The Tourism Chat Show Destinate NZ

The episode features an interview with Hadyn Fitzpatrick from Tourism New Zealand, who shares insights on tapping into the North American market, the benefits of airline connectivity for New Zealand tourism, and the strategic approach to education and partnership in the industry.
 
Additionally, we discuss marketing New Zealand to North American travellers, overcoming challenges related to seasonality and distance, and leveraging technology and traditional sales channels to maximize tourism opportunities. Key advice for tourism suppliers includes understanding distribution channels, effectively utilising networking opportunities, and preparing a compelling proposition for TRENZ attendees.
 
02:31 Special Guest Hadyn Fitzpatrick: Insights from Tourism New Zealand
03:23 Exploring the U.S. Market: Distribution Systems and Opportunities
04:59 The Role of Air Connectivity in Tourism Growth
07:20 TRENZ 2024: What to Expect and How to Prepare
12:58 Marketing New Zealand to North America: Challenges and Strategies
22:39 Embracing AI in the Travel Industry: Future Trends and Applications
24:49 Maximising Opportunities at TRENZ: Tips for New Zealand Sellers
29:38 Closing Thoughts and Looking Ahead to TRENZ
 
Check out our Instagram for the TNZ North American Distribution slide @thetourismchatshow

_______________

Powered by https://www.destinatenz.com 
If you, or someone you work with has a great tourism story to share, and would like to come onto the show, please get in touch!
This is an independent podcast by tourism strategist Michelle Caldwell. We are absolutely dedicated to bringing you the best tourism business stories and sharing marketing tips and strategies to your ears each week! The best way you can support The Tourism Chat Show is by subscribing, leaving a (rave!) review, (five star!) rating and spreading the word on social media with your friends, family, and colleagues- we love you for that! 🥰
Resources and Links to connect with us:
Love the show? You can support us by buying a coffee ☕️ here — https://www.buymeacoffee.com/DestinateNZ
Say hi to us on social:
Instagram: https://www.instagram.com/thetourismchatshow
Michelle Caldwell LinkedIn: https://www.linkedin.com/in/michellekcaldwell/
Website: www.destinatenz.com
If you'd like to advertise or feature on the show, please check out our media kit - https://www.destinatenz.com/podcast 

This episode of The Tourism Chat Show hosted by Michelle Caldwell, focuses on the upcoming TRENZ 2024 event being hosted in Wellington for the first time. The episode features an in-depth discussion with Jo Heaton from WellingtonNZ, who provides insights into the event's preparations and the excitement surrounding it. Highlights include the new opportunities presented by Tākina, Wellington's Exhibition and Convention Centre, which is essential for hosting such a significant event.
The discussion covers the comprehensive planning that has gone into making the event a success, from sustainability efforts to ensuring a rich experience for attendees through a variety of famils.
Jo also touches on the unique aspects of Wellington that make it an ideal location for TRENZ, such as its compact nature and the ability to influence government officials due to its status as the capital city. Moreover, the episode teases upcoming features and encourages both buyers and suppliers to engage fully with the Trends event for a comprehensive understanding and experience of Wellington.
 
00:00 Welcome to Wellington: A City of Change
00:36 Introducing the TRENZ Unpacked Episode
01:21 Exploring Wellington: Tips and Activities
03:10 The Excitement of Hosting TRENZ in Wellington
04:30 A Deep Dive into Wellington's Convention Center, Tākina
10:47 What to Expect at TRENZ in Wellington
16:27 Sustainability and Community Engagement at TRENZ
19:00 Looking Forward: The Impact of Hosting TRENZ
24:55 Final Preparations and Tips for Attendees
27:13 Closing Thoughts and Acknowledgments

This episode of The Tourism Chat Show hosted by Michelle Caldwell features Olivia Ponniah from Liv &Travel, a UK-based independent travel company launched right before the pandemic. Liv shares her experiences as a first-time attendee of the New Zealand tourism trade show, TRENZ, focusing on her search for unique New Zealand travel experiences that cater to luxury travellers. She emphasises the importance of building relationships with local suppliers and seeks to bring New Zealand closer to her clients. Liv also discusses the challenges of launching her business near the pandemic's start, her company's partnership with Major Travel, and the recent demand for travel to New Zealand from the UK market. Additionally, she talks about her strategies for maximising her time at TRENZ, gives advice to first-time attendees, and highlights the importance of sustainability and supporting local communities.
 
