398 episodes
Marketing Mistakes (And How To Avoid Them) Hollywood Branded
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- Business
Join Stacy Jones, the CEO and founder of Hollywood Branded, a Los Angeles branded pop culture partnerships agency specializing in product placement, celebrities and influencer marketing. Learn from her 25 years of experience as she shares advice and insights, and interviews experts on a wide range of how-to-do business and marketing topics.
With over 250 episodes recorded since 2017, the podcast series is positioned for entrepreneurs, brand marketers and agencies to learn best practices from, and better ways to run their companies. Learn both the ‘magic sauce’ to finding success, and the mistakes that should be avoided along the way. Support this podcast: https://podcasters.spotify.com/pod/show/hollywood-branded/support
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Unlocking Engagement Why Micro Influencers Outshine the Rest
In this episode, Stacy shares three reasons why nano and micro influencers create more affordable influencer marketing that gets engagement - and shares what brands need to know in how to better leverage this incredible marketing opportunity.
Check out some of the past episodes we’ve covered on this topic:
Ep 26: The Risks And Costs Of Social Influencer MarketingEP 20: Cracking 15 Steps For Celebrity Influencer Buy In
You can check out our playlist here
Hollywood Branded Content Marketing Case Studies
The following content marketing case studies below provide even more insights.
Influencer Marketing Case Study: Hotel Resort
PartnershipWhy Brands Can Benefit From Micro
Influencer PartnershipsInfluencer Marketing School:
Become A Certified Influencer Marketer
Why Influencers Are Leaving Snapchat for Instagram
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Send in a voice message: https://podcasters.spotify.com/pod/show/hollywood-branded/message
Support this podcast: https://podcasters.spotify.com/pod/show/hollywood-branded/support -
Top Holiday Product Placements
In this episode, Stacy shares some of the top holiday product placements from over the years, which last a lifetime of re-airing to new audiences year after year. Check here for some notes
Hollywood Branded Refresher Episodes
Check out some of the past interviews below:
EP 80: Product Placement Trade Out Opportunities in Hollywood TV and Film
EP 76: Cannabis and Product Placement Content Marketing Partnerships
EP 74: Product Placement Versus Brand Integration
You can check out our playlist here
Hollywood Branded Content Marketing Blog
The following content marketing blog below provide even more insights.
Top Brand Partnerships With Ralph Breaks The Internet
How To #29: How Much Does Product Placement Cost
Promotional Products And Their Impact On Your Brand
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Support this podcast: https://podcasters.spotify.com/pod/show/hollywood-branded/support -
Mastering Celebrity Gifting: Key Strategies for Brands
In this episode, Stacy talk about what brands need to know about celebrity gifting swag bag and the best practices brand manager needs to follow.
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Send in a voice message: https://podcasters.spotify.com/pod/show/hollywood-branded/message
Support this podcast: https://podcasters.spotify.com/pod/show/hollywood-branded/support -
Mastering Brand Clarity and Client Value
In this episode, Stacy and Kaye chat about building clarity around your brand to drive sales and work with clients who appreciate you.
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Send in a voice message: https://podcasters.spotify.com/pod/show/hollywood-branded/message
Support this podcast: https://podcasters.spotify.com/pod/show/hollywood-branded/support -
From Content to Conversions: The Power of Blogging for Brands
In this episode, Stacy explains how blogging helps brands get sales and customers. The reason she knows it works is…we’ve found it to be a phenomenal tool for Hollywood Branded.
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Send in a voice message: https://podcasters.spotify.com/pod/show/hollywood-branded/message
Support this podcast: https://podcasters.spotify.com/pod/show/hollywood-branded/support -
Mastering Digital Search Marketing Strategies for Client Success
In this episode, Stacy and Tim chat about how to deliver a digital search marketing strategy to drivesolutions for clients across the world.
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Send in a voice message: https://podcasters.spotify.com/pod/show/hollywood-branded/message
Support this podcast: https://podcasters.spotify.com/pod/show/hollywood-branded/support