The Tourism Chat Show

Destinate NZ
  • 5.0 (14)
  • MARKETING
  • UPDATED WEEKLY
The Tourism Chat Show

Kia ora and Welcome to The Tourism Chat Show, your passport to the world of travel and tourism! Hosted by Michelle Caldwell, an experienced senior marketer in the NZ Tourism Industry, you will be taken on a captivating journey through the industry. Join us every Wednesday as we explore the insights, stories, and wisdom of tourism’s brightest minds and most fascinating personalities. Whether you’re an industry veteran, or just starting out, or you’re just curious about the latest tourism trends and tips, this podcast is your ultimate destination for all things tourism. So fasten your seatbelts, and let’s embark on this exciting adventure together! Powered by: Destinate NZ www.destinatenz.com

  1. 3 NOV

    TRENZ Unpacked - Unlocking Asian Trade Channels with Cecil Potatau

    In this episode of the Tourism Chat Show, host Michelle continues the TRENZ Unpacked series, providing valuable tips and industry insights for those attending this important tourism trade event. This episode features Cess from Ngāi Tahu Tourism, an industry expert with 30 years of experience, particularly in the Asian markets.   Cess shares his journey, discusses the importance of trade channels, provides tips for new sellers, and offers valuable advice on cultural considerations and commission structures. This session is packed with strategies to build long-term relationships and successfully navigate international trade channels.   00:00 Welcome to the Tourism Chat Show 02:58 Cess's Journey in the Tourism Industry 05:44 The Importance of Trade Channels in Tourism 08:14 Navigating Trade Channels and Trends 12:45 Cultural Sensitivities in International Markets 16:26 Leveraging Trade Networks for Business Growth 18:55 Common Mistakes and Misconceptions in Trade 22:02 Balancing Trade and Direct Business 23:16 Seasonality and International Markets 25:06 Cultural Sensitivity in Tourism 27:13 The Future of Trade Channels 31:28 Maximizing Trade Channel Potential 33:37 Effective Follow-Up Strategies 37:21 Conclusion and Final Thoughts   This episode is brought to you with the support of Tourism Industry Aotearoa and the TRENZ Events team.  If you'd like to register to come to TRENZ in 2025, please click here for details https://www.trenz.co.nz/trenz/sellers _______________ Powered by https://www.destinatenz.com  If you, or someone you work with has a great tourism story to share, and would like to come onto the show, please get in touch! This is an independent podcast by tourism strategist Michelle Caldwell. We are absolutely dedicated to bringing you the best tourism business stories and sharing marketing tips and strategies to your ears each week! The best way you can support The Tourism Chat Show is by subscribing, leaving a (rave!) review, (five star!) rating and spreading the word on social media with your friends, family, and colleagues- we love you for that! 🥰 Today's Guest: Cecil Potatau - https://www.linkedin.com/in/cecil-potatau-b7075063/ Ngai Tahu Tourism - https://www.ngaitahutourism.co.nz/  Resources and Links to connect with us: Love the show? You can support us by buying a coffee ☕️ here — https://www.buymeacoffee.com/DestinateNZ Say hi to us on social: Instagram: https://www.instagram.com/thetourismchatshow Michelle Caldwell LinkedIn: https://www.linkedin.com/in/michellekcaldwell/ Website: www.destinatenz.com If you'd like to advertise or feature on the show, please check out our media kit - https://www.destinatenz.com/podcast

