email me and tell my what you'd like me to include in the challenge: virginia@thisisvirginiakerr.com

    26 min

  2. 26 AUG

    155| How I Record YouTube Videos on the Road (Even in My Car)

    Have you ever felt like you couldn’t record a video because you didn’t have the perfect setup? I get it. I’ve been there. But last week, I literally turned my car into a recording studio — and I want to share how easy it can be to create YouTube videos on the fly, no matter where you are. Learn more about my coaching program, This Is YouTube School here.

    10 min

  3. 18 AUG

    154| What I Had to Learn the Hard Way About YouTube Growth (and God’s Timing)

    If you’ve ever felt like you’re spinning your wheels on YouTube or wondering if it’s even worth it to keep going, you are not alone. I’ve been right there. In fact…I finally feel like my channel is moving forward again—but not because of some secret hack or strategy. Honestly, this has been one of the busiest, most overwhelming seasons of my life. Family health issues, traveling back and forth, my son’s schedule—it’s been a lot. And I truly thought my channel might stay stuck forever. But instead of giving up, God used this season to teach me lessons I really didn’t want to learn…but desperately needed. And today I want to share them with you—through the lens of my own struggles—because if you feel delayed, stuck, or like your YouTube channel just isn’t growing, maybe these are the exact lessons He wants you to hear too.   Learn more about my coaching program, This Is YouTube School here.

    29 min

  4. 12 AUG

    153| 10 YouTube Mistakes Creators Over 40 Make (and How to Fix Them)

    If your YouTube channel isn’t growing as fast as you hoped, it might be because you’re making one of these common YouTube mistakes — and trust me, I’ve made most of them myself. Today, I’m sharing the top 10 mistakes I see creators over 40 making on YouTube, and exactly how to fix them so your next video performs better than your last. Learn more about my coaching program, This Is YouTube School here.

    26 min

  5. 6 AUG

    152| The Truth About Feeling Called to Start a YouTube Channel

    What if that gentle nudge you’ve been feeling to start a YouTube channel… isn’t just a creative itch or a marketing idea - but an actual invitation from God? In today’s episode, we’re having a heart-to-heart about what it really looks like when God calls you into something that feels scary, uncertain, or maybe even a little crazy - like YouTube. Whether you’re resisting it, overthinking it, or just wondering if it’s really Him… this one’s for you. Learn more about my coaching program, This Is YouTube School here.

    22 min

  6. 29 JUL

    151| Why You Need a YouTube Podcast (Even If You Don’t Podcast)

    You don’t need a fancy microphone or thousands of views to start a YouTube podcast—but you do need a strategy that gets you discovered. Today we’re talking about how using a video podcast specifically on Youtube can grow your visibility and your business… even if you’ve never considered yourself a podcaster.   Checkout my YouTube Coaching program This Is YouTube School here.

    18 min

  7. 22 JUL

    150| Low YouTube Views? Here's What Most Business Owners Miss

    Why are you getting low views on YouTube? Is the algorithm mad at you, are you terrible at Youtube or maybe you’re just posting in July. Today we’re talking about the top 8 reasons why you're not getting the views you think you deserve and the strategies you need to start getting your videos shown to the right people- your ideal clients. Download The Client Attracting Video Guide here. Checkout my YouTube Coaching program This Is YouTube School here.

    19 min

  8. 17 JUL

    149| The Lazy Girl YouTube Setup That Changed Everything

    Today I’m sharing the behind-the-scenes of the new video setup that completely changed the game for me. It’s nothing fancy- but it’s fast, flexible, and makes filming feel easy. I’ll walk you through how I turned my laundry room into a rolling video studio, why sitting down has helped me sound more natural, and the mindset shift that helped me stop overcomplicating everything. If recording feels like a whole production every time… this one’s for you.   Click this link to see the equipment in my setup. 🎥 Want help growing your business on YouTube? Click here to learn about my signature program, This Is YouTube School.

    17 min
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About

The Video Strategy Show is your go-to podcast for YouTube tips, video marketing strategy, content planning, and camera confidence. Hosted by Virginia Kerr—former TV reporter/producer turned YouTube coach—you’ll learn how to grow your channel, attract the right audience, and turn views into clients without burnout or guesswork. Each week, discover how to: - find your niche and ideal YouTube viewer - plan 30–90 days of content fast - write magnetic hooks & simple scripts that sell - film with confidence (no expensive gear required) - design thumbnails & titles that boost clicks - turn subscribers into leads, clients, and impact - get more views on YouTube If you’re a purpose-driven entrepreneur, coach, or creator who wants to use YouTube to grow your business and brand—this podcast will show you exactly how. Follow the show and grab free resources at thisisvirginiakerr.com IG & YouTube: @thisisvirginiakerr

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