00:00 Launching a Travel Business Pre-Pandemic: A New Zealand Focus
00:28 Welcome to the Tourism Chat Show: TRENZ Unpacked Episode
00:40 Introducing Olivia Ponniah: A First-Time Buyer's Journey to TRENZ
02:34 Building a Global Travel Business: The Story of Liv &Travel
03:43 Exploring New Zealand: Anticipations and Aspirations
04:40 Seeking Unique Travel Experiences: The Luxury of Personalisation
07:15 The Challenges and Excitements of a First-Time Buyer at TRENZ
14:26 Sustainable Tourism: Balancing Luxury and Responsibility
16:43 Maximising Time at TRENZ: Strategies for Success
18:35 Advice for First-Time Attendees: Embracing the TRENZ Experience
_______________

Powered by https://www.destinatenz.com 
If you, or someone you work with has a great tourism story to share, and would like to come onto the show, please get in touch!
This is an independent podcast by tourism strategist Michelle Caldwell. We are absolutely dedicated to bringing you the best tourism business stories and sharing marketing tips and strategies to your ears each week! The best way you can support The Tourism Chat Show is by subscribing, leaving a (rave!) review, (five star!) rating and spreading the word on social media with your friends, family, and colleagues- we love you for that! 🥰
Today's Guest:
Olivia Ponniah - https://www.linkedin.com/in/oliviaponniah/
Liv &Travel - https://livand.travel
https://www.linkedin.com/company/livand-travel/
Resources and Links to connect with us:
Love the show? You can support us by buying a coffee ☕️ here — https://www.buymeacoffee.com/DestinateNZ
Say hi to us on social:
Instagram: https://www.instagram.com/thetourismchatshow
Michelle Caldwell LinkedIn: https://www.linkedin.com/in/michellekcaldwell/
Website: www.destinatenz.com
If you'd like to advertise or feature on the show, please check out our media kit - https://www.destinatenz.com/podcast 

In this episode of the Tourism Chat Show, host Michelle discusses the future of the tourism industry and the role of workforce development in achieving sustainable and resilient tourism. Michelle introduces Alex Dykman from Grow Tourism, who shares insights on the inception of Grow Tourism, a SaaS product aimed at providing contemporary, engaging, and practical learning experiences for tourism professionals. The company aims to support the industry's transformation towards sustainability, resilience, and commercial viability. Alex explains the challenges traditional education faces in keeping pace with industry changes and highlights Grow Tourism's agile, future-focused curriculum designed around five pillars for delivering high-value tourism outcomes. The episode also covers the pricing model, the benefits of professional development, and the potential for expanding Grow Tourism internationally.
_______________

Powered by https://www.destinatenz.com 
If you, or someone you work with has a great tourism story to share, and would like to come onto the show, please get in touch!
This is an independent podcast by tourism strategist Michelle Caldwell. We are absolutely dedicated to bringing you the best tourism business stories and sharing marketing tips and strategies to your ears each week! The best way you can support The Tourism Chat Show is by subscribing, leaving a (rave!) review, (five star!) rating and spreading the word on social media with your friends, family, and colleagues- we love you for that! 🥰
Today's Guest:
Alex Dykman - https://www.linkedin.com/in/adykman/
Grow Tourism - https://growtourism.com/
https://www.linkedin.com/company/grow-tourism/
Resources and Links to connect with us:
Love the show? You can support us by buying a coffee ☕️ here — https://www.buymeacoffee.com/DestinateNZ
Say hi to us on social:
Instagram: https://www.instagram.com/thetourismchatshow
Michelle Caldwell LinkedIn: https://www.linkedin.com/in/michellekcaldwell/
Website: www.destinatenz.com
If you'd like to advertise or feature on the show, please check out our media kit - https://www.destinatenz.com/podcast 

In this episode of the Tourism Chat Show, host Michelle Caldwell introduces listeners to Thomas Orr from Helisika  and Paul Chaplow from Whanganui and Partners, who are attending the tourism event TRENZ for the first time. The episode focuses on their companies' backgrounds, their motivation for participating in TRENZ, and their preparation strategies. Thomas Orr discusses Helisika's approach to showcasing their helicopter-based adventure services and their hopes for gaining exposure. Paul Chaplow shares Whanganui and Partners' goals to present their region's offerings, focusing on arts, heritage, and their aspiration to attract more international visitors. Both guests discuss their expectations and the long-term relationship-building purpose of attending TRENZ.
00:00 Unlocking the Secrets of Inbound Tourism Operators
 