    40 min

  2. 29 OCT

    Life as a Social Media Native - with Natasha Hoffman

    In this episode of the Tourism Chat Show, host Michelle Caldwell interviews Natasha Hoffman, the digital marketing advisor for Zealandia in Wellington. Natasha shares her career journey, key social media strategies, and the viral success of Zealandia's creative content. Listeners will gain valuable tips on developing an authentic brand voice, staying on top of social media trends, and balancing organic and paid reach.    00:00 Welcome to the Tourism Chat Show 02:07 Upcoming Episode Announcement 03:50 Natasha Hoffman's Career Journey 07:20 Viral Social Media Success 10:16 Social Media Trends and Strategies 12:44 Tools and Tips for Social Media Management 26:14 LinkedIn and Personal Branding 30:47 Aspiring Digital Marketers 31:52 Conclusion and Farewell   Today's Guest: Natasha Hoffman - https://www.linkedin.com/in/hoffmannatasha/ Zealandia - https://www.facebook.com/Zealandia _______________ Powered by https://www.destinatenz.com  If you, or someone you work with has a great tourism story to share, and would like to come onto the show, please get in touch! This is an independent podcast by tourism strategist Michelle Caldwell. We are absolutely dedicated to bringing you the best tourism business stories and sharing marketing tips and strategies to your ears each week! The best way you can support The Tourism Chat Show is by subscribing, leaving a (rave!) review, (five star!) rating and spreading the word on social media with your friends, family, and colleagues- we love you for that! 🥰 Resources and Links to connect with us: Love the show? You can support us by buying a coffee ☕️ here — https://www.buymeacoffee.com/DestinateNZ Say hi to us on social: Instagram: https://www.instagram.com/thetourismchatshow Michelle Caldwell LinkedIn: https://www.linkedin.com/in/michellekcaldwell/ Website: www.destinatenz.com If you'd like to advertise or feature on the show, please check out our media kit - https://www.destinatenz.com/podcast

    33 min

  3. 22 OCT

    Making the Switch - with Tim Barke

    Navigating New Zealand's Tourism: From Dive Masters to Sustainable Practices   In this episode of the Tourism Chat Show, host Michelle dives into New Zealand's dynamic tourism industry with special guest Tim Barke. They discuss Tim's fascinating journey from dive master to General Manager of Westervelt NZ, where he shares valuable insights on how tourism can help achieve community goals and the power of storytelling in guest relations. The conversation covers key topics like managing Lake Wanaka's tourism, navigating the challenges of COVID-19, and embedding sustainable practices at Poronui Lodge and Westervelt International. Tim also emphasises the importance of balancing business growth with environmental responsibility, highlighting collaboration with regional councils and land trusts. Wrapping up the episode, they explore Taupo’s unique tourism experiences and the critical role of authentic networking and collaboration in building sustainable, environmentally conscious businesses.   00:00 Welcome Back to the Tourism Chat Show 01:14 Introducing Today's Guest: Tim Barke 03:23 Tim Barke's Journey in Tourism 03:53 From Dive Master to General Manager 08:38 Challenges and Opportunities in Tourism 15:11 Sustainability in Tourism 18:38 Sustainability in Tourism: A Business Perspective 19:26 Community Engagement and Positive Impact 20:05 Environmental Projects and Storytelling 22:24 Collaboration with Māori Trusts 23:32 Long-term Vision and Cathedral Thinking 24:52 Post-COVID Tourism Industry Focus 27:12 Quality Over Quantity in Tourism 28:26 Taupo's Unique Tourism Offerings 31:17 Opportunities for Regional Collaboration 33:48 Advice for Future Tourism Strategies   Today's Guest: Tim Barke: https://www.linkedin.com/in/tim-barke-5a03404/  Poronui Lodge: https://www.poronui.com/    _______________ Powered by https://www.destinatenz.com  If you, or someone you work with has a great tourism story to share, and would like to come onto the show, please get in touch! This is an independent podcast by tourism strategist Michelle Caldwell. We are absolutely dedicated to bringing you the best tourism business stories and sharing marketing tips and strategies to your ears each week! The best way you can support The Tourism Chat Show is by subscribing, leaving a (rave!) review, (five star!) rating and spreading the word on social media with your friends, family, and colleagues- we love you for that! 🥰 Resources and Links to connect with us: Love the show? You can support us by buying a coffee ☕️ here — https://www.buymeacoffee.com/DestinateNZ Say hi to us on social: Instagram: https://www.instagram.com/thetourismchatshow Michelle Caldwell LinkedIn: https://www.linkedin.com/in/michellekcaldwell/ Website: www.destinatenz.com If you'd like to advertise or feature on the show, please check out our media kit - https://www.destinatenz.com/podcast

