Indigenous Solutions to Modern Period Problems with Michele Wilson

The Mercast | Plastic Free Mermaid talks Change Making

Periods, something so natural for our bodies as females are oftentimes considered taboo to talk about.

In this episode, we have Michele Wilson, co-founder of a sustainable and carbon-offset brand of period-proof underwear named Awwa. She's here with us to talk about her Maori roots and how she’s taken inspiration from their innovation and made it widely available to the world.

Periods don’t have to and shouldn’t contribute to pollution and plastic waste, especially not when it's an integral part of ourselves. Instead of using throw-aways and plastic inside you, please make the switch and contribute to our shared future now.

In This Episode, We Discuss:

  • Michele’s inspiration for creating Awwa

  • Using old technology in modern times

  • Carbon offsetting and sustainable sourcing for Awwa

  • Awwa’s impact on indigenous communities in New Zealand

  • How their panties work against our periods

  • The choices available for zero-waste periods

  • New inclusive lines coming up for the trans community and more

Follow Michele and Awwa:

  • Michele Wilson | LinkedIn

  • Awwa Period Underwear | Website

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I hope you spend some time in nature today! I'll catch you next time.

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