00:29 Welcome to the Tourism Chat Show: TRENZ Unpacked
 
02:41 First-Time Exhibitors at Trends: Helisika's Journey
 
04:38 Exploring the New Frontier: Kaimanawa Alpine Adventures
 
06:58 Preparing for Trends: Strategies and Expectations
 
08:20 Sharing the Spotlight: The Benefits of Collaboration
 
11:42 A Fresh Perspective: Whanganui and Partners at TRENZ
 
17:37 Setting the Stage for Success at TRENZ 
 

This podcast has been produced with the support of Tourism Industry Aotearoa - the hosts and organisers of TRENZ. 
_______________________________
Powered by https://www.destinatenz.com 
If you, or someone you work with has a great tourism story to share, and would like to come onto the show, please get in touch!
This is an independent podcast by tourism strategist Michelle Caldwell. We are absolutely dedicated to bringing you the best tourism business stories and sharing marketing tips and strategies to your ears each week! The best way you can support The Tourism Chat Show is by subscribing, leaving a (rave!) review, (five star!) rating and spreading the word on social media with your friends, family, and colleagues- we love you for that! 🥰
Today's Guest:
Thomas Orr - https://www.helisika.co.nz/
Paul Chaplow - https://discoverwhanganui.nz/ 
Resources and Links to connect with us:
Love the show? You can support us by buying a coffee ☕️ here — https://www.buymeacoffee.com/DestinateNZ
Say hi to us on social:
Instagram: https://www.instagram.com/thetourismchatshow
Michelle Caldwell LinkedIn: https://www.linkedin.com/in/michellekcaldwell/
Website: www.destinatenz.com
If you'd like to advertise or feature on the show, please check out our media kit - https://www.destinatenz.com/podcast 

This episode of the Tourism Chat Show, hosted by Michelle Caldwell, focuses on preparing for and maximizing the benefits of attending TRENZ. Guest Brad "Paddo' Patterson, a seasoned sales manager with over 20 years of experience at TRENZ, shares his insights.
Discussion topics include the importance of follow-ups, effectively selecting and scheduling appointments, researching buyers, and strategically approaching different types of sales calls. Brad emphasizes the value of relationship-building, both before and during the event, as well as the importance of respecting every appointment.
The conversation also touches on common mistakes exhibitors make and offers advice on avoiding them. Additionally, Brad shares personal anecdotes and advice on family travel destinations within New Zealand. The episode concludes with quick-fire questions to know more about Paddo personally.
 
00:00 Introduction to Market Research
00:40 Welcome to the Tourism Chat Show
00:57 Preparing for Trends
01:22 Introduction to the Guest Speaker
01:47 Engaging with the Tourism Chat Show
02:48 Trends Unpacked: An Interview with Brad Patterson
03:23 Understanding the Tourism Industry
04:04 The Evolution of Trends
06:23 Brad Patterson's Journey in Tourism
11:33 The Importance of Understanding Your Business
13:47 Strategies for Securing Appointments with Buyers
16:48 The Importance of Networking in Tourism
17:40 Common Mistakes in Tourism Marketing
27:00 The Importance of Making Connections at Events
27:50 Overcoming Introversion at Large Events
28:22 Learning from Industry Veterans
29:14 Navigating Different Markets
29:45 The Importance of Asking for Help
30:12 The Impact of COVID on the Industry
31:27 The Importance of Follow-Up After Events
34:08 Understanding the Importance of Inbound Operators
35:08 The Challenges of Changing Rates
36:11 The Importance of Preparation for Events
40:52 The Value of Building Relationships at Events
41:43 The Cost of Attending Events
46:03 The Importance of Networking at Events
46:50 Final Thoughts and Quick Fire Questions
47:08 Favorite New Zealand Destinations
 
 
This podcast has been produced with the support of Tourism Industry Aotearoa - the hosts and organisers of TRENZ. 
_______________________________
Powered by https://www.destinatenz.com 
If you, or someone you work with has a great tourism story to share, and would like to come onto the show, please get in touch!
This is an independent podcast by tourism strategist Michelle Caldwell. We are absolutely dedicated to bringing you the best tourism business stories and sharing marketing tips and strategies to your ears each week! The best way you can support The Tourism Chat Show is by subscribing, leaving a (rave!) review, (five star!) rating and spreading the word on social media with your friends, family, and colleagues- we love you for that! 🥰
Today's Guest:
Brad Patterson - www.totallytourism.com
Resources and Links to connect with us:
Love the show? You can support us by buying a coffee ☕️ here — https://www.buymeacoffee.com/DestinateNZ
Say hi to us on social:
Instagram: https://www.instagram.com/thetourismchatshow
Michelle Caldwell LinkedIn: https://www.linkedin.com/in/michellekcaldwell/
Website: www.destinatenz.com
If you'd like to advertise or feature on the show, please check out our media kit - https://www.destinatenz.com/podcast