    38 min

  4. 15 OCT

    TRENZ Unpacked - Heading back to TRENZ 2025 with Thomas Orr

    In this episode of The Tourism Chat Show, host Michelle Caldwell introduces the 'TRENZ Unpacked' series, highlighting the significance of the ongoing TRENZ event.   Special guest Thomas Orr from Helisika shares his success as a first-time exhibitor this year, focusing on initial expectations, the benefits of shared stands, cost-effectiveness, and the importance of relationship-building. The discussion explores preparation strategies for appointments, personalised pitches, effective networking, and individualized follow-ups.   We also discussed product development based on market gaps, leveraging new products for buyer interest, and the long-term benefits of participation in trade shows for boosting local businesses and enhancing New Zealand's global appeal.    00:00 Welcome to the Tourism Chat Show 00:12 Introduction to TRENZ Unpacked 00:37 Applications for TRENZ Now Open 06:41 Interview with Thomas Orr 07:21 Thomas' Experience at TRENZ 10:59 Challenges and Adaptations 12:50 Securing Appointments and Building Relationships 13:43 Evaluating the Value of TRENZ 15:51 Immediate Success and Future Growth 17:08 High-End Packages and Client Satisfaction 17:28 First Trade Show Experiences 17:47 Tips for First-Time Attendees 18:57 Tailoring Presentations for Different Clients 20:08 The Importance of Networking 21:42 Effective Follow-Up Strategies 23:57 Developing New Products for Trade Shows 25:45 Looking Forward to TRENZ 2025 27:06 Advice for Prospective Exhibitors 28:48 Conclusion and Final Thoughts   This episode is brought to you with the support of Tourism Industry Aotearoa and the TRENZ Events team.  If you'd like to register to come to TRENZ in 2025, please click here for details https://www.trenz.co.nz/trenz/sellers _______________ Powered by https://www.destinatenz.com  If you, or someone you work with has a great tourism story to share, and would like to come onto the show, please get in touch! This is an independent podcast by tourism strategist Michelle Caldwell. We are absolutely dedicated to bringing you the best tourism business stories and sharing marketing tips and strategies to your ears each week! The best way you can support The Tourism Chat Show is by subscribing, leaving a (rave!) review, (five star!) rating and spreading the word on social media with your friends, family, and colleagues- we love you for that! 🥰 Today's Guest: Thomas Orr - https://www.helisika.co.nz/  TRENZ - https://www.trenz.co.nz TIA - https://www.tia.org.nz/  Resources and Links to connect with us: Love the show? You can support us by buying a coffee ☕️ here — https://www.buymeacoffee.com/DestinateNZ Say hi to us on social: Instagram: https://www.instagram.com/thetourismchatshow Michelle Caldwell LinkedIn: https://www.linkedin.com/in/michellekcaldwell/ Website: www.destinatenz.com If you'd like to advertise or feature on the show, please check out our media kit - https://www.destinatenz.com/podcast

    30 min

  5. 2 MAY

    TRENZ Unpacked - The Final Countdown with Rebecca Ingram

    This episode marks the final installment of the 'TRENZ Unpacked' series on The Tourism Chat Show, where host Michelle dives deep into the anticipated TRENZ event in Wellington, featuring an exclusive interview with Rebecca Ingram, Chief Executive of Tourism Industry Aotearoa.   They discuss the event's focus on maximizing business-to-business (B2B) connections, the sustainable funding crisis facing Regional Tourism Organizations (RTOs), advocacy issues, and practical tips for attendees. The TRENZ event highlights include implementing feedback for enhanced B2B interactions, streamlined processes for a better experience, and measures to showcase Wellington's unique offerings.   The discussion also addresses the importance of sustainable tourism funding, engaging with local councils, and the broader vision for New Zealand's tourism industry. Listener engagement is encouraged, with a promise of unique networking opportunities and a vibrant close to the event.   00:00 Opening Remarks and Feedback on TRENZ Event 00:50 Welcome to the Final Episode of TRENZ Unpacked 01:25 Industry Challenges and Advocacy Efforts 03:58 Excitement and Preparations for TRENZ in Wellington 06:03 Innovations and Expectations for the Upcoming TRENZ Event 13:46 Sustainable Tourism and Event Design at TRENZ 17:18 Advice for Making the Most Out of TRENZ 22:12 Addressing Sustainable Tourism Funding and Advocacy Projects 29:49 Closing Thoughts and Anticipation for TRENZ   This episode is brought to you with the support of Tourism Industry Aotearoa and the TRENZ Events team.  _______________ Powered by https://www.destinatenz.com  If you, or someone you work with has a great tourism story to share, and would like to come onto the show, please get in touch! This is an independent podcast by tourism strategist Michelle Caldwell. We are absolutely dedicated to bringing you the best tourism business stories and sharing marketing tips and strategies to your ears each week! The best way you can support The Tourism Chat Show is by subscribing, leaving a (rave!) review, (five star!) rating and spreading the word on social media with your friends, family, and colleagues- we love you for that! 🥰 Today's Guest: Rebecca Ingram - https://www.linkedin.com/in/rebecca-ingram-8450208/  TRENZ - https://www.trenz.co.nz TIA - https://www.tia.org.nz/  Resources and Links to connect with us: Love the show? You can support us by buying a coffee ☕️ here — https://www.buymeacoffee.com/DestinateNZ Say hi to us on social: Instagram: https://www.instagram.com/thetourismchatshow Michelle Caldwell LinkedIn: https://www.linkedin.com/in/michellekcaldwell/ Website: www.destinatenz.com If you'd like to advertise or feature on the show, please check out our media kit - https://www.destinatenz.com/podcast

    31 min

  6. 30 APR

    TRENZ Unpacked - North American In-Depth with Hadyn Fitzpatrick

    The episode features an interview with Hadyn Fitzpatrick from Tourism New Zealand, who shares insights on tapping into the North American market, the benefits of airline connectivity for New Zealand tourism, and the strategic approach to education and partnership in the industry.   Additionally, we discuss marketing New Zealand to North American travellers, overcoming challenges related to seasonality and distance, and leveraging technology and traditional sales channels to maximize tourism opportunities. Key advice for tourism suppliers includes understanding distribution channels, effectively utilising networking opportunities, and preparing a compelling proposition for TRENZ attendees.   02:31 Special Guest Hadyn Fitzpatrick: Insights from Tourism New Zealand 03:23 Exploring the U.S. Market: Distribution Systems and Opportunities 04:59 The Role of Air Connectivity in Tourism Growth 07:20 TRENZ 2024: What to Expect and How to Prepare 12:58 Marketing New Zealand to North America: Challenges and Strategies 22:39 Embracing AI in the Travel Industry: Future Trends and Applications 24:49 Maximising Opportunities at TRENZ: Tips for New Zealand Sellers 29:38 Closing Thoughts and Looking Ahead to TRENZ   Check out our Instagram for the TNZ North American Distribution slide @thetourismchatshow _______________ Powered by https://www.destinatenz.com  If you, or someone you work with has a great tourism story to share, and would like to come onto the show, please get in touch! This is an independent podcast by tourism strategist Michelle Caldwell. We are absolutely dedicated to bringing you the best tourism business stories and sharing marketing tips and strategies to your ears each week! The best way you can support The Tourism Chat Show is by subscribing, leaving a (rave!) review, (five star!) rating and spreading the word on social media with your friends, family, and colleagues- we love you for that! 🥰 Resources and Links to connect with us: Love the show? You can support us by buying a coffee ☕️ here — https://www.buymeacoffee.com/DestinateNZ Say hi to us on social: Instagram: https://www.instagram.com/thetourismchatshow Michelle Caldwell LinkedIn: https://www.linkedin.com/in/michellekcaldwell/ Website: www.destinatenz.com If you'd like to advertise or feature on the show, please check out our media kit - https://www.destinatenz.com/podcast

    31 min

  7. 16 APR

    TRENZ Unpacked - Pack your Bags for Wellington with Jo Heaton

    This episode of The Tourism Chat Show hosted by Michelle Caldwell, focuses on the upcoming TRENZ 2024 event being hosted in Wellington for the first time. The episode features an in-depth discussion with Jo Heaton from WellingtonNZ, who provides insights into the event's preparations and the excitement surrounding it. Highlights include the new opportunities presented by Tākina, Wellington's Exhibition and Convention Centre, which is essential for hosting such a significant event. The discussion covers the comprehensive planning that has gone into making the event a success, from sustainability efforts to ensuring a rich experience for attendees through a variety of famils. Jo also touches on the unique aspects of Wellington that make it an ideal location for TRENZ, such as its compact nature and the ability to influence government officials due to its status as the capital city. Moreover, the episode teases upcoming features and encourages both buyers and suppliers to engage fully with the Trends event for a comprehensive understanding and experience of Wellington.   00:00 Welcome to Wellington: A City of Change 00:36 Introducing the TRENZ Unpacked Episode 01:21 Exploring Wellington: Tips and Activities 03:10 The Excitement of Hosting TRENZ in Wellington 04:30 A Deep Dive into Wellington's Convention Center, Tākina 10:47 What to Expect at TRENZ in Wellington 16:27 Sustainability and Community Engagement at TRENZ 19:00 Looking Forward: The Impact of Hosting TRENZ 24:55 Final Preparations and Tips for Attendees 27:13 Closing Thoughts and Acknowledgments

