Brand Your Passion Hollie Arnett

This week on the Brand Your Passion podcast, I was joined by the queen of colour, master of all things pattern, and a multi-creative, the incredible Evie Kemp.

Evie is an artist, a designer, an interior designer, a colour addict and a maximalist. Basically, if she can put a pattern on it, she will!

In this amazing episode, we talk about how to find your way as a multi-creative, the many forms of creativity, and how staying true to yourself can have so much impact on your art, your brand, and so much more!

As creatives, ultimately we want to get our work sold. Well, one of the great ways to do that is with a market stall.

You want to be the stall that everybody wants to come and look at, so let’s talk about how you can do that by making sure your market stall is on-brand, aligned, and turning those browsers into buyers!

A big part of your brand is your name - so how do you know when it might be time to change it?

Changing brand names is a hot topic here at Maker & Moxie right now, which is my own freshly-launched name! It’s something that comes up for most of us one way or another, whether you’ve changed your name before, thought about changing it, or figure that you probably will one day down the line.

Whatever the situation, I want to show you how to tell when the time is right for a brand spankin’ new name!

This week on the Brand Your Passion podcast, I was joined by Amie Finlayson, an online business strategist, the CEO of Ultraviolet MKTG, a marketing automation agency, and my biz BFF!

Today, we’ve got a twist for you - Amie is going to be interviewing me! There have been all sorts of exciting updates happening behind the scenes here at newly-named Maker & Moxie, so who better than the incredible Amie to get all of that good goss about what’s been happening in the world of me and Maker & Moxie.

In this amazing episode, we talk about honouring the things that make you YOU in business, my philosophies on building a brand, the journey of my business and how I developed my brand new brand name, and so much more!

When it comes to social media, it can feel like there’s a lot of pressure to be on all the platforms all the time. Not only is that really overwhelming, it’s also not a good use of your time and resources!

The most effective way to build your brand’s social media presence is to have a really strong presence on one or two of the perfect places where your customers and clients are hanging out. Let’s talk about which platforms you can choose from and how to decide which are the ones for you.

For so many of us as creatives, it’s your dream to put your work out there online, share it with the world and have people buy the product you’ve lovingly made with your amazing creativity. When someone does buy from you, it’s the best feeling in the world, so a lot of us either have an online store already or are dreaming of starting one!

Today, I’m giving you all the tips and tricks to start, build and launch your online store. Whether you’re starting from scratch, adding things to your store or launching new products, you’re in the right place - these strategies are going to help make your online store a success.