Maximize Business Value Podcast Tom Bronson

In this episode of "Maximize Business Value," Tom dives into Chapter 48, "Eliminate the Unprofitables." Discover the critical importance of tracking profitability by customer, SKU, location, and sales rep to pinpoint where your business might be leaking money. Tom shares a compelling story from his career about transforming a business's fortunes by making tough decisions on unprofitable customer contracts. Tune in for actionable advice on boosting your bottom line and instantly enhancing your...

Do you know which of your products or customers are your biggest money-makers? Or perhaps more importantly, which ones are not pulling their weight? In this essential episode, we delve into Chapter 47 of our playbook, exploring the crucial practice of reviewing gross and net profitability per customer and item.Discover why setting up your accounting systems to track this information is not just beneficial, but essential for focusing your business on the most profitable areas. We'll guide you ...

🎧 This week on "Maximize Business Value," Tom tackles the critical topic of managing concentration risk. 📊 Many businesses measure this risk by revenue, but Tom argues that earnings are where the focus should really lie. Discover why and how to keep any single customer from accounting for more than 20% of your EBITDA, safeguarding your business's health and enhancing its value, especially in transition scenarios. Tune in for actionable strategies on diversifying your earnings and reducing dep...

In this week’s episode of "Maximize Business Value," Tom delves into the crucial metrics of product penetration rates. While not applicable to every business, for those with a broad product offering, understanding your market penetration can significantly influence your strategic decisions. Tom shares insights from his past experience at a company providing technology solutions to restaurants and retailers, emphasizing how comprehensive customer usage of multiple products not only increases r...

In a world where products and services often seem interchangeable, how do you make yours stand out? This week, we delve deep into Chapter 44 of our playbook, "Differentiate Your Product or Service," and uncover the critical importance of developing a Unique Selling Proposition (USP). Learn how a well-articulated USP not only sets you apart from the competition but also drives growth and increases the value of your business.Join us as we explore strategies to identify and refine your USP, ensu...

Are you leveraging the power of recurring revenue in your business? In this episode, we dive into Chapter 43 of our playbook, exploring why transitioning to a recurring revenue model can transform the valuation and stability of your business. We’ll dissect how buyers evaluate the predictability of cash flows and why they’re willing to pay a premium for it.Join us as Tom shares transformative insights and practical examples, including how his own transition to a recurring revenue model in the ...