    28 min

  8. 9 APR

    TRENZ Unpacked -A First Time Buyer Perspective with Olivia Ponniah

    This episode of The Tourism Chat Show hosted by Michelle Caldwell features Olivia Ponniah from Liv &Travel, a UK-based independent travel company launched right before the pandemic. Liv shares her experiences as a first-time attendee of the New Zealand tourism trade show, TRENZ, focusing on her search for unique New Zealand travel experiences that cater to luxury travellers. She emphasises the importance of building relationships with local suppliers and seeks to bring New Zealand closer to her clients. Liv also discusses the challenges of launching her business near the pandemic's start, her company's partnership with Major Travel, and the recent demand for travel to New Zealand from the UK market. Additionally, she talks about her strategies for maximising her time at TRENZ, gives advice to first-time attendees, and highlights the importance of sustainability and supporting local communities.   00:00 Launching a Travel Business Pre-Pandemic: A New Zealand Focus 00:28 Welcome to the Tourism Chat Show: TRENZ Unpacked Episode 00:40 Introducing Olivia Ponniah: A First-Time Buyer's Journey to TRENZ 02:34 Building a Global Travel Business: The Story of Liv &Travel 03:43 Exploring New Zealand: Anticipations and Aspirations 04:40 Seeking Unique Travel Experiences: The Luxury of Personalisation 07:15 The Challenges and Excitements of a First-Time Buyer at TRENZ 14:26 Sustainable Tourism: Balancing Luxury and Responsibility 16:43 Maximising Time at TRENZ: Strategies for Success 18:35 Advice for First-Time Attendees: Embracing the TRENZ Experience _______________ Powered by https://www.destinatenz.com  If you, or someone you work with has a great tourism story to share, and would like to come onto the show, please get in touch! This is an independent podcast by tourism strategist Michelle Caldwell. We are absolutely dedicated to bringing you the best tourism business stories and sharing marketing tips and strategies to your ears each week! The best way you can support The Tourism Chat Show is by subscribing, leaving a (rave!) review, (five star!) rating and spreading the word on social media with your friends, family, and colleagues- we love you for that! 🥰 Today's Guest: Olivia Ponniah - https://www.linkedin.com/in/oliviaponniah/ Liv &Travel - https://livand.travel https://www.linkedin.com/company/livand-travel/ Resources and Links to connect with us: Love the show? You can support us by buying a coffee ☕️ here — https://www.buymeacoffee.com/DestinateNZ Say hi to us on social: Instagram: https://www.instagram.com/thetourismchatshow Michelle Caldwell LinkedIn: https://www.linkedin.com/in/michellekcaldwell/ Website: www.destinatenz.com If you'd like to advertise or feature on the show, please check out our media kit - https://www.destinatenz.com/podcast

    21 min
See All (100)

5
out of 5
14 Ratings

About

Kia ora and Welcome to The Tourism Chat Show, your passport to the world of travel and tourism! Hosted by Michelle Caldwell, an experienced senior marketer in the NZ Tourism Industry, you will be taken on a captivating journey through the industry. Join us every Wednesday as we explore the insights, stories, and wisdom of tourism’s brightest minds and most fascinating personalities. Whether you’re an industry veteran, or just starting out, or you’re just curious about the latest tourism trends and tips, this podcast is your ultimate destination for all things tourism. So fasten your seatbelts, and let’s embark on this exciting adventure together! Powered by: Destinate NZ www.destinatenz.com

Information

  • Creator
    Destinate NZ
  • Years Active
    2020 - 2024
  • Episodes
    100
  • Rating
    Clean
  • Copyright
    © Copyright 2020 All rights reserved.
  • Show Website
    The Tourism Chat Show

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