20 episodes

This vlog features Meg Huwar, an award winning Marketing & Brand Strategist, as she shares honest, practical and smart marketing advice for business owners.

Marketing Monday's with Meg Meg Huwar

    • Business

This vlog features Meg Huwar, an award winning Marketing & Brand Strategist, as she shares honest, practical and smart marketing advice for business owners.

    Using a Book As A Marketing Tool

    Using a Book As A Marketing Tool

    In this episode, I’m walking with Cori Wamsley, author, editor, writing coach, and the creator of The Spark Method for Writing. In this interview we talking about how a book can be an effective marketing tool, especially for anyone interested in coaching and/or speaking.
    We talked about the idea of writing a book can be overwhelming (me!!!) so she talks about how you need a process and what that looks like. She also talks about whether you can really make any money from a book.
    Great stuff here if you’re considering writing a book!
    How to Contact Cori Wamsley:
    Website:  https://www.coriwamsley.com/
    Her Books: https://www.coriwamsley.com/books/
    Email: cori.wamsley@gmail.com
     
    How to connect with Meg:
    Website: https://www.thebrandaccelerator.com/
    LinkedIn: https://www.linkedin.com/in/meg-huwar-004b4923/
    Email: mhuwar@thebrandaccelerator.com

    • 21 min
    A Minimalists Approach To Simplifying Your Marketing

    A Minimalists Approach To Simplifying Your Marketing

    In this episode I'm talking with Marta Greca from Media The Creative Agency and we’re talking about the Minimalist approach to Simplifying Your Marketing. 
    Marta works with her clients to help them attract their ideal clients and grow sales through stunning photography, compelling  videos, and attention-grabbing websites, and we're talking to her about how she practices minimalism in her personal life and how that has spilled over into her marketing practice. It's a fascinating look at how to reduce the stress of your marketing.

    We're talking about:
        How you don't have to be all things to all people. Simplify your marketing by only going      after the people who are completely aligned with what you're doing.    How to use your website, photography and other creative assets to find your dream          clients.    When you need professional photos and video and when it's ok to use your own stuff.    How to create a plan for your creative assets. Too many people invest in a beautiful          website or a video, but then don't know how to use it. We talking about to make that          investment work for you.How to Reach Us:

    Marta Greca
    Website:  https://mediacreativeagency.com/
    Facebook:@martasauretgreca
    Instagram: @mediapgh

    Meg Huwar
    Website: thebrandaccelerator.com
    LinkedIn: Meg Huwar
    Facebook: @brandaccelerator
    email: mhuwar@thebrandaccelerator.com

    • 21 min
    How To Build A Sales Funnel

    How To Build A Sales Funnel

    My guest on this episode is Luke Maurer of Maurer Ford in Somerset PA.  Not too long ago Luke started doing the marketing for his family’s dealership. He started out dabbling in social media and email marketing which led him to land on a formula that is helping his dealership to have some of their best months ever!  In fact, the dealership is 96 years old, and Luke’s marketing helped them have the biggest sales months in the history of the business!
    We’re talking to him about what he’s doing and what he’s learned along the way. We’re also talking about….
    ·        How to use social media to find new leads and how to use email marketing to nurture
             them.
    ·        How to take the type of personal relationship you have with clients and replicate that 
             online (this is gold!)
    ·        How to communicate with customers and potential customers before, during and
             after the sale
    ·        How to continue to get revenue from a customer after the sale (more gold!)

    This episode was recorded at the Generator Marketing Conference in October 2019 in Cranberry PA. Thanks Eric Pursh for inviting me and thanks Connor Zarefoss and
    Matt Hyre from Burgh Brothers Media for making it happen!

    • 31 min
    Creating Your Personal Brand with Dr. Shellie Hipsky

    Creating Your Personal Brand with Dr. Shellie Hipsky

    In this episode, I’m talking with Dr. Shellie Hipsky about creating your personal brand. She’s created an amazing personal brand for herself and is dropping lots of value in this episode!
    If you’re not familiar with her, Dr. Shellie Hipsky is the CEO of Inspiring Lives International, a motivational media company, and president of  Global Sisterhood, which is  a non-profit that guides and supports women and girls toward their dreams and goals. 
    The American Chronicle called her, “A top entrepreneur in the U.S.” and Huffington Post categorizes her as a “Fierce Woman.” 
    Dr. Shellie has earned the titles “Entrepreneur of the Year in Inspiration and Empowerment,” “Woman of Achievement,” “Best Woman in Business,” and “VIP Woman of the Year.”
    And she has written 12 books and her 13th book is coming next July, and it’s titled  BALLGOWNS TO YOGA PANTS: Entrepreneurial Secrets to Creating Your Dream Business and Brand. 
    Join us as we talk about:
    ·        How to get started building your brand and getting over the fear of putting yourself out in the world
    ·         
    ·        Why it’s imperative to have a personal brand in today’s world
     
    ·        Keeping your brand authentic to who you are
     
    Connect with Shellie:
    Website: https://inspiringlivesinternational.com/about-dr-shellie/
    Books: https://www.amazon.com/Shellie-Hipsky/e/B002P8TLY6%3Fref=dbs_a_mng_rwt_scns_share

    Connect with Meg Huwar:
    Website: https://www.thebrandaccelerator.com/
    LinkedIn: https://www.linkedin.com/in/meg-huwar-004b4923/
    Sign up for Marketing Monday with Meg Weekly e-blast: 
    https://www.thebrandaccelerator.com/marketing-mondays-with-meg

    • 31 min
    How To Use Education as A Marketing Tool!

    How To Use Education as A Marketing Tool!

    In this episode we’re talking to Regina Russo, Independent Sales Director for Mary Kay Cosmetics about how to use education as a marketing tool. She’s created an amazing business and has a team of 100 women working with her.  Together they did almost $400,000 in sales last year, which is crazy high  considering  a tube of mascara is $15!!!
    In this podcast we’re talking about how educating clients…
     Is better received than a pushy sales approach Can create a “need” for your product Helps you find buyers who aren’t obligated to buy, but want to buy your products or services  Leads to long term clients not a one time, quick sale

    • 29 min
    It's Ok To Change Your Brand

    It's Ok To Change Your Brand

    In this episode I’m talking with Nick Bogacz from Caliente Pizza and Draft House about his journey to creating his brand and his multi-million dollar pizza business. Nick’s an international award winning pizza champion, he’s also written a book called The Pizza Equation: Slicing up How to Run a Successful Pizza Empire and he has a great podcast called The Business Equation. 
    Nick and I are talking about:
    ·        How he built a multi-million dollar business making pizza and beer
    ·        How he stuck with his vision, even when the people around him didn’t get it
    ·        How he built his business with perseverance, grit and hard work 
    ·        How he changed his brand over the years as his business evolved
    ·        How you need a vision for your business. Without it, your marketing won’t work.

    To connect with Nick:
    Website: https://pizzadrafthouse.com/
    LinkedIn: https://www.linkedin.com/in/nick-bogacz-4919a8180/
    Book: https://www.amazon.com/Pizza-Equation-Slicing-Successful-Enterprise/dp/1793204942
     
    How to connect with Meg:
    Website: https://www.thebrandaccelerator.com/
    LinkedIn: https://www.linkedin.com/in/meg-huwar-004b4923/
    Email: mhuwar@thebrandaccelerator.com 

    • 43